Content Marketing Institute

DECEMBER 11, 2017

The MainStreet editorial team was a fun, scrappy group, which was good because we were functioning as a startup within the company. Regardless of whether those syndicated articles find the eyeballs or languish on pages unseen, one segment of the audience sees everything: search engines. Click To Tweet. SEO Click To Tweet.

Editorial Team 87

Editorial Team Editorial Content Creator Content 87

Content Marketing Institute

JANUARY 2, 2018

These give us critical demographic information about our audience.@Twitter Twitter & @Facebook analytics give critical demographic info about our audience, says @ChristinKardos. We depend on Rival IQ to gather information about our audience ­– as well as other groups’ audiences. Click To Tweet. Click To Tweet.

Social Media 109

Social Media Management Media Editorial Team 109

Content Marketing Institute

JUNE 18, 2018

Give your audience more reasons to convert. The platform dictates structure, pricing, and promotion. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. If you want to grow your commitment to video and bring additional success, put together a course.

Website 109

Website Editorial Team Landing Page Content Creator 109

Content Marketing Institute

DECEMBER 7, 2018

Social media promotion: Zapier. Promoting your content via social media is another time-consuming task, especially if you manage several platforms at a time, from pinning to Pinterest, to tweeting via Twitter, to uploading to Facebook. HANDPICKED RELATED CONTENT : 19 Favorite Tools for Content Promotion in 2018. Cost: Free.

Content Marketing 97

Content Marketing Proofreader Marketing Editorial Team 97

Content Marketing Institute

JANUARY 15, 2019

Cross-promote on social channels. Instagram and Facebook make cross-promotion straightforward. Audiences watch livestreams differently than they consume videos. Audiences of non-live videos expect more. Audiences expect more from on-demand video, says @IamAaronAgius Click To Tweet. Edit livestreams after they air.

Landing Page 92

Landing Page Editorial Team Editorial Text 92

Content Marketing Institute

JANUARY 24, 2019

However, advancing technology is creating ample ways for brands – regardless of the size of their teams – to reach and grow their audiences on social media. It’s imperative to find influencers that are the right fit for your brand’s values, personality, and audience. Identify audience personas with Socialbakers.

Social Media 98

Social Media Media Editorial Team Collaboration 98

Content Marketing Institute

DECEMBER 1, 2017

Before I joined the CMI editorial team in September, the same was true for me. Attendees of Content Marketing World 2017 heard Jay Baer explain “how to get promoted by creating less content, not more.” (You can read about strategic changes made subsequently to the publishing schedule at Jay’s company, Convince and Convert.).

Publisher 96

Publisher Publishing Publishing Editorial 96

Content Marketing Institute

DECEMBER 19, 2018

Here are 11 models she shared in her Idea Garage column in 2018: Velcro® entertains to promote trademark ( February ). If you do, the Velcro Brand Companies legal team might burst into song about the importance of using the VELCRO® trademark correctly. It’s content about a sauce promotion designed to promote more sauce.

Content Marketing 86

Content Marketing Government Marketing Food 86

Content Marketing Institute

DECEMBER 18, 2017

Even though the amazing CMI editorial team wanted me to write about marketing, I wrote this instead (ha). After three years and a few promotions at the insurance company, I left for a new opportunity at Penton Media, the (then) largest independent B2B media company in North America. It was then I started to write down my goals.

Insurance 107

Insurance Editorial Team Communication Editorial 107

BKA Content

NOVEMBER 14, 2022

What matters is that the legal writer you choose has an intimate understanding of your target audience and its needs and that he or she can produce quality, well-researched and original content that provides readers with the value they seek. Our writing team is flexible. Others, however, specialize in one or two niches, such as law.

Content Writer 52

Content Writer Writer Content Copywriter 52

Content Marketing Institute

MAY 21, 2018

Wherever marketers create e-books, run webinars, promote blogs, and craft events, artisans are hammering, hacking, and whittling the words. This makes them excellent fact-checkers and concise writers, but they often dislike self-promotion and find the principles of marketing foreign. These writers make content marketing run.

Writer 107

Writer Content Freelance Editorial Team 107

Content Marketing Institute

OCTOBER 30, 2018

There is a way to solve that problem, and create content that Google loves, while building a library of content that’s super useful to your target audience. Promotion of blog posts through social media. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Editorial Team 103

Editorial Team Content Manufacturing Keywords 103

Content Marketing Institute

JULY 24, 2018

50,000: Launch an audience research and partial website redesign project. 100,000: Split between new content tests and paid content promotion like targeted sponsored updates on LinkedIn. Hire someone to manage the team, allowing them more time to do what they do best. 1,000: Do more paid promotions (likely on FB or Instagram).

