David Meerman Scott

JUNE 21, 2023

For decades, marketers have been the experts. We marketing people use our experience and creativity to make decisions. This reality isn’t going away! In fact, I think the new world of AI makes our work even more important, because we must always recognize the limitations of machines.

Creativity 127

Creativity Marketing Writing 127

Ahrefs

JUNE 21, 2023

PageSpeed Insights works by analyzing a webpage’s HTML, CSS, fonts, and JavaScript, and provides suggestions to optimize the performance of the page.

SEO 108

SEO 108

Freelance Union

JUNE 21, 2023

Have you ever had an a-ha moment? That split-second when something previously unclear, frustrating, even confounding, suddenly makes sense. 💡 You feel a rush of energy, clarity, and exhilaration as new avenues and possibilities open up to you. I’ve heard clients describe these moments as divine downloads, a random neuron firing, and even the voice of God speaking to them.

Finance 96

Finance Creativity Writing IT 96

Content Marketing Institute

JUNE 21, 2023

Third-party sources can elevate content with diverse viewpoints, examples, and experiences. In turn, your audience is more likely to recognize your brand as a publisher, not just a vendor. Here’s how to do that.

Content 97

Content Publisher Publishing Publishing 97

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Grammarly

JUNE 21, 2023

When somebody else finds a grammar mistake in your work, it can be embarrassing. But don’t let it get to you—we all make grammar mistakes. Common grammar mistakes include punctuation and syntax errors and incorrect word choices. Grammar mistakes often make it difficult for readers to understand a piece of writing; this is why writers should try to avoid them.

Text 90

Text Communication Writer Writing 90

Smart Blogger

JUNE 21, 2023

Ever feel lost in the maze of the digital world? AI SEO can be your secret compass, guiding you towards unprecedented success. You’re not alone in feeling like tech advancements are a whirlwind. “I’m a writer, not a tech whiz,” you might protest. But now you don’t have to be a tech whiz to make your website competitive. Not when you have AI on your side!

SEO 74

SEO Content Creation Digital Marketing Search Engine Optimization 74

ContentWriters

JUNE 21, 2023

In the world of content marketing, artificial intelligence (AI) has become a hot topic. As the CEO of ContentWriters, I’ve been closely following the evolution of AI in our industry. We recently conducted a series of polls on LinkedIn that garnered 1,312 responses. These polls shed light on how professionals are incorporating AI into their content strategies.

Content Marketing 52

Content Marketing Marketing Content Creation Writing 52

Jane Friedman

JUNE 21, 2023

Photo by Thiago Matos Today’s post is by editor Tiffany Yates Martin ( @FoxPrintEd ). Join her on Wednesday, July 12 for the online class Write Powerfully in Deep Third POV. I was on a writer’s forum recently where an author asked for examples of books told from a deep third-person point of view. Among the many lively, helpful, and some not-so-helpful comments was one writer who opined that there was no such thing as deep third-person POV—that it was simply limited third with more character insi

Persuasion 128

Persuasion Entertainment Social Media Writer 128

Fat Joe

JUNE 21, 2023

Finding high search volume keywords is easy. But judging the value of a keyword can be difficult. You must determine relevance , search intent , and chances of outranking the competition to decide if a keyword is worth targeting. Whether you are doing your own SEO work, or are an agency working on behalf of your clients, chasing generic keywords with sky-high competition wastes your time and resources.

Keywords 59

Keywords Agency SEO Engineering 59

Smart Blogger

JUNE 21, 2023

Unsure about social media engagement? You’re not alone. The digital landscape is vast, but navigating it can be much simpler than you think. Imagine effectively engaging with your audience, like enjoying a friendly chat over coffee. Sound appealing? With targeted strategies and actionable tips, we can help transform your social media interactions from mundane to meaningful.

Social Media 84

Social Media Engagement Media IT 84

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

Brafton

JUNE 21, 2023

Learn the basics of lifestyle content and how to produce writing that’ll resonate with your target audience.

Content 79

Content Audience Writing Content Creation 79

Smart Blogger

JUNE 21, 2023

No joke… Navigating Twitter SEO can feel like trying to decode a foreign language. You want your message to be heard above the incessant Twitter chatter. But despite your best efforts, your tweets seem to always be drowning in the noise. You’re wondering if there’s a way to crack the Twitter code without wasting time, energy, and money on dead end strategies.

SEO 68

SEO Search Engine Optimization Keywords Engagement 68