Content Marketing Institute

AUGUST 2, 2018

Marketers didn’t invent the technology to build bots, mobile apps, games, and productivity tools, but they can make them entertaining, delightful, and helpful to entice their audiences to use them. If my media relations team can figure out how to build a bot, I bet any number of you can also figure out how to build a bot.”.

Storytelling 93

Storytelling Brand Marketing Hospitality 93

ContentWriters

DECEMBER 13, 2023

However, those readers are in different stages of the buying journey, making who to hire a function of your campaign, target audience, and goal. Copywriting Copy is writing that persuades your audience to take action. The purpose of content can be to educate, entertain, or invite conversation with the reader.

Copywriter 111

Copywriter Copywriting Writer Writing 111

iWriter

FEBRUARY 15, 2024

Unlike traditional media outlets, blogs are created and maintained by individual authors who share their unique perspectives, experiences, and thoughts on various topics. This allows for a more intimate and personal reading experience for the audience. This not only entertains but also encourages personal growth and development.

Blog 52

Blog Blogging Entertainment Social Media 52

Content Hacker

APRIL 14, 2024

Ideas that your audience will love, share, and keep coming back for more? Get ready to uncover unique blog ideas that resonate with your audience and position you as a thought leader in your domain. What are good blog topics for your hungry audience? What are good blog topics to get your audience talking?

Writing 105

Writing Blog Blogging Food 105

Contently

FEBRUARY 28, 2023

Podcasts are used by several influencers, industry experts, and entertainment artists to share perspectives, ideas, and unique insights with a target audience. The best podcasts do this organically by using hosts with subject matter expertise in a specific industry to talk about topics the audience genuinely cares about.

Content Marketing 92

Content Marketing Telecommunication Pharmaceutical Brand Awareness 92

Shorthand Content Marketing

OCTOBER 7, 2022

A content writer usually writes to educate, inform, and entertain. The word ‘copy’ was initially used in print media because the typeset words were reprinted (i.e., copied) and shared with a broad audience of readers. . What’s the difference between a content writer and a copywriter?

Copywriter 97

Copywriter Copywriting Writing Content 97

Smart Blogger

JULY 12, 2023

Social commerce is revolutionizing the shopping experience. Ever found yourself on social media, a pair of shoes catches your eye, and bam! But what is it about social commerce that’s causing such a stir? Well, over four billion people use social media. That’s an enormous audience to tap into!

Sales 68

Sales IT Social Media Storytelling 68

Neil Patel

FEBRUARY 3, 2023

As the most effective way to reach your audience, search is critical to your digital marketing strategy and each customer journey. Additionally, the rise of visual search and social media as a search engine has impacted the search landscape. Search is like the front door to your website.

Brand Awareness 144

Brand Awareness Storytelling Keywords Engineering 144

Neil Patel

JANUARY 28, 2023

After all, 93% of businesses landed a new customer after sharing a video on social media. This chart shows the presence that video has compared to other forms of media. source ) That’s a big audience for video content. source ) So how do you build brand trust among your target audience? That’s no small feat!

Marketing 88

Marketing Storytelling Collaboration Manufacturing 88

Smart Blogger

JANUARY 22, 2024

The reasons are manifold: Guides Your Marketing Strategy : A well-defined funnel helps in tailoring your marketing efforts at different stages, ensuring that you’re reaching out to your audience in the most effective way. But it’s also crucial to actively engage with your target audience.

Marketing 90

Marketing Persuasion Social Media Brand Awareness 90

Smart Blogger

JANUARY 24, 2024

Dive into online forums, social media groups, and platforms like Reddit or Quora. If you notice a lot of queries about, say, using social media for small businesses , and you have experience in that area, that’s a viable course idea. Use social media or email lists to reach potential students.

Social Media 86

Social Media Construction Creativity Banking 86

Smart Blogger

JUNE 20, 2023

From guerrilla tactics that’ll make you feel like a cunning ninja, to social media campaigns that’ll turn you into an online rockstar — we’ve cherry-picked the cream of the crop. Authentic, unexpected content that entertains and resonates with your audience can cause your brand to skyrocket in popularity.

Marketing 101

Marketing Social Media Digital Marketing Education 101

Neil Patel

JANUARY 19, 2021

Roughly 54 percent of millennials turn to social media platforms for product research, so voice tweets provide a great opportunity to shout about your core products. For example, maybe users must retweet your giveaway tweet to enter, or they get extra entries if they follow you on another social media platform, too.