Content Marketing 103

Content Marketing Marketing Content Content Creation 103

Content Marketing Institute

NOVEMBER 20, 2017

A company video says that Phrasee “understands the emotions, sentiments, and phrases that resonate with your audience. Promotion, the fourth category of the AI framework, relates to AI for social media. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Production.

Marketing 105

Marketing Content Agency Content Marketing 105

Smart Blogger

NOVEMBER 15, 2022

Whether you’re a seasoned freelance writer or a new writer with no experience, freelance writing jobs that pay are still plentiful in 2022, 2023, and beyond — if: You know where to look… You know how to promote yourself… And you know how to differentiate yourself from your fellow writers. That’s where we come in.

Freelance 126

Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

SEPTEMBER 17, 2018

We know how important content promotion is today so we’ve updated it to reflect some new tools and some older favorites. To boost the odds of that happening, I have to ensure that my content gets in front of as many people as possible, and to do that I have to promote it. Social media and audience-building. Viral Content Bee.

Promotion 110

Promotion Content Social Media Editorial Team 110

ProBlogger

JULY 30, 2014

Aggregating content from over 25,000 publishers worldwide, the service uses Google’s algorithms to search for and promote the top news stories of the moment. Not only will this improve the originality of your content, it will also mean your news stories are more relevant to your target audience. Blog Promotion General'

SEO 52

SEO Editorial Team Content Management System Editorial 52

Content Marketing Institute

SEPTEMBER 21, 2018

If you want your content to drive maximum value, finding opportunities to engage audiences is just as critical as the content itself. Here are five advanced methods that belong in every marketer’s content promotion strategy. 19 Favorite Tools for Content Promotion in 2018. Involve influencers in content promotion early.

Promotion 106

Promotion Brand Awareness Editorial Team Content Creation 106

Content Marketing Institute

OCTOBER 8, 2017

Promote to specific influencers. Nobody (and I’ve been “cold emailed” enough to know) likes being approached by someone who has just filled in the blanks of an obvious template sharing a recent article and a request to promote it. setAttribute('target', '_self'); } }, 1000); </script> 5. more total social shares.

Content Creator 101

Content Creator Audience Script Content 101

Content Marketing Institute

JULY 13, 2018

Editor’s note: Given ongoing demand for better content promotion, the author updated his earlier posts on blog promotion with this fresh checklist. Without an effective and repeatable process for promoting blog posts and maximizing their visibility, all the hard work spent creating them can easily go to waste. Click To Tweet.

Promotion 97

Promotion Editorial Team Blog Blogging 97

Content Marketing Institute

JANUARY 18, 2018

And it doesn’t directly promote Intel; the only place you see the tech giant’s name is in a logo so small you can’t read it, and in quotes from the company’s experts. In this model, content has one main job : to build a loyal audience of subscribers. It seeks to retain and influence unique audiences. Own your audiences and data.

Publisher 109

Publisher Publishing Publishing Editorial Team 109

Content Marketing Institute

APRIL 12, 2018

Capital Group succeeded because it positioned its content to provide answers its audience is hungry for – answers it’s uniquely capable of providing. Capital Group’s content answers audience questions it’s uniquely capable of answering, says @MarciaRJohnston. Stay plugged in to audience needs. Stay plugged in to audience needs.

Brand 105

Brand Content Editorial Team Editorial 105

Content Marketing Institute

MARCH 27, 2018

They give the steps to use earned and paid media promotion, too. Using earned and paid media to promote influencer content helps influencers feel more confident in the value of their work. This approach can be quite fruitful for a brand because each contributor has an audience and a vested interest in their content being successful.

Recruitment 105

Recruitment Marketing Brand Awareness Editorial Team 105

Content Marketing Institute

OCTOBER 25, 2017

HANDPICKED RELATED CONTENT: 9 Brilliant Tactics to Promote Your Blog Content on Facebook. The ads weren’t necessarily bad, they were simply not reaching the right audience. When it comes to Facebook advertising, it is crucial to know your customers well enough to create a highly targeted Facebook ad audience. And guess what?

Advertising 104

Advertising Landing Page Editorial Team Creativity 104

ProBlogger

MAY 29, 2017

In today’s episode, we’re going to take a deep dive into a tool we’ve been using on ProBlogger for the last 18 months that has been incredibly useful for our team both as an editorial calendar tool but also to help us with our social media promotion of content. They say it allows you to plan, publish, promote, and automate.

