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Why Presentation Skills Are Important in Marketing

Neil Patel

One interesting thing about this is that you’d also find a lot of those traits in people with exceptional presentation skills. To put yourself out there and present to a room full of people, you need to be at least a little adventurous. To make it as a marketer, excellent presentation skills are pretty much nonnegotiable.

Marketing 131
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Brand Narratives: A Guide to Creating a Brand Story With Gen AI

Grammarly

This sentiment may be especially applicable to brand marketing. Even in its infancy, generative artificial intelligence, or gen AI, is having a revolutionary impact on brand storytelling. Read on to learn how to create an irresistibly compelling, intricately tailored, and deeply impactful brand story with AI.

Brand 90
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Explore the Fictional Character That You Present to Readers

Jane Friedman

Even when we encounter writing from a “brand” or a chatbot, it’s hard to resist giving it a personality. (I When we write in our own voice, we present a curated version of ourselves. Here are three exercises you can use to explore the fictional character you present, even if you write nonfiction. Many of us find that unsettling.

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Why Is Brand Consistency Important? 7 Ways to Ensure Your Brand Stays On Message

Grammarly

A brand is more than just one thing. Brand identity encompasses everything from the name and logo to the voice and tone of business communications to experiential details, like the tip jar by the cash register. Research confirms that quality, consistent communication retains customers and impacts the brand experience.

Brand 104
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Your personal brand is a fictional character. So make it a good one.

Nick Ursborne

One way is to present yourself as being a little larger than life. Well, brands are fiction. All brands are fiction. Personal brands in particular are fiction. There’s the real, at-home Elon Musk, and then there’s the public brand of Elon Musk. His public brand is a fiction. You write articles.

Brand 130
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How Author Platform Connects to Author Brand

Jane Friedman

Photo by Peter Aroner on Unsplash Today’s post is excerpted from Brand the Author (Not the Book) by Karen A. Sure, other authors are also motivated by one or both of those things, but when I couple my belief with my particular brand of humor and unbridled nerdy enthusiasm, my author message becomes intrinsically mine.

Brand 115
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Tips for Writing, Publishing, and Promoting an E-book to Build Your Personal Brand

Credible Content

Writing and publishing e-books for personal branding. In today’s digital age, establishing a strong personal brand is essential for professionals and entrepreneurs alike. Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership.

Promotion 130