Social Media 139

Social Media Entertainment Digital Marketing Promotion 139

Backlinko

JANUARY 8, 2024

With more than 460 million listeners worldwide, the podcast industry provides lucrative opportunities for both podcasters and marketers alike and offers an effective way for you to connect with your target audience. If you’re planning on starting your own podcast, you’ll need to determine your target audience from the get-go.

Entertainment 105

Entertainment Advertising Utilities Ads 105

Smart Blogger

MAY 26, 2023

A copywriter is the wizard behind compelling blog posts, engaging social media updates, persuasive sales letters, and more. They are the wordsmiths who harness the power of language to attract, persuade, and retain audiences. They are strategists, understanding the nuances of the market and the target audience.

Copywriter 74

Copywriter Copywriting Persuasion Freelance Copywriting 74

Smart Blogger

JULY 26, 2023

They’ve earned the trust and respect of their audience , and in turn, have the power to shape their followers’ perceptions, choices, and yes, even their purchasing decisions. Entertainment Influencers 20. Her posts teach creators to connect with their audience by being relatable and genuine.

Food 64

Food Social Media Architecture Entertainment 64

Buffer

SEPTEMBER 13, 2023

With more than 50 billion daily views, YouTube Shorts offers a unique opportunity for content creators to reach a wider audience, promote longer videos, and even increase subscribers. What’s important is showcasing what is true to you in your content to build trust and connection with your audience.

Content Creator 120

Content Creator Storytelling Creativity Banking 120

Smart Blogger

JUNE 1, 2023

Using precise targeting and personalized content, businesses can reach audiences like never before. Inbound marketing focuses on creating valuable content and experiences tailored to the audience, pulling them in naturally. At its core, content marketing seeks to inform, entertain, and inspire. Let’s begin.

Digital Marketing 81

Digital Marketing Marketing Social Media Search Engine Optimization 81

Smart Blogger

JANUARY 15, 2024

Writers use this literary device as a powerful tool to draw readers in and keep them entertained. Dramatic irony is when the audience is privy to information that the characters aren’t. 18 Examples of Irony Each type of irony serves a different purpose in storytelling. For example, it’s ironic when a police station gets robbed.

Proofreader 84

Proofreader Social Media Storytelling Writer 84

Neil Patel

AUGUST 4, 2021

Businesses and marketers alike have taken note, diverting budgets towards hiring videographers to create new marketing materials for their website, email outreaches, social media, and even “OTT” video adverts on streaming platforms. Better engagement on your social media posts? Entertaining Videos. More sales?

Marketing 145

Marketing Brand Awareness Social Media Education 145

Smart Blogger

JULY 27, 2023

In the digital world, content writers are the unsung heroes who breathe life into websites, blogs, social media posts, and even emails. They’re writers and editors, creating compelling and engaging pieces that inform, entertain, and, most importantly, connect with readers. So, who hires content writers?

Content Writer 66

Content Writer Freelance Writer Pharmaceutical 66

Smart Blogger

JULY 14, 2023

The disparity between the two sketches emphasized how women often undervalue their beauty, resonating with Dove’s target audience on a deeply emotional level. Contrast this with traditional marketing, where you’re placing ads or sending direct mails to a target audience, hoping they’ll bite. The result?

Marketing 73

Marketing Social Media Banking Brand Awareness 73

Kristi Hines

JUNE 1, 2023

Likewise – Acts as your media and entertainment guide, providing recommendations for TV shows, movies, books, and podcasts. SceneXplain – Enhance your storytelling by attaching images to your prompt with SceneXplain, exploring visual narratives beyond mere pixels. For any audience or question, just Yabble it.

Transportation 264

Transportation Utilities Finance Portfolio 264

Neil Patel

OCTOBER 13, 2020

Major categories include food establishments, attractions, professional services, personal services, entertainment, retailers, transportation, and more. The keywords should be contextually relevant and make sense for the audience you’re targeting. Think about how you can give value to this audience in particular.

SEO 141

SEO Search Engine Optimization Transportation Keywords 141

Credible Content

JUNE 10, 2023

How to use the elements of storytelling in content writing. The main elements of storytelling are: Plot: Sequence of events driving the story forward. Setting: Time, place, and social context of the story. Why use storytelling in content writing? Why use storytelling in content writing?

