Content Hacker

NOVEMBER 1, 2022

You might have a brand idea in the works… Or, your brand is well-established… But you’re looking for brand voice examples. And when we look at what drives brand trust , it’s clear to see that customers crave authenticity. Finding, and sticking to, a brand voice. And why does brand voice matter?

Brand 98

Brand Content Creation Communication Social Media 98

Bramework

JANUARY 7, 2024

In our latest YouTube video , we dive into one of the most exciting aspects of blogging – creating a brand and naming your blog. This is more than just a label; it’s the identity that will resonate with your audience for years to come. Consistency in naming across platforms enhances brand recognition.

Brand 52

Brand Blog Blogging Social Media 52

Copywriter Collective

APRIL 12, 2024

The Unconventional Copywriting Hook to Captivate and Convert Your Audience Do you want your copy to sound like every other Tom, Dick, and Harry calling themselves a copywriter on Upwork? The likes of Robert Cialdini present study after study that supports using it. Finally, you present your solution. Definitely not.

Copywriter 52

Copywriter Copywriting Audience Persuasion 52

Smart Blogger

JULY 6, 2023

Understanding your brand identity isn’t just a trendy buzzword; it’s a vital cornerstone for any successful business. Ever wondered why brands like Apple, Coca-Cola, and Nike are instantly recognizable? It’s due to their strong brand identity. What is Brand Identity? Ready to leave a lasting impression?

Brand 73

Brand Communication Construction Brand Awareness 73

Content Marketing Institute

NOVEMBER 19, 2018

Few social media platforms have done more to help brands capitalize on this booming entertainment trend than Twitch. In case you happen to be a n00b, Twitch began as a livestreaming video platform built around the interests of the gaming audience. CCO: The Twitch community has expanded far beyond its initial audience of video gamers.

Audience 76

Audience Brand Entertainment Concept 76

Smart Blogger

JUNE 1, 2023

Ready to catapult your business into the limelight by amplifying your brand awareness strategy? So, are you prepared to take your brand from being known to unforgettable? With follower counts ranging from 1,000 to 50,000, their endorsement of your brand can have a surprisingly large impact. How do you track its performance?

Brand Awareness 71

Brand Awareness Brand Social Media Retail 71

Neil Patel

NOVEMBER 23, 2020

This may make it the perfect time for brands to take a hard look at their skincare marketing strategies and seize on this growth. Step 3: Identify Your Skincare Marketing Audience. Marketing your products without knowing your audience inside and out is like tossing out messages in a bottle. That’s the key.

Brand 138

Brand Marketing Social Media Agency 138

Neil Patel

MAY 3, 2021

More and more brands understand the power of stories to transform their online presence and build trust. Iconic brands like Disney and Coca-Cola have long realized the power of their brand story to build a connection with their audience. Companies like Apple possess brand stories that are legendary in their status.

Brand 144

Brand Storytelling Construction Communication 144

Freelance Union

MAY 10, 2023

By following a structure such as the Navigatebydesign outlines below, along with useful tools like immersion sessions, brainstorming sessions and virtual word clouds, you too can have the confidence to run your own brand strategy session. Find out how to make your brand strategy session run smoothly and remain energized throughout!

Brand 87

Brand Freelance Creativity Engagement 87

Blogtrepreneur

MARCH 10, 2023

Branding is an essential factor in establishing a cannabis business. Despite these challenges, other ways exist to help your brand stand out. Here are five of the most effective practices in creating successful branding for your cannabis business. That’s easier said than done.

Brand 52

Brand Education Advertising Social Media 52

Content Marketing Institute

NOVEMBER 17, 2017

Imagine having your audience tied to your content with an 8-foot rubber hose for five minutes on a regular basis. We’ve got this very, very captive audience – and they’re bored – there’s really no super magic. GasStationTV uses relevant #content delivered in an unexpected way to engage a captive audience. Presentations.

Audience 98

Audience Landing Page Entertainment Content 98

Neil Patel

FEBRUARY 2, 2021

It’s no secret that the field of marketing is constantly evolving, and SaaS brands are not immune from the challenges that arise due to the fast-paced nature of the field. One great way SaaS companies can keep up is through brand advocacy. 2021 SaaS Trends that Affect Brand Advocacy. Overcome Content Overload.

