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How I Became a SaaS Content Writer (Content Writing for SaaS Companies)

Elna Cain

Content for these businesses is what helps drive their brand and sales. And many SaaS brands will spend tens of thousands a month on content creation. Because they want to spread the word about their SaaS product and gain leads with their helpful content that educates their audience about the benefits and features of their product.

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5 Ways to Instantly Gain More Leads

Neil Patel

Finding prospective customers or “leads” for your business is no easy task. You need to identify your target market, market your brand effectively , and create informative, appealing content for your chosen demographic. How Lead Generation Works. If you’re unfamiliar with lead generation, it’s a simple concept to learn.

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Copywriting vs. Content Writing: How To Hire the Writer You Are Looking For

ContentWriters

Both will know who your audience is, how to support your marketing goals, what the sales journey is, and how to collaborate with design, lead generation, or content development teams. Here are some skills that differ when it comes to copywriting vs content writing. Copywriter Skills Copywriters are salespeople at heart.

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How to Use Twitter Trending Topics in Marketing

Neil Patel

Steer clear of declining topics in your upcoming content and lead generation to avoid being out of date or yelling into the wind. It’s great to know what everyone in the world is talking about, but if you have a locally-based or locally-driven brand, you need to know how people are feeling in your particular area. Take a Stand.

Marketing 137
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How to Properly Leverage Lead Scoring to Make More Money

Neil Patel

The biggest brands in the world understand one simple truth: Not all leads are created equal. Having the ability to find and convert high-quality leads is what keeps these brands successful. Today, we’re taking a page out of their book and focusing on the quality of leads. Lead Scoring Tips. Demographics.

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25 Marketing Books You Should Be Reading

Neil Patel

Learn about his revolutionary concept of permission marketing, which stands in stark contrast to the classic marketing approach that Godin terms “interruption marketing.”. A brand legend in his own time, Al Reis is credited with retuning the idea of positioning to the marketing mainstream. It is also available in audio format.

Marketing 128
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Evolution of the Search Landscape and Future Search Trends

Neil Patel

Once customer meets brand, it’s like connecting with an old friend on Facebook. You can separate yourself from the competition and provide potential customers with a whole new and fascinating way to learn about your brand. Use it as your base to speed up the process, and then add in the brand voice during editing. I hardly do.