Remove Audience Remove Brand Remove IT Remove Post
article thumbnail

How to Brand Your Business When You Have Multiple Audiences

Ashleyn Writes

Confused about how to organize your website when you have multiple audiences in your business?? That’s all fine and dandy but runs into a little bit of a snag if you have TWO distinct target audiences that you are trying to market to. We’ve had clients work through this with multiple audiences. ” I get it.

Audience 130
article thumbnail

Brand Narratives: A Guide to Creating a Brand Story With Gen AI

Grammarly

This sentiment may be especially applicable to brand marketing. Even in its infancy, generative artificial intelligence, or gen AI, is having a revolutionary impact on brand storytelling. Read on to learn how to create an irresistibly compelling, intricately tailored, and deeply impactful brand story with AI. What is gen AI?

Brand 91
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What’s Microcopy (and How Can You Use it to Uplevel Your Brand Voice)?

Ashleyn Writes

Microcopy is the tiny snippets of words that punch way over their weight class when it comes to your brand’s overall messaging. Today, I’m going to show you how you can use it to up-level your brand voice.  What is microcopy? Be clever I don’t know your audience specifically, but I do know that everyone likes to laugh.

Brand 130
article thumbnail

I Want to Pivot My Personal Brand — 6 Experts Told Me How to Do It

Buffer

  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.  I realized it was time for a personal brand pivot. Naturally, I put it to the experts.

Brand 98
article thumbnail

Why Is Brand Consistency Important? 7 Ways to Ensure Your Brand Stays On Message

Grammarly

A brand is more than just one thing. Brand identity encompasses everything from the name and logo to the voice and tone of business communications to experiential details, like the tip jar by the cash register. Research confirms that quality, consistent communication retains customers and impacts the brand experience.

Brand 103
article thumbnail

What is Technical SEO and How Does It Impact Content Performance?

Contently

Combine a fast site with useful, interesting content, and you can improve consumer sentiments surrounding your brand, keep visitors on your website longer, and, ultimately, boost sales or conversions. Technical SEO, on the other hand, might not be as fully understood. That’s where technical SEO comes in.

SEO 98
article thumbnail

How One Brand Grew a Massive Audience by Building a News Site [Example]

Content Marketing Institute

Continue reading → The post How One Brand Grew a Massive Audience by Building a News Site [Example] appeared first on Content Marketing Institute. In 2019, a software company launched its own editorial property as an alternative to traditional PR and demand-gen marketing.

Audience 137