article thumbnail

Brand Narratives: A Guide to Creating a Brand Story With Gen AI

Grammarly

This sentiment may be especially applicable to brand marketing. Even in its infancy, generative artificial intelligence, or gen AI, is having a revolutionary impact on brand storytelling. Read on to learn how to create an irresistibly compelling, intricately tailored, and deeply impactful brand story with AI.

Brand 92
article thumbnail

How to Create an Editorial Style Guide

Neil Patel

A cohesive approach to your digital content, especially the content on your blog, is critical to your brand. The best way to ensure your site is editorially cohesive is with an editorial style guide. This article will walk you through the basics of an editorial style guide. What is an Editorial Style Guide?

Editorial 145
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Editorial Policy: What Is It and Where Should It Live on My Blog?

ContentWriters

In a world where disinformation, misinformation, and simply mediocre information abound, it’s essential to establish credibility for a blog to succeed at gaining a loyal following and brand authority. An editorial policy can help shape a blog into the trusted source of information that your readers are hungry for.

article thumbnail

Content Planning: How to Create An Effective Editorial Calendar for Your Content Efforts

Intergrowth

Build a well-constructed editorial calendar. For a content plan to be meaningful, it must align with your marketing goals, which could include: Creating brand awareness. How do you want to present that content to your audience? An Editorial Calendar. What Information Belongs On An Editorial Calendar? Sales content.

article thumbnail

The Intersection of Content Marketing and Journalism: Where Freelance Writers Should Be

Kayleigh Moore

Journalists (trained, former, present) are wildly underutilized when it comes to content marketing efforts. Along with the topics I’m assigned, I pitch timely, relevant topics in a way that helps brands be early to emerging online conversations. We already have a full editorial calendar.” “Our Think about it.

Freelance 130
article thumbnail

How to Find Clients on LinkedIn as a Freelance Writer

Freelance Magic

It’s literally a massive repository of brands and companies—you just have to know how to use it right. Use the available filters to choose the industry, company size, and other relevant factors like location to hone in on brands that fit your niche and are likely to have the funds to work with freelancers.

Freelance 130
article thumbnail

Exploring the Best Remote Freelance Jobs: 10 Places to Find Work

Make a Living Writing

Strong copywriting skills are essential for communicating brand messages effectively and persuading customers to take action. They correct grammar, punctuation, and style errors to ensure that documents are error-free and professionally presented. from the Editorial Freelancers Association) to enhance your credibility.