Fri.Jul 14, 2023

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Six Ways To Start Thinking Like a Boss

Freelance Union

Traditional employment conditions us to be dependent. When you work for other people, they take care of you. Your paycheck goes into your account and has already been taxed, your 401K has increased, and your company has even covered life insurance. That nice HR person reminds you of the deadline for open enrollment. The corporate attorney handles that cease and desist order.

Banking 97
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Meet Bootcamp Speaker Marcella Allison Top Direct-Response Copywriter, Copy Chief, and Super Mentor

AWAI

In this lively Pre-Bootcamp conversation, Marcella talks about coming all the way from her early days at the beginning of digital marketing — also known as the "wild west" — to a whole new "frontier" with the emergence of so many marketing platforms over the past 20 years.

Copy 96
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“Coming Down the Pike” vs. “Coming Down the Pipe”

Grammarly

Every language has its idioms , phrases with a known meaning that can’t be taken at face value. Idioms are often used to communicate an idea quickly and cleverly. But idioms can be confusing if you don’t know the exact words to use. Do you “nip something in the butt” or “in the bud”? Are you “at someone’s beck and call” or their “beckon call” ? Without further ado (not further adieu ), let’s talk about one of these commonly confused idiom pairs: coming down the pike versus coming down the pipe.

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10 Best Content Writing Services to Boost Your Presence (2023)

Smart Blogger

Looking for content writing services to boost your online presence? You’re not alone. Here, we’ve gathered the top content writing services that are making waves in the digital sphere. Whether you need SEO-friendly blogs, compelling product descriptions, or engaging social media content, these services have got you covered. Curious? Excited?

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Meta Threads’ Rapid Rise Proves the Power of an Owned Audience

Content Marketing Institute

How did Threads get to 100-plus million users this past week? It started with Instagram’s 2-plus billion. Despite those mammoth numbers, Threads debut can teach every content marketer a practical lesson.

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What is Viral Marketing? & How to Create a Lucrative Campaign

Smart Blogger

Curious about how viral marketing became a sensation? Or perhaps considering it for your own brand? The appeal of viral marketing is no secret. After all, who wouldn’t want their content to be the next trending topic, driving masses of engagement, shares, and buzz? In this guide, we’ll explore the ins and outs of viral marketing, uncover its historical context, dissect real-world examples, and arm you with actionable strategies to create your own viral wave this year.

More Trending

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Master the Customer Journey Map & Drive Serious Sales in 2023

Smart Blogger

In today’s marketplace, mastering your customer journey map is no longer optional — it’s essential to your success. Why? Because it’s your secret weapon for driving (and repeating) serious sales. With an accurate roadmap, you will be able to consistently and reliably achieve your goals, and drive customer engagement, conversion, and loyalty.

Sales 70
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How To Get Real Estate Leads Online

BKA Content

How To Get Real Estate Leads Online It’s no secret that your ability to engage, entice and capture customers can make or break your ability to generate real estate leads. While you may have mastered the art of all three in the real world, you may struggle to know the best way to convey that charisma when trying to get real estate leads online.

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Dark Social: What, Why, & How to Measure it in 2023 (+ Tips)

Smart Blogger

Feeling a little in the dark about “dark social”? You’re not alone. This less-explored facet of digital marketing is revolutionizing the way businesses understand and engage with their online audience. And here’s the kicker: it’s more pervasive than you might think. From private messages, emails to undisclosed browsing — these are all part of the elusive realm of dark social.

IT 59
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Pre-Bootcamp Session: Taking Control — Arrive at Bootcamp with Clear Intentions on Achieving Your Dream

AWAI

Join us for a FREE event at 12 p.m. ET on July 18, 2023. You'll be encouraged to create a vision of where you want to take your writing and how it's going to serve your life regarding your time, finances, personal fulfillment, and more.

Finance 52
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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How to Stop Orphan Pages from Sabotaging your SEO

Fat Joe

An orphan page is a web page with no inbound links from other pages on your website. This can be a big problem for SEO. Because there are no internal links for crawlers to follow, orphan pages are rarely indexed by search engines. That means no ranking and no organic traffic. In this guide, we’ll cover: What orphan pages are How they can hurt your SEO How to find and fix them What Is an Orphan Page?

SEO 52
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How To Write a Blog Post Outline Quickly and Easily

BKA Content

How To Write a Blog Post Outline Quickly and Easily Does your company’s website have a blog on it? If not, then you’re probably missing out on bringing in new customers and increasing your sales. In fact, research shows that maintaining a blog leads to an average of 55% more visitors to your website. Furthermore, companies that have blogs produce nearly 70% more leads per month than companies without one.

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Rankings to Revenue: How to Measure SEO ROI

Fat Joe

ROI (Return on Investment) is how you demonstrate the value of your SEO services in driving business growth for your clients. It’s something that every successful agency does. Calculating SEO ROI is simple. It involves estimating the business value of SEO activities compared to their cost. But getting to the point where you can make that calculation is a bit more complex.

SEO 52
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Love in Every Line: The Magic of Copywriting in Wedding Planning

Copywriter Collective

There are many elements to consider when organizing a wedding. From selecting the perfect venue to choosing the right flowers, every aspect plays a crucial role in creating a memorable and magical experience for the couple and their guests. However, amidst the hustle and bustle of preparations, one aspect that is often overlooked is the power of copywriting in wedding planning.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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Meta's Threads Social Text App Unlikely to Topple Twitter's Dominance

David Meerman Scott

Have you signed of for Threads, the new Zuck-hyped short-form text app? It’s the fastest social network to reach 100 million users, but that’s to be expected when Meta releases a “Twitter-killer” and promotes it on its uber-popular Instagram and Facebook services.

Text 52
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Ex–College Student Thrives as Full-Time Writer, Earns $5,000 Paycheck and 10K Scholarship, All Thanks to First-Ever Bootcamp!

AWAI

Ex–college student creates a successful copywriting business that provides financial security and the ability to help support her loved ones.

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Proof That Infotainment Literally Stops Violent Crime!

Ben Settle

C’mere, sit on my righteous lap, and I’ll tell you a secret: Back when Child elBenbo used to visit his dad every other weekend, we’d spend those Saturdays watching low-budget B horror movies. And, during the breaks, a guy dressed up like a ghoul called “Svengoolie” would do some kind of goofy skit or bit that’d help lighten up the dank subject matter of the horror movie playing, and even became “part” of the entertainment itself… often cranking up the ratings (and, thus, profits for the TV

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Rebecca’s Bootcamp Message for You

AWAI

AWAI's President, Rebecca Matter, shares a special message about the 2023 Copywriting Success and Getting Clients Bootcamp!

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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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A Business Owner’s Takeaways From Grammarly’s AI Keynote

Grammarly

Maddy Osman, Author & Founder at The Blogsmith I’ve used Grammarly for almost as long as I’ve written content professionally. And I’ve used Grammarly Business ever since I scaled my solo freelance writing business to a content operation with over 40 contributors. My agency, The Blogsmith , offers holistic content marketing for B2B technology brands, with a focus on reader experience.

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Writers – this Checks All the Boxes!

AWAI

There's one writing opportunity that checks off all the boxes.find out what it is here!

Writer 52
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Elevate Your Role and Your Income in a SINGLE DAY Join Russ Henneberry for His Small-Group Workshop on Becoming a Well-Paid "Prescriber "

AWAI

Not only is digital marketing and SEO expert Russ Henneberry returning to the Bootcamp stage in October — the day before Bootcamp begins, he's also presenting a one-day workshop exclusively for people ready to take their writing business to the next level.