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10+ Practical Brand Awareness Strategies for 2023 (& Beyond)

Smart Blogger

Ready to catapult your business into the limelight by amplifying your brand awareness strategy? So, are you prepared to take your brand from being known to unforgettable? Such campaigns not only foster a community around your brand, but also provide you with a wealth of authentic content that can be shared on your channels.

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How to Evolve Your Storytelling for Better Engagement and Conversion

Contently

As your prospects move through the buyer’s journey, good storytelling helps ensure your brand is top of mind, especially when it’s time to make a purchasing decision. Some content may simply aim to increase brand awareness and establish your company as a thought leader in the industry, and these are necessary.

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How to Use Podcasts as Part of Your Content Marketing Strategy

Contently

Creating your own branded podcast Whether you are in finance, healthcare, insurance, or entertainment, podcasts can be a great place to focus on thought leadership and brand awareness. From building brand awareness to driving traffic and boosting engagement, content marketing podcasts can be a game-changer for your business.

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The Impact of Copywriting in Digital Marketing Agencies

Copywriter Collective

Copywriting shapes how a brand communicates with its audience, helping to convey its unique personality, values, and offerings. Whether it’s through catchy slogans, brand storytelling, or consistent messaging across channels. Resonating with target audiences and leave a lasting impression.

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What is direct response copywriting? 22 advantages of using direct response copywriting to promote your business

Credible Content

Leveraging Emotional Appeal: Direct response copywriters understand how to tap into emotions and leverage storytelling techniques to create a strong emotional connection with your audience, compelling them to take action.

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12 Social Media Marketing Examples To Help Inspire Your Own

CoSchedule

Source On YouTube, they created a humorous intro video — using compelling storytelling elements to share Allbirds’ value proposition (its eco-friendliness). Additionally, the brand collaborated with affiliates to create content on social media and other marketing channels , which helped them grow by word of mouth. The takeaways?

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Harnessing the Power of Engaging Content: A Case Study Approach

Dr. Rissy's Writing and Marketing

These posts often capture attention, go viral, and exponentially increase your visibility and brand awareness. She has successfully harnessed the power of current trends and visual storytelling to resonate with her followers. Case Study: Morissa Schwartz As an example of this principle, we turn to our founder, Morissa Schwartz.