Promotion 50

Promotion Editorial Content Social Media 50

Content Marketing Institute

JUNE 27, 2018

Without curation, we inevitably pack our feeds with pitch after promotion after pitch. Without curation, marketers pack their feeds with pitch after promotion after pitch, says @AaronOrendorff. grew up as a lowly algorithm destined to change the way content is promoted, shared, and curated. Click To Tweet.

Collaboration 110

Collaboration Content Editorial Editorial Team 110

Content Marketing Institute

MAY 29, 2018

Easil: Prepare your promotional imagery (free and paid versions). Visuals are an important element of content promotion but going to graphic designers for every piece of imagery gets expensive and time-consuming. Basically, all the tools you need to start promoting your content with eye-catching, shareable visuals.

Content Marketing 107

Content Marketing Editorial Marketing Content 107

Content Marketing Institute

NOVEMBER 28, 2017

This Old Marketing was successful from Episode 1 because we already had an audience of over 75,000 email subscribers who opted to receive CMI content. Once we notified this audience that a podcast was available, a good percentage listened to it. Most successful podcasts started with an audience already in place. But it’s rare.

Editorial Team 97

Editorial Team Editorial Content Marketing Construction 97

Content Marketing Institute

APRIL 26, 2018

Challenge: Stay true to the editorial mission and show value to the company. All three of the panelists’ publications sit at the top of the funnel, attracting audiences with compelling stories and typically keeping brand and product mentions to a minimum. What to try: Invest in other teams’ success. robert_rose Click To Tweet.

Brand 98

Brand Contractor Editorial Content 98

Content Marketing Institute

OCTOBER 8, 2018

For the sake of marketing budgets, audience engagement and experience, and ROI, let’s push things forward. Video promotion tactics include email shots and promotion via social media activity. Many videos are simply uploaded with no purposeful promotion. Inadequate promotion. Let me qualify that. Image source.

Marketing 109

Marketing Editorial Team Promotion Social Media 109

Content Marketing Institute

JANUARY 10, 2018

Your team has developed audience personas and knows which topics and keywords resonate with your audience. The content promotion plan is done and the KPIs are set. And then you hit a wall: You can’t find enough quality content creators to join the team. You begin assigning the content marketing work.

Content Creator 99

Content Creator Script Editorial Team Portfolio 99

Content Marketing Institute

MAY 24, 2018

Often, their promotion makes you anxious. You write more blog posts and social content to promote the original content and hope for small, incremental progress. Work together to promote it like crazy. By partnering, you increase the content’s potential audience. The more partners, the bigger the audience.

Content 103

Content Editorial Team Promotion Social Media 103

Content Marketing Institute

JANUARY 30, 2019

few short years ago, simply writing useful articles regularly was enough to keep your audience engaged and see your SEO rankings steadily grow. With content marketing becoming more complicated and integrated, your editorial calendar should grow up too. Now, consumers are more demanding and the Google algorithm is more advanced.

Editorial 92

Editorial Editorial Team Collaboration Social Media 92

Content Marketing Institute

APRIL 20, 2018

Reusing content assets that have yielded good results is a powerful way to expand your content library and to promote the same content across different media channels and in different content formats. HANDPICKED RELATED CONTENT: Automating Content Reuse: One Marketing Team’s Story. MeetEdgar (paid version only). What tools do you use?

Editorial Team 103

Editorial Team Content Social Media Collaboration 103

Kayleigh Moore

JANUARY 12, 2023

If a writer has done his/her homework, the subject matter will be relevant to the publication’s target audience. The screening process helps the editorial team gauge a writer’s skill level and attention to detail. This often includes a few different waves of promotion. Is it specific? Specificity is critical.

Editorial 221

Editorial Writer Editorial Team Search Engine Optimization 221

ProBlogger

APRIL 27, 2016

Do you consider all specifics of your content and audience when it comes to promotion? But what can you do to deal with a not so well-loved niche promotion? The trick is, create content which will be useful for the audience that is much broader than yours. compelling content to promote. 2) Audience.

Editorial Team 34

Editorial Team Promotion Freelance Editorial 34

Content Marketing Institute

JANUARY 29, 2018

To ensure that we’re on the same page, here’s my content curation definition: To meet your audience’s information needs, content curation is the assembly, selection, categorization, commentary, and presentation of the most relevant quality information. You add your human editorial perspective while integrating your 360-degree brand.

Editorial 110

Editorial Editorial Team Content Social Media 110