Freelance Union

MARCH 6, 2024

As we joyfully March into Spring, businesses are re-emerging once again and re-evaluating their brand positioning. This season is a natural time for reflection and renewal, making it the perfect opportunity for a branding spring clean. REFLECT  Spring is a great time for your clients to reflect on their brand and business.

Brand 91

Brand Brand Awareness Collaboration Sales 91

Blogtrepreneur

APRIL 23, 2024

Branded apparel will instantly boost your company’s image and help it get noticed. Wearing logo apparel increases brand awareness more than stationary forms of marketing like magazine and billboard ads do. Wearing custom apparel turns the wearer into an instant walking billboard for the brand.

Brand 52

Brand Brand Awareness Social Media Promotion 52

Content Hacker

APRIL 11, 2024

Let me show you my step-by-step process for finding engaging and relevant blog topics that will captivate your audience. Step 1: Know Your Target Audience Before you start brainstorming blog topics, you need to know who you’re writing for. But how do you figure out what your target audience wants to read?

Audience 75

Audience Blog Blogging Social Media 75

Buffer

APRIL 25, 2024

While those may be cheaper strategies upfront, there’s a higher chance your brand will get lost in the fray, leading to a lower return on your investment. That ability for your brand message to occupy physical space in someone’s home is unique and powerful. It’s easier to stand out among a handful of letters.

Ads 94

Ads Brand Advertising Social Media 94

Grammarly

APRIL 10, 2024

GPT-4 is a versatile generative AI system that can both interpret and produce a wide range of content. Learn what it is, how it works, and how you can use it to create content, analyze data, and much more. Table of contents What is GPT-4? Who created GPT-4? How GPT-4 works Is GPT-4 free? OpenAI released GPT-4 on March 14, 2023. How does GPT-4 work?

IT 108

IT Text Prose Architecture 108

Grammarly

MARCH 6, 2024

Successful managers and leaders adapt their writing styles depending on their audience in order to inspire shared understanding, action, and collaboration. In this guide, we cover how to identify your target audience and share practical writing techniques for managers. What hours do they work? How much experience do they have?

Audience 86

Audience Writing Collaboration Communication 86

Credible Content

MAY 28, 2023

Writing and publishing e-books for personal branding. In today’s digital age, establishing a strong personal brand is essential for professionals and entrepreneurs alike. These digital publications not only allow you to share your knowledge with a wider audience but also help establish you as a thought leader in your industry.

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Promotion Publisher Publishing Publishing 130

Content Marketing Institute

FEBRUARY 9, 2023

Unexpected bad news may not directly affect your brand, but it may affect your audience. That means you need to evaluate critically – and consider adjusting – your content marketing calendar. Here’s a quiz to assess the situation. Continue reading →

Brand 92

Brand Publisher Publishing Publishing 92

Freelance Union

APRIL 6, 2023

Creating an impactful brand boils down to aligning a lot of self-reflection with 6 key elements of your brand messaging strategy. Because when you invest your time, energy, and intention into your brand messaging strategy , something special happens. Brand Messaging Basics First and foremost: what is brand messaging?

Brand 96

Brand Script Social Media Content Creation 96

Buffer

NOVEMBER 1, 2023

  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.  I realized it was time for a personal brand pivot. Naturally, I put it to the experts.

Brand 52

Brand IT Consulting Social Media 52

Jane Friedman

FEBRUARY 1, 2023

Photo by Peter Aroner on Unsplash Today’s post is excerpted from Brand the Author (Not the Book) by Karen A. Sure, other authors are also motivated by one or both of those things, but when I couple my belief with my particular brand of humor and unbridled nerdy enthusiasm, my author message becomes intrinsically mine.

Brand 116

Brand Publisher Publishing Publishing 116

Contently

MARCH 2, 2023

Brands realize this, and as a result, nine out of 10 marketers who leveraged short-form video in 2022 plan to continue doing it in 2023. Brands realize this, and as a result, nine out of 10 marketers who leveraged short-form video in 2022 plan to continue doing it in 2023. TikTok is probably the best-known platform for brand videos.

Brand 101

Brand Social Media Entertainment Food 101

Express Writers

OCTOBER 25, 2022

It’s proven to be a tried-and-true way to build brand awareness, generate traffic, and establish thought leadership. 10% even said it generates the highest return on investment for their brand. Plus, you’ll discover some helpful tips for creating evergreen content to build your brand effectively. And what it isn’t.