Brand 143

Brand Brand Awareness Social Media Sales 143

Article Writing

JULY 5, 2022

This is the motto that all brand leaders should live by to see their brand reach unprecedented heights. Brands that blog consistently generate 97% more links to their websites, and countless blog comments are made by readers each month. You Improve Your Search Engine Exposure. Google is your friend.

Brand 72

Brand Content Advertising Keywords 72

The Ethical Copywriter

APRIL 1, 2022

When you’re starting up a new business, creating your brand is the first step. Think of your brand as the identity of your business. At its most basic, creating your brand is thinking about 1) What you’re trying to achieve, and 2) How you’re going to communicate that and get people on board. But where to start?

Brand 52

Brand Copywriter Copywriting Education 52

Grammarly

JANUARY 10, 2024

Enhancing brand image and garnering influence: Consistent, well-crafted communication strengthens brand identity, fostering a trusted, favorable impression among clients and the public. They often include data, findings, analysis, conclusions, and recommendations, all of which are best presented in an organized manner.

Writing 111

Writing Communication Copywriter Copywriting 111

Nick Ursborne

AUGUST 30, 2023

Because on the day you decide to have AI write your copy – all the way to the final draft – that’s the day your marketing messages cease to engage your audience emotionally. I use ChatGPT and GPT-4 to help me with research and audience analysis. I use it to outline articles, presentations, and reports. I use it every day.

Copywriter 191

Copywriter Copywriting Writing Script 191

Content Marketing Institute

NOVEMBER 5, 2017

Audience first. But, here’s the thing: Too many marketers say and even think they are all about the audience, but when you dig into their programs, you see it’s still all about them. While it’s not easy to make a genuine shift, here are four twists in perspective to truly make sure your audience is at the center of everything you do.

Audience 108

Audience Content Marketing Brand Marketing 108

Content Marketing Institute

MARCH 22, 2018

The true challenge of becoming a successful publisher is sustaining an audience – providing so much ongoing value that they naturally seek out your content and become a loyal reader. The true challenge of becoming a successful (brand) publisher is sustaining an audience, says @LukeKintigh. Click To Tweet.

Audience 106

Audience Editorial Team Editorial Social Media 106

Content Marketing Institute

AUGUST 2, 2018

Marketers didn’t invent the technology to build bots, mobile apps, games, and productivity tools, but they can make them entertaining, delightful, and helpful to entice their audiences to use them. And marketing tech tools once available to enterprise-level brands with big budgets are now viable for small and medium-sized businesses too.

Storytelling 93

Storytelling Brand Marketing Hospitality 93

Content Marketing Institute

FEBRUARY 5, 2019

Whenever someone mentions the term “branded content,” my mind still drifts back to the original inspiration for my love of the technique: BMW’s The Hire. Branded content is the best vehicle for marketers to bridge the gap b/n awareness and affinity, says @joderama. In the name of brand love. Click To Tweet.

Brand 96

Brand Banking IT Entertainment 96

Content Marketing Institute

DECEMBER 10, 2018

Viveka, chief visibility officer at Vengreso, and Bernie, CMO at Vengreso, presented 3 LinkedIn Content Marketing Strategies that will Drive Visibility, Credibility and Traffic at Content Marketing World. They drive deeper engagement with your audience (e.g., When you’re on camera, your audience gets to see the real you.

Publisher 101

Publisher Publishing Publishing Brand 101

Content Hacker

APRIL 14, 2024

Ideas that your audience will love, share, and keep coming back for more? Get ready to uncover unique blog ideas that resonate with your audience and position you as a thought leader in your domain. What are good blog topics for your hungry audience? Are you ready to write your next blog post?

Writing 105

Writing Blog Blogging Food 105

Copywriter Collective

MAY 3, 2024

Working on your writing skills is very important, especially if you are managing a business and have to communicate your brand’s voice or promote your products/services to your intended audiences through different channels. The more information you have, the easier you can write content and present ideas.

Copywriter 52

Copywriter Copywriting Storytelling Marketing Copy 52

Digifloat

OCTOBER 12, 2021

Most companies create informal branding guidelines from the early stages. But as a business starts getting some traction, a formal brand style guide becomes a necessity. A brand guide will be a document that’ll define the rules and guidelines that your company needs to follow while presenting itself to the world.

Brand 52

Brand Social Media Text Collaboration 52

Content Marketing Institute

NOVEMBER 21, 2018

Tim Schmoyer, CEO of Video Creators, offered some insight in his recent Content Marketing World presentation, How to Develop a Loyal YouTube Audience. The concept of the “creed” comes from the book Primal Branding: Create Zealots for Your Brand, Your Company, and Your Future. Think SEO with a twist. Do You Know Your Why?

