Elna Cain
FEBRUARY 1, 2024
When I started using LinkedIn as a freelance writer, I thought of it as a resume platform. Fill in your information, where you worked, and there you go – freelance jobs would come to me. I soon learned there was more to optimizing your profile than just listing your past work. If I switched up my LinkedIn profile to align with my new career as a freelance writer, I would be getting leads on tap.
Nick Ursborne
JANUARY 29, 2024
I remember when I made my big shift from offline copywriting to online copywriting… way back in 1997. One of the things that changed – had to change – was my network of contacts. For the most part, the people I knew in the offline world weren’t following me online. At least, not right away. That meant I needed to develop a new network of contacts and potential clients.
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Freelance Magic
JANUARY 30, 2024
How to Find Clients on LinkedIn as a Freelance Writer Let’s face it, LinkedIn is enjoying the limelight at the mo. Everyone and their dog seems to be a “LinkedInfluencer” these days—but there’s a reason it’s so popular. It’s a great place for finding potential clients to pitch. Why? Firstly, it’s a professional platform. When people are scrolling through their feeds, they’re not looking for recipe inspo or cute dog vids, they’re thinking about work, which means they’re in the right mindset and r
Jane Friedman
FEBRUARY 1, 2024
Photo by Daniel Richard Today’s post is by author Liz Alterman. While querying agents and surviving submission, one thing that may keep you going is visualizing your story out in the world, hopefully, loved by the masses. Along with that, you may imagine hosting a reading before a packed house or even a small crowd of well-wishers huddled inside your favorite bookstore.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Grammarly
FEBRUARY 1, 2024
Writers everywhere naturally want to know about AI story writing and also have some questions. How does storytelling technology work? Is creative writing with AI really creative writing? What are the best methods for using AI in fiction writing? The truth is that generative AI offers many benefits to writers—as long as you understand its limitations.
Neal Schaffer
JANUARY 29, 2024
If you’re looking to create a new business website, or even if you want to update your current WordPress one, you should definitely consider using a WordPress AI website builder. These programs utilize artificial intelligence and machine learning to hasten various processes in developing a high quality website without losing any quality. What’s even better, […] 7 WordPress AI Website Builders to Experiment With appeared first on NealSchaffer.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Bramework
FEBRUARY 2, 2024
We all know that writing quality content takes time. Have you ever written a solid blog post in 30 minutes or less? If not, I can show you how! Content doesn’t have to be complicated, but it does have to be quality. With a good content strategy and the right tools, you can write faster and smarter. I’ve gone over the importance of content at Bramework and I hope it’s helped you build a strong strategy that will help you grow.
Grammarly
FEBRUARY 1, 2024
At Grammarly, we believe great writing gets work done. Clear communication fuels results, whether that’s a perfect sales email, an essay that makes the grade, or an entire team collaborating with breathtaking ease. For nearly 15 years, Grammarly has transformed how millions of people write. Our mission has been unwavering: to improve lives by improving communication.
Grammar Underground
JANUARY 29, 2024
“I’ll dress warm,” I wrote to friends recently in a group email about a get-together on the patio of a local café. What happened next will sound familiar to every careful user of the English language: I second-guessed my own grammar. “Is ‘warm’ OK instead of ‘warmly?’” I wondered. “How do those rules work again? And, even if I got it right, do I have to worry my friends will think I was wrong?
Ahrefs
FEBRUARY 1, 2024
Here are some of the best use cases. If a page is outranking you, it could be because it covers important subtopics searchers want to see (while you don’t).
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
Content Marketing Institute
FEBRUARY 1, 2024
B2B marketers find LinkedIn to be a treasure trove of their desired audiences. But reaching them with paid ads doesn’t come cheap. A LinkedIn Ads expert shares his tips, tricks, and strategies, some of which disagree with LinkedIn’s advice.
CopyBlogger
FEBRUARY 1, 2024
Some people consistently earn hundreds of likes and comments on each of their posts, and their audiences have helped them. Continue Reading The post 15 Personal Branding Examples To Learn From appeared first on Copyblogger.
Grammarly
JANUARY 29, 2024
The internet remains one of the best places to conduct business. Websites not only attract new customers but also give you the chance to sell to people directly, making website writing a powerful sales tool. Below, we explain how to write for the web like a professional. We’ll discuss how website-content writing differs from other writing and share a list of practical, hands-on ways to improve your online copywriting.
Ahrefs
JANUARY 31, 2024
So… we created one for you. Looking for a different format? Request it here. It gives you a proven SEO plan based on how we do things here at Ahrefs. And because it’s a template, it’s repeatable.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
Content Marketing Institute
JANUARY 30, 2024
Your brand strives for perfection, whether it’s the company’s public image, a seamless campaign message, or flawless email distribution. But your brand has flaws, and that’s a lesson every brand storyteller must learn.