Storytelling 130

Storytelling Writing Content Entertainment 130

Contently

JULY 26, 2022

You have to convey facts, stats, numbers, and data to your audience. Understand your audience. As marketing advice, “know your audience” may be cliché, but some platitudes are worth listening to. But your audience may not immediately understand their importance or be dazzled by their relevance.

Engagement 91

Engagement Banking Content Finance 91

Content Marketing Institute

DECEMBER 27, 2018

From creating videos that people want to watch to finding ideas for those videos to following best practices for social media, here are some of the key takeaways from my favorite sessions about video. That eliminates elements that make #video interesting to your audience. Denise Roberts McKee, COO, About Face Media Inc.

Recruitment 95

Recruitment Storytelling Social Media Audience 95

Content Marketing Institute

SEPTEMBER 6, 2018

Each one has demonstrated the important role content can play in embracing change – whether it’s attracting new audiences, pursuing new business opportunities, or sharing a new vision for tomorrow. HANDPICKED RELATED CONTENT: Documentary Storytelling: 6 Examples From Brands That Nail It. Play Magazine. Finalist: Project of the Year).

Content Marketing 74

Content Marketing Editorial Healthcare Entertainment 74

Moz

MARCH 28, 2021

That means your audience is missing out on traveling and meeting people, and is dealing with loneliness and uncertainty. If your brand can step in to help with these feelings — such as offering virtual classes or providing entertainment — you'll be able to make a powerful connection with your audience. Adapt to audience needs.

Marketing 62

Marketing Education Utilities Social Media 62

Content Marketing Institute

DECEMBER 5, 2017

However, some brands have taken this concept further by developing full-fledged classes and curricula for their audiences. Let’s look at eight brands that give their audience opportunities to get an education in unique and entertaining ways. One intermediate course is titled Social Media Strategy – From A to Z.

Education 98

Education Brand Banking Retail 98

Content Marketing Institute

DECEMBER 25, 2017

We started the year interviewing virtual-reality expert Sarah Hill, CEO and chief storyteller for StoryUP, the article titled Immersive Content. She also offered case studies from brands using VR, a welcome moment for those of us unable to visualize applications for VR outside of the gaming and consumer entertainment realm.

Recruitment 89

Recruitment Manufacturing Social Media Creativity 89

Content Marketing Institute

JANUARY 15, 2018

After all, why would someone intentionally create something that’s utterly useless for their organization or their audience? A lack of focus on the audience’s needs was frequently cited as a key mistake. Now, that we have the audience-focus thing on the list, let’s dive into 27 more characteristics of content that sucks.

Content 111

Content Content Creator Content Marketing Social Media 111

Content Marketing Institute

DECEMBER 19, 2018

Here are 11 models she shared in her Idea Garage column in 2018: Velcro® entertains to promote trademark ( February ). HANDPICKED RELATED CONTENT: Is Your Brand Breaking the Law on Social Media? Intercontinental turns lifestyle experts into storytellers for its destinations ( February ). Don’t write “velcro.”

Content Marketing 86

Content Marketing Government Marketing Food 86

Credible Content

MAY 30, 2023

Adaptability: Being able to adjust writing style, tone, and format to suit different audiences, platforms, and content requirements. Storytelling: Crafting compelling narratives and using storytelling techniques to engage readers and create an emotional connection.

Content Writer 130

Content Writer Writer Writing Proofreader 130

Content Marketing Institute

JANUARY 9, 2018

Filipino blogger Vern Enciso is passionate about fashion, food, and music; her interests brought new ideas to the video series, as well as a distinct audience. Now, Simon delves deeper into how you can translate what Visa and Click2View learned about video into your own visual storytelling. What happened after the social media launch.

Storytelling 100

Storytelling Script Food Agency 100

ProBlogger

APRIL 8, 2016

Snapchat for Business: How to Reach Millennials Through Storytelling | Social Media Today. Is it something that works for your audience? A slideshare from a recent webinar takes you through what metrics to pay attention to, and how you can use those numbers to boost your audience. Who do you think has got it right?

Blog 27

Blog Blogging Storytelling Entertainment 27

Credible Content

JUNE 19, 2023

Build sustainable relationships with your audience. Increase social media shares and engagement. Here are its attributes: Relevance: Engaging content should be relevant to the target audience’s interests, needs, and preferences. Emotional Connection: Engaging content evokes emotions and resonates with the audience.

Engagement 130

Engagement Storytelling Search Engine Optimization Content 130