Brand 74

Brand IT Long Form Content Content 74

Neil Patel

AUGUST 17, 2021

Brand awareness refers to how memorable your brand or company is to your target consumers. It’s how easily people recognize your brand when, for example, they hear your company name or see your logo. How do you build brand awareness, especially if you’re a new company? What Are Brand Awareness Campaigns?

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Brand Awareness Brand Social Media Persuasion 145

Smart Blogger

JUNE 16, 2023

Curious about brand ambassadors? In the ever-evolving world of marketing, brand ambassadors serve as the human face of a company, charming audiences and creating strong connections. What Is a Brand Ambassador? So, what is a brand ambassador exactly? In the world of marketing, that’s what brand ambassadors do.

Brand 88

Brand Social Media Digital Marketing Persuasion 88

Content Hacker

NOVEMBER 1, 2022

You might have a brand idea in the works… Or, your brand is well-established… But you’re looking for brand voice examples. And when we look at what drives brand trust , it’s clear to see that customers crave authenticity. Finding, and sticking to, a brand voice. And why does brand voice matter?

Brand 98

Brand Content Creation Communication Social Media 98

Smart Blogger

SEPTEMBER 15, 2023

What does life look like without knowing your target audience? In fact, billions are wasted in ad spend every year from advertisements that fail to engage the target audience. We know you don’t want to waste that kind of money, and that’s why this post will walk you through six simple steps to define your target audience.

Audience 94

Audience Food Social Media Digital Marketing 94

Copywriter Collective

NOVEMBER 8, 2022

But with no audience to share them with. In order to overcome this common hurdle, you will need to find ways to build an audience. This way, your blog and your brand will be more recognizable to the social media users in your immediate circle. For one, it’ll lend you some authority, being associated with a major brand.

Audience 111

Audience Writer Social Media Copywriter 111

Neil Patel

DECEMBER 1, 2020

Are you missing out on a huge section of your target audience? Here’s how you can leverage live streaming to create crazy levels of engagement with your audience. Live streaming is a powerful way to connect with your target audience and personalize your message in a way that’s unique compared to other marketing mediums.

Engagement 145

Engagement Audience Social Media Utilities 145

Neil Patel

JULY 28, 2020

It’s because I didn’t go after the right target audience, while HubSpot did. Defining your target audience is the first and most essential step towards success for any company or business, especially if you are just getting started. What is a target audience? The difference between a target audience and a persona.

Audience 145

Audience Education Keywords Sales 145

Content Marketing Institute

APRIL 6, 2022

If your content didn’t have your logo, would your audience recognize it as your company’s? It would if you use a consistent brand voice. Here’s how to create a brand voice chart to make it stick. Continue reading →

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Brand Audience Content IT 134

Content Marketing Institute

FEBRUARY 5, 2019

Whenever someone mentions the term “branded content,” my mind still drifts back to the original inspiration for my love of the technique: BMW’s The Hire. Branded content is the best vehicle for marketers to bridge the gap b/n awareness and affinity, says @joderama. In the name of brand love. Click To Tweet.

Brand 98

Brand Banking IT Entertainment 98

Article Writing

MAY 18, 2023

The ultimate goal of content marketing is offering your target audience information and materials that will engage them and motivate them to choose your business. This will expand your audience and grow your business. As an executive of an organization, you are a valuable piece of the brand. Seems easy, right?

Engagement 98

Engagement Audience Content Content Marketing 98

Neil Patel

AUGUST 27, 2021

Using a free Substack newsletter is a great way to grow your brand , develop your voice, and build a name for yourself. Who Is Substack’s Audience? In the interest of transparency, Substack has experienced some controversy relevant to portions of its audience. That’s where Substack comes in. What Is Substack?

Audience 137

Audience Social Media Creativity Writer 137

Content Marketing Institute

NOVEMBER 19, 2018

Few social media platforms have done more to help brands capitalize on this booming entertainment trend than Twitch. In case you happen to be a n00b, Twitch began as a livestreaming video platform built around the interests of the gaming audience. CCO: The Twitch community has expanded far beyond its initial audience of video gamers.