Jane Friedman
JANUARY 31, 2024
Today’s post is by SaaS copywriter Alexander Lewis ( @alexander-j-lewis ). On New Year’s Eve 2022, I stood in my backyard surrounded by friends, finishing the last drags of a cigar. In the dark, we took turns sharing our hopes for 2023. I knew my goal. It was clear and succinct in my mind because I’d been noodling on it for weeks. But as others shared one by one in a circle, I second-guessed my goal.
Grammarly
JANUARY 29, 2024
71% of communications improved 7,000+ hours saved on team communication 10,000+ style guide suggestions delivered Ready to get these results? Learn how Grammarly can help drive consistent, effective communication across your organization. Contact Sales As the business world shifted to fully remote and hybrid models, Zoom became one of. the world’s most in-demand video communication platforms.
Ahrefs
JANUARY 31, 2024
Truth is, they’re doing it wrong. In this no-nonsense guide, we’ll go beyond the MBA-hyped-up textbook jargon and dive into the tactics that will actually make a difference.
Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital
⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.
Content Marketing Institute
JANUARY 31, 2024
How do you create a seamless content experience so your audience doesn’t even realize it’s an “experience?” Follow these tips.
Freelance Union
JANUARY 30, 2024
Figuring out health care as a freelancer may be one of those “headache” tasks right next to doing your taxes and chasing late payments. Misunderstandings and high costs around health care even hold some people back from pursuing self-employment altogether. The good news is you have options! Digital health is on the rise, making care accessible right from your phone.
Grammarly
FEBRUARY 2, 2024
Without realizing it, you’ve likely used kairos in your everyday communication or writing. In rhetoric , kairos refers to identifying situational context and a decisive moment for a persuasive argument. Whether in an argumentative essay for school or while conversing with a coworker, using this rhetorical technique lets you communicate your position in an impactful way.
Ahrefs
JANUARY 31, 2024
In this beginner’s guide, I’ll share 16 elements that collectively make up the anatomy of a well-optimized product page. I’ll also explain how to audit your product pages for issues. What makes a great product page?
Speaker: Tim Buteyn
Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.
The Creative Penn
JANUARY 29, 2024
What are the benefits — and the challenges — of crowdfunding on Kickstarter? How can you fund successfully, as well as make a profit with your campaign? Paddy Finn gives his tips. In the intro, you can find more selling direct resources here ; Streaming due for a streamlining [ FT ]; Authors Guild explores AI licensing deal [ Hollywood Reporter ]; Sam Altman, CEO of OpenAI on Bill Gates' podcast, Unconfuse Me ; AI audio company ElevenLabs in funding deal [ TechCrunch ].
Make a Living Writing
JANUARY 29, 2024
When it comes to becoming a paid writer, it can be a good idea to sign up for freelance writing courses. However, it can be hard to figure out which ones will help you get closer to your goals or ones that are just a waste of money. While things like AI are on the rise, freelance writing is still a career that will continue to be in demand. After all, have you seen the boring writing that AI produces?
Grammarly
JANUARY 31, 2024
“Grammarly is essential to our work because, globally, we all need to operate at the highest quality, with the right brand voice and tone, product names, and terminology.” Jenna Kozel King, Databricks Vice President of Corporate Marketing 1994% ROI $1.4M savings 1.2 months payback Ready to get these results? Learn how Grammarly can help drive consistent, effective communication across your organization.
Ahrefs
JANUARY 31, 2024
Here’s a 5-minute, beginner-friendly introduction to each of them. Organic traffic data refers to how often people visit your website through unpaid search results.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.
Blogging From Paradise
JANUARY 28, 2024
Why are you here? I wrote and published this blog post content. That is why blog content dominates every other strategy.
Content Marketing Institute
FEBRUARY 2, 2024
Big brands ax the CMO role. LinkedIn talks about fast-growing jobs. Are they just wrapping the same old jobs in fancier, buzzword-heavy titles? Learn what it all means for marketing and what you should do to grow in the profession.
Freelance Union
JANUARY 30, 2024
In a world where WordPress commands an astounding 43% of the internet and boasts a 65% market share, mastering this platform is not just a smart move, it's practically a superpower. Picture this: a landscape teeming with endless opportunities, where clients abound and support is just a click away. Now you’ve probably heard that WordPress is the most hacked Content Management System (CMS), and with 2 out of every 5 sites on the internet running on this platform, it’s not
Publishing Trends
FEBRUARY 2, 2024
Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. Are Authors Really Benefiting From Spotify? How Hunting Helped Hemingway’s Writing UC Berkeley Students Create Children’s Books to Fight Book Bans What is Romantasy Fiction?
Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion
In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha
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