Melanie Saxton

SEPTEMBER 27, 2023

Consider storyscaping. At the end of the day, all authors are storytellers. Whether you’re writing a technical manual, an autobiography, a novel, or a self-help book, how expertly you convey your message matters. Available on Amazon I’ve always loved storytelling, from the time I repeated fairy tales to my siblings to the time I began writing magazine editorials and editing books.

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Storytelling Editorial Advertising Digital Media 130

Ahrefs

SEPTEMBER 27, 2023

Here’s an example of how the code looks: And here’s how it looks on social media: … in the browser tab: … and (sometimes) in Google’s search results: For SEO, title tags are important for two reasons: In this guide, … Read more ›

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SEO Writing Social Media Media 98

Jane Friedman

SEPTEMBER 27, 2023

Photo by Pavel Danilyuk Ask the Editor is a column for your questions about the editing process and editors themselves. It also features first-page critiques. Want to be considered? Submit your question or submit your pages. Today’s Ask the Editor is sponsored by Book Pipeline. Editors reviewing unpublished fiction and nonfiction through the Book Pipeline Workshop.

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Publisher Publishing Publishing IT 100

Content Marketing Institute

SEPTEMBER 27, 2023

Salesforce and FORTUNE Brand Studio partnered to create The Ecopreneurs, an 11-episode series for Salesforce+ whose impact went far beyond the streaming platform. Here’s how this Project of the Year finalist turned long-form storytelling into big results.

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Brand Audience Storytelling Projects 86

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Grammarly

SEPTEMBER 27, 2023

If you’re reading this, you might be interested in working at Grammarly—we’re thrilled! With 1,000 current Grammarlians (yes, that’s what we call our team members!), we’ve done a lot of hiring over the years, and we’ve developed an approach to the interview process that helps us find incredible people passionate about our mission of improving lives by improving communication.

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Recruitment Communication Projects Management 80

BKA Content

SEPTEMBER 27, 2023

The Complete Guide To SEO for Painters Brushes may be great for detail work, but rollers are kings of coverage and speed. In the same way, search engine optimization delivers benefits that traditional marketing can’t even come close to. Every type of painting business, including the following, can get better results online with expert SEO for painters: Automobile painting companies and body shops Commercial painting businesses Residential painters and drywall installers Industrial coating, finis

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SEO Search Engine Optimization Contractor Insurance 77

Freelance Union

SEPTEMBER 27, 2023

This post is provided by our partner, MetroPlusHealth. Find affordable health plans for New Yorkers of all ages from MetroPlusHealth. You know that you need to eat healthy foods and get some exercise to feel good and live longer. Another key to living longer is good mental health. Good mental health is just as important as good physical health. But we all face changes in life that can challenge our emotional well-being.

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Healthcare Medical Food Text 73

Copyhackers

SEPTEMBER 27, 2023

You need to prepare now for Black Friday and Cyber Monday. Here are the copy projects to optimize before you finalize your Black Friday deal. The post How to prepare for Black Friday & Cyber Monday. Hint: Focus on lead gen. appeared first on Copywriting for startups and marketers.

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Copywriter Copywriting Projects Copy 59

Freelance Union

SEPTEMBER 27, 2023

Jonathan Medows is a NYC-based CPA who specializes in taxes for consultants across the country. His website has a resource section with how-to articles and information for freelancers. [link] If you are working with cryptocurrency in your freelance business, the new Department of the Treasury and the Internal Revenue Service proposed regulations requiring brokers to report sales and exchanges of digital assets by customers may impact you.

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Freelance Consulting Sales Publisher 59

The Hoth

SEPTEMBER 27, 2023

On Thursday, September 21st, 2023, Google’s Gary Illyes took part in an AMA (ask me anything) at Pubcon Pro in Austin, Texas. Illyes touched on many topics during the session, including Google ‘un-launches’ (which apparently happen more than we think), AI content, user click data and algorithm updates. Yet, it was the claim he made about link-building that has the SEO world buzzing with speculation right now.

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SEO IT Search Engine Optimization Keywords 59

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

ThemeIsle

SEPTEMBER 27, 2023

Meta tags can help search engines crawl and index your pages. However, the default installation of WordPress doesn't contain meta tag data. Don't worry though, because in this tutorial we will teach you how to add meta tags in WordPress using several different methods. The post How to Add Meta Tags in WordPress in 3 Different Ways appeared first on Themeisle Blog.

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Engineering Blog Blogging Post 58

Fat Joe

SEPTEMBER 27, 2023

Scaling an agency isn’t easy. It’s impossible if everything revolves around you. You’re juggling sales, employee onboarding, deliverables, and a whole lot more. That’s why you need SOPs. An SOP is a standardized way of doing something. It offers step-by-step, detailed instructions on how to carry out a task. We use SOPs all the time to help deliver consistent, scalable services.

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Agency Contractor Keywords SEO 52

Copyhackers

SEPTEMBER 27, 2023

You need to prepare now for Black Friday and Cyber Monday. Here are the copy projects to optimize before you finalize your Black Friday deal. The post How to prepare for Black Friday & Cyber Monday. Hint: Focus on lead gen. appeared first on Copywriting for startups and marketers.

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Copywriter Copywriting Projects Copy 45

Backlinko

SEPTEMBER 27, 2023

Search Engine Optimization (SEO) takes a lot of time, concentration, and dedication. Some tasks demand regular attention, such as backlink analysis, keyword research, conducting site audits, and monitoring your rankings. Luckily, you don’t have to do these SEO tasks completely manually, thanks to the power of SEO automation. SEO automation is the process of leveraging tools to assist you with your SEO tasks by automatically handling them for you.

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SEO Landing Page Keywords Content Creation 106

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

Grammarly

SEPTEMBER 27, 2023

Generative AI is sweeping through industries. Organizations swift to adopt and implement gen AI will gain a competitive edge, while those on the sideline risk falling behind. In a recent Grammarly Business webinar , Scott Roberts, CISO of UiPath, said, “You have to embrace generative AI, you cannot stick your head in the sand. Those who take an ostrich approach aren’t going to have very good luck.

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Consulting Collaboration Education Management 79

ContentWriters

SEPTEMBER 27, 2023

In a world where disinformation, misinformation, and simply mediocre information abound, it’s essential to establish credibility for a blog to succeed at gaining a loyal following and brand authority. An editorial policy can help shape a blog into the trusted source of information that your readers are hungry for. With the pressure to drive consumer action, an editorial policy will provide you and your team of writers, editors, and guest contributors with: A solid framework for delivering consis

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Editorial IT Content Creation Blog 64

ProBlogger

SEPTEMBER 27, 2023

The post Ramit Sethi Exposed: How He Earns Millions Blogging appeared first on ProBlogger. This guest post is by Michael Alexis. In this post, I’m going to show you the exact steps one blogger used to earn over $1 million. That’s making some serious money blogging ! I interviewed Ramit Sethi of I Will Teach You To Be Rich and if you’re serious about making money blogging, then you need to read this interview.

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