Audience 79

Audience Brand Entertainment Concept 79

The Hoth

FEBRUARY 22, 2024

Things like voice-powered search, brand-new SERP features, and generative AI have increased the number of zero-click searches by a significant margin. These types of searches are nothing new, as Google has used SERP (search engine results pages) features like rich snippets and knowledge bars for quite some time now.

SEO 59

SEO IT Brand Awareness Keywords 59

BKA Content

FEBRUARY 18, 2023

Creating a Target Audience for Your Marketing Campaign Do you know who your campaign target audience is? You probably hear a lot about targeting your content to your audience every time you take a course or read some guide to help with creating a marketing campaign.

Audience 75

Audience Marketing Social Media Insurance 75

Smart Blogger

SEPTEMBER 27, 2023

Ever wondered how to measure brand awareness in today’s digital landscape? That magic brand awareness metric that gauges the impact and reach of your brand name. In this blog post, we’ll delve into the art and science of measuring brand awareness using 10 genuine tactics. Good news: there’s a way out.

Brand Awareness 74

Brand Awareness Brand Collaboration Social Media 74

Neil Patel

JULY 15, 2021

After all, the key to successful marketing is to define your target audience and meet them on their favorite platforms. Whether you’re in B2B or B2C, you definitely should leverage Facebook’s multitude of features to market your brand and products. Increase Brand Awareness. Why Should You Create a Facebook Contest?

Engagement 132

Engagement Audience Brand Awareness Social Media 132

Contently

JANUARY 13, 2023

In fact, Contently client data shows that 14% of customers take action if they come to the brand’s website from a referral page. Whether you’re just getting started leveraging influencers or you want to refine your approach, consider the following: Understand your audience and what they want to know. Like… plants!

Brand 102

Brand Social Media Finance Collaboration 102

Blogtrepreneur

JULY 5, 2023

In today’s fast-paced digital era, understanding your target audience plays a pivotal role in the success of any marketing campaign. However, defining your audience is more complex than it sounds. Key Considerations to Define Your Target Audience Defining your target audience is crucial for any successful marketing campaign.

Audience 59

Audience Social Media Education Communication 59

The Hoth

NOVEMBER 29, 2022

Does your company have a strong brand voice that your audience can instantly recognize? For instance, if you removed your logo, company name, and other branded images from one of your blog posts – would a customer be able to tell it’s from you? Why does a brand’s tone of voice matter? The good news?

Brand 101

Brand Education Digital Marketing Freelance 101

Backlinko

DECEMBER 21, 2023

If you don’t keep tabs on it, you might struggle to determine which content resonates the most with your audience. Your CTR can tell you whether you’re targeting the right audience and saying the right things. Your CTR can tell you whether you’re targeting the right audience and saying the right things. So, let’s dive right in.

IT 106

IT Ad Copy Keywords Landing Page 106

Smart Blogger

JULY 6, 2023

Understanding your brand identity isn’t just a trendy buzzword; it’s a vital cornerstone for any successful business. Ever wondered why brands like Apple, Coca-Cola, and Nike are instantly recognizable? It’s due to their strong brand identity. What is Brand Identity? Ready to leave a lasting impression?

Brand 73

Brand Communication Construction Brand Awareness 73

Neil Patel

OCTOBER 6, 2021

Stores you could be selling wholesale to have the advantages of customer loyalty, brand recognition, a diverse inventory, and convenient locations. Examples of D2C Brands. As a result, many of the most popular D2C brands tend to have a rebellious or revolutionary angle to their product or service. 7 Strategies for D2C Brands.

Brand 116

Brand Retail Search Engine Optimization Keywords 116

ContentWriters

JANUARY 3, 2024

This post explores how blogs can be used to engage audiences and catalyze conversion marketing, from building email lists to boosting sales. I’ll highlight examples that B2B and B2C brands can use across three key phases: attracting visitors, encouraging action, and driving conversions. What Is Conversion Marketing?

Brand 59

Brand Marketing Retail Blog 59

Neil Patel

MARCH 22, 2021

Huge volumes of traffic can make it harder for brands to stand out and reach consumers in the most effective way possible. What’s more, it’s challenging to generate income from a platform with over 25 million brand accounts to compete with. Why Your Brand Should Use Instagram Live Rooms. Ways Brands Can Use Instagram Live Rooms.

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Brand Social Media Education Promotion 133