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What is direct response copywriting? 22 advantages of using direct response copywriting to promote your business

Credible Content

Here are a few media and marketing examples where direct response copywriting is used: Email marketing Such email marketing campaigns encourage your recipients to take a specific action such as clicking a link, making a purchase or subscribing to regular updates. ” – Dan Kennedy, The Ultimate Sales Letter.

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This is How I Write a Winning Pitch Email for Websites (2024 Guide)

Elna Cain

So when you send your pitch email to the editor of the website or magazine, they will know instantly if you read their guidelines as this is their way to weed out anyone that wouldn’t fit their brand message. Something like, “My name is Elna Cain and I’ve been a SaaS digital marketing writer for nearly a decade.

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Why You Should Prioritize Engagement Content Metrics

Contently

As marketers, we’re always looking for ways to measure our effectiveness and attribute our work back to the pipeline. Content marketing is no exception. Without metrics, content marketing efforts can become directionless and ineffective, wasting time and resources.

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How to Write Perfect Paid Social Media Marketing Objectives (With Examples)

Neil Patel

Having a marketing plan isn’t enough for success. You need strategic marketing objectives to help you set, plan for and achieve your business goals. And you need to have them not just for your overall marketing plan but also for specific portions, such as paid social media marketing. What Are Marketing Objectives?

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Email Marketing: The Simple, Definitive Guide [2023]

Smart Blogger

If you want to nurture leads and turn them into raving fans who will shout your virtues from rooftops (as well as buy whatever you’re selling), you need to learn the ins and outs of email marketing. Click a link to jump to that section: Email Marketing 101: Table of Contents What is Email Marketing? Let’s dive in.

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How to Evolve Your Storytelling for Better Engagement and Conversion

Contently

As your prospects move through the buyer’s journey, good storytelling helps ensure your brand is top of mind, especially when it’s time to make a purchasing decision. Regardless, fitting smaller stories into your larger brand narrative and defining where they fall within the funnel will drive a lot of your strategic decisions.

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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Neil Patel

Most e-commerce store owners have no idea how to effectively market their business. If you’re looking to drive traffic (and sales) for your e-commerce business, this guide is for you. What Is E-commerce Marketing? E-commerce Marketing Vs. E-commerce Advertising. Aren’t marketing and advertising the same thing?