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How Brands Use Blogs to Power Conversion Marketing

ContentWriters

The conversion may be signing up for a newsletter, downloading a gated resource, requesting a demo, making a purchase, or any other calls to action. Tracking your blog conversions reveals how content contributes to business goals like generating leads, sales, and revenue.

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Facebook Lead Ads: What They Are and How to Use Them

Neil Patel

With Facebook lead ads, you can choose from several campaign types, including: demos downloads, like PDFs discounts event advertising. Facebook users will then see lead ads in different site areas, including news feeds, Messenger, and even articles. How Facebook Lead Ads Work. What is the format of Facebook lead ads?

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How to Craft and Measure Profitable Funnel Conversions from Scratch

Neil Patel

To turn that traffic into something useful later on, you need a lead-generating landing page for people at the top of the funnel. The goal of your landing page is to provide information and a “test” or demo for the curious onlooker. Make Your Lead Magnet Noticeable. Remember: the top of the funnel is all about traffic.

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Is It Better to Embed Videos or Link to Them?

Neil Patel

A linked video is a short URL you can paste on your landing page, website, or send directly via email or text. 74% of respondents believe videos are more effective than blog posts for lead generation, according to Databox. Here’s a preview of how it looks on a demo WordPress site. What Does It Mean to Link a Video?

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How to Optimize Your Conversion Funnel, from ToFu to BoFu

Moz

Creating multiple TOFU offers gives you the information (company, name, email address) you need to segment and nurture leads further down the funnel. Blogging Let’s say Directive wants to create lead generation content. We created a landing page focused around demo requests. What information isn’t clear on the demo page?

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Compare The Best Marketing Automation Software

Quick Sprout

You’ll be able to preschedule emails and text messages when someone joins your list, for example, tailoring these automated sequences based on demographics or custom attributes that you set. Visual automations editor Lead tracking Content creation tools Up to 90% off for startups. Request a free demo. Visit HubSpot.

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Compare The Best Predictive Dialer Software

Quick Sprout

CallTrackingMetrics — Best for Enterprise Businesses Visit CallTrackingMetrics AI-based predictive dialing Customizable alerts Intelligent call routing Integrates w/ HubSpot & Slack Learn more CallTrackingMetrics uses AI for predictive dialing that helps increase leads and connections. If it’s not doing that, you have the wrong one.

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