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How to Use Podcasts as Part of Your Content Marketing Strategy

Contently

Podcasts are used by several influencers, industry experts, and entertainment artists to share perspectives, ideas, and unique insights with a target audience. The best podcasts do this organically by using hosts with subject matter expertise in a specific industry to talk about topics the audience genuinely cares about.

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12 Social Media Marketing Examples To Help Inspire Your Own

CoSchedule

Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business. Consistency allows you to set your audience’s expectations and position yourself as an approachable and trustworthy business.

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How to Put Together a Video Marketing Strategy That Works

Content Hacker

This guide walks you through crafting a coherent and effective video marketing strategy, focusing on connecting genuinely with your audience while driving your business goals forward. Video marketing is a form of content marketing that uses videos to promote or market a product, service, or brand.

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10 Social Media Tips for Restaurant Marketing

Neil Patel

Most social media platforms are free, and if you use effective marketing strategies , promotions and advertising can be free (or cheap) as well. If you’re not convinced it’s worth the effort, here are a few reasons why social media is important for restaurant marketing: Brand awareness: More than 3 billion people use social media.

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How to Use eSports Marketing to Grow Your B2C Reach

Neil Patel

Today, eSports is a booming industry ripe for the taking by smart but strategic business owners who understand their audience. First, marketing in eSports allows you to reach a dedicated and engaged audience. In the following sections, I’ll break down actionable steps you can take to promote your business to the eSports market.

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B2B Video Marketing Ideas and Best Practices

ContentWriters

B2B videos promote your business, product, or service to other businesses. Creating a B2B video is a way to promote your product or service so customers will buy it. This can help increase conversion rates, build trust between you and your audience, and make a more personal connection with your customers. What Is a B2B Video?

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14 Niche Marketplaces to List Your B2C Services

Neil Patel

However, it can be hard for smaller businesses to compete with well-known brands in their market. Alongside customer choice, brand awareness and visibility are critical to business success. Niche marketplaces allow businesses to leverage the power and branding of larger platforms to reach their target audiences.