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10+ Practical Brand Awareness Strategies for 2023 (& Beyond)

Smart Blogger

Ready to catapult your business into the limelight by amplifying your brand awareness strategy? So, are you prepared to take your brand from being known to unforgettable? With follower counts ranging from 1,000 to 50,000, their endorsement of your brand can have a surprisingly large impact. What about content posting?

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How to Evolve Your Storytelling for Better Engagement and Conversion

Contently

As your prospects move through the buyer’s journey, good storytelling helps ensure your brand is top of mind, especially when it’s time to make a purchasing decision. Some content may simply aim to increase brand awareness and establish your company as a thought leader in the industry, and these are necessary.

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How to Use Podcasts as Part of Your Content Marketing Strategy

Contently

Creating your own branded podcast Whether you are in finance, healthcare, insurance, or entertainment, podcasts can be a great place to focus on thought leadership and brand awareness. This can also be a great opportunity for partnership with other brands, which NerdWallet does well, too.

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The Impact of Copywriting in Digital Marketing Agencies

Copywriter Collective

From engaging website copy to attention-grabbing social media posts, effective copywriting can make or break a brand’s online presence. Digital marketing agencies rely on skilled copywriters to create CTAs that are not only persuasive but also aligned with the brand’s tone and values.

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What is direct response copywriting? 22 advantages of using direct response copywriting to promote your business

Credible Content

Building Brand Trust and Credibility: Through well-crafted copy, a copywriter can position your brand as an authority in your industry, establishing trust and credibility with your target audience. Engaging Storytelling Direct response copywriting incorporates storytelling techniques to engage and captivate your audience.

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12 Social Media Marketing Examples To Help Inspire Your Own

CoSchedule

You can always blend two ideas together to create a new strategy or steal a campaign recipe from a brand in another industry. Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business. Their launch campaign?

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Harnessing the Power of Engaging Content: A Case Study Approach

Dr. Rissy's Writing and Marketing

It’s a guiding principle that underpins marketing strategies and shapes brand identities. Successful brands understand that it’s not merely about content existence, but about its ability to engage, captivate, and spur audiences to action.