Audience 89

Audience Food Entertainment Promotion 89

ContentWriters

APRIL 10, 2024

The audience “spends” time reading your content, expecting something valuable in return. If your audience wanted an unvetted answer from a chatbot, they would ask a chatbot. You should not be competing for your audience with every person with computer access. Look for redundant phrasing and unnecessary words.

Content 59

Content Government Construction Agency 59

Neil Patel

SEPTEMBER 8, 2020

Google determines your business location and presents your listings in its results based on the presence and accuracy of NAP – Name, Address, and Phone number (with local area code). Large brands and retailers already have access to such online-to-offline metrics. When you get it, follow the link, enter the pin and get to work.

Brand 126

Brand Retail Ads SEO 126

Buffer

SEPTEMBER 13, 2023

With more than 50 billion daily views, YouTube Shorts offers a unique opportunity for content creators to reach a wider audience, promote longer videos, and even increase subscribers. What’s important is showcasing what is true to you in your content to build trust and connection with your audience.

Content Creator 120

Content Creator Storytelling Creativity Banking 120

Content Marketing Institute

JANUARY 31, 2018

For a growing number of brands, the story of standout content marketing success in 2018 might just sound like a podcast. Adoption is surging among younger adult audiences: Forty-four percent of consumers age 18 to 34 consume at least one podcast a month. Podcasting can be an intimate way to interact with your audience, says @joderama.

Brand 105

Brand Storytelling Creativity Content Marketing 105

Content Marketing Institute

MAY 9, 2018

John Bucher, virtual reality producer and consultant, makes the case for trying the medium even if it’s not fully ready for prime time, with examples of brands actively experimenting. CCO: How do you feel about the ways brands have used VR to date? VR offers a new way to tell stories to an audience. johnkbucher Click To Tweet.

Brand 93

Brand Storytelling Food Manufacturing 93

Content Marketing Institute

FEBRUARY 19, 2018

As the rise of social media and influencer marketing has led to exponential opportunities for content marketing for corporate brands, it also has presented countless opportunities for content marketing for personal brands. Should people closely connect their brand to their employers? But how do the two work in harmony?

Brand 107

Brand IT Social Media Editorial 107

Content Marketing Institute

DECEMBER 7, 2017

The author of the book The Zombie Business Cure: How to Refocus Your Company’s Identity for More Authentic Communication , Melissa urges businesses to concern themselves less with their brands (how they want to be seen) and more with their identities (who they are). All images come from her presentation slides.). Is your org a zombie?

Brand 89

Brand Construction Architecture Communication 89

Moz

SEPTEMBER 1, 2020

Posted by amandamilligan As you might imagine, it’s not easy to get your brand name mentioned in top media outlets. I’ll explain how you can earn this type of coverage and its corresponding benefits for your brand. This is especially important if you’re aiming for national news publications, as they tend to have a wide audience.

Brand 68

Brand Media Brand Awareness Projects 68

Grammarly

MARCH 26, 2024

Our writing needs to establish a clear purpose and resonate with our audience. Have you ever spent hours drafting a project proposal or presentation only to hear it didn’t hit the mark? But figuring out how to adapt your writing to a different audience can be a struggle.

Persuasion 103

Persuasion Projects Text Communication 103

Copywriter Collective

APRIL 5, 2024

Here are the seven best strategies for improving your copywriting value, building a brand, marketing your service, reaching clients and, in a nutshell, earning better money. On one hand, your writing skills and deep understanding of industry-specific trends, terminology, and the audience is a major asset driving your rate up.

Copywriter 52

Copywriter Copywriting Portfolio Social Media 52

ContentWriters

MAY 17, 2023

If you’ve learned how to connect to an audience over social media, you likely learned organically. That means you create a post on your brand’s account, there’s a conversation, and people respond. Handling social media for your brand allows you to present yourself and your own business in a curated, authentic way.

Social Media 95

Social Media Copywriter Copywriting Media 95

Income Diary

MARCH 19, 2024

Tailoring your online habitat to suit the curious eyes of your desired audience sets the foundation for virtual growth. By identifying your audience based on gender, age, location, and income band, you can create tailor-made campaigns that resonate with the specific needs and preferences of different groups.

Promotion 105

Promotion Website Social Media Advertising 105