Enchanting Marketing

OCTOBER 17, 2023

Writing is just so hard. She wishes she could write as if she were chatting with a friend. Heather rereads her favorite quote by Kurt Vonnegut, stuck to her monitor on a yellow Post-it note: Write to please just one person. If you open a window and make love to the world, so to speak, your story will get pneumonia.

Writing 279

Writing Persuasion Sales Copy Text 279

Enchanting Marketing

JUNE 20, 2023

I used to be a champion procrastinator. I wanted to write. I loved writing. But still … I’d do anything to delay writing. And then adrenaline would fuel a writing session, often late at night. It was stressful, and I hated myself for all the delays. Then, I let it go.

Writing 286

Writing Writer Projects Blog Post 286

Enchanting Marketing

AUGUST 29, 2023

And she doesn’t like the tone of her writing at all. Why is it so hard to engage her readers? Helena is an expert in climate change, and she’d like to write in a conversational tone … As if she’s explaining climate change to a friend while sipping an ice tea at the town plaza. Want to know how?

Writing 266

Writing Persuasion Text Copywriter 266

Nick Ursborne

NOVEMBER 25, 2023

Back in 1995 I published my first website. Why the huge difference in the speed of adoption? I simply type in my question or request in natural, everyday language. No need to learn a new software tools, or complex online services. Now, a year later, companies are still struggling to figure out how and where to deploy AI.

Writer 219

Writer Copywriter Copywriting IT 219

Freelance Magic

MARCH 12, 2024

You’ll learn exactly how to begin freelancing, things to keep in mind, and all the secret ingredients needed to succeed. So, how can you know if spending time and resources on building a freelance career is the right choice for you? Love working in cute cafes? You get paid to learn new stuff. The good news?

Freelance 239

Freelance Script Portfolio Banking 239

Nick Ursborne

FEBRUARY 8, 2024

Using AI to write copy and content offers incredible productivity benefits. That’s why I advocate leading with a high level of emotional intelligence. At every stage of using these AI writing tools, ask yourself how to make the copy more emotionally engaging. Everyone loves stories.

Copy 230

Copy Copywriter Copywriting Food 230

Enchanting Marketing

JULY 25, 2023

Uhm, yeah … The most common writing advice is to write daily. But … Daily writing is not possible for everyone. Sometimes I miss a few days; sometimes a few weeks. At best, I write daily-ish. But I am always ( well, almost always ) keen to return to writing. Also, I build bridges.

Writing 235

Writing Creativity Concept Blog Post 235

Kayleigh Moore

DECEMBER 6, 2023

In his article, he explains why one should bother to write about philosophy. But I think many of his ideas are applicable to any type of writing. If you, too, wrestle with the concept of "why bother?" when it comes to writing, this is some excellent food for thought. Why should we write?

Writing 162

Writing Food Concept Publisher 162

Elna Cain

JANUARY 13, 2023

Have you been hearing a lot about AI and AI writing tools? The age of an AI writing tool is here, and as freelance writers, we need to EMBRACE this new way of writing. I know many writers are thinking this is the end of freelance writing, but it’s not. The AI Writing Tool I Use.

Freelance 284

Freelance Writer Script Writing 284

Elna Cain

MARCH 17, 2024

How do you find freelance work online? When I started out in 2014, I just used freelance job boards, and boom! I found clients, but now? Or, what if you have absolutely no experience writing online or writing for freelance clients? How the heck are you suppose to find online freelance work?

Freelance 187

Freelance Social Media Email Copy Copy 187

Elna Cain

DECEMBER 3, 2022

Making money by doing what you love sounds great, doesn’t it? I know I got into freelance writing because I absolutely love it. But part of being a successful freelance writer is not how well we write or how many clients we have – we also have to understand the money aspect of our business.

Finance 208

Finance Freelance Writer Entertainment 208

Melanie Saxton

SEPTEMBER 27, 2023

Whether you’re writing a technical manual, an autobiography, a novel, or a self-help book, how expertly you convey your message matters. Available on Amazon I’ve always loved storytelling, from the time I repeated fairy tales to my siblings to the time I began writing magazine editorials and editing books.

Storytelling 130

Storytelling Editorial Advertising Digital Media 130

Elna Cain

FEBRUARY 25, 2023

I discovered that the true answer to how much new freelance writers make remains low – $10/hour. Writers are struggling financially, and I think I know why. And even though the report was done a few years ago, I suspect the low rate remains today. This is shocking! When this happens – $$$.

Freelance 209

Freelance Writer Landing Page Consulting 209

Elna Cain

APRIL 5, 2023

Writing is a form of creativity, and as freelance writers, it’s our job to write compelling blog posts, white papers, case studies, or any content a client wants. And because we write, this job can take a toll on us whether we like it or not. This has never been more true as I land bigger clients with bigger projects.

Freelance 187

Freelance Writer Creativity Copywriter 187

Enchanting Marketing

NOVEMBER 14, 2023

How do you make your words more powerful? How do you make your words sparkle so you ideas can burst forward? We try to figure out why their writing is so powerful, and then apply the same techniques to our own writing. But good writing is not just about emulation and intuition. Shall I show you?

Writing 185

Writing Sales Copy Text Copy 185

Enchanting Marketing

JUNE 6, 2023

How do you write like a human? How do you ensure nobody mistakes your writing for AI-generated text? On 28 February, I had a short conversation with Curtis on Twitter. And Curtis wrote : I totally associate the phrase [wholehearted writing] with you. Awww, that’s a big compliment, I thought.

Writing 143

Writing Copywriter Copywriting Text 143

Content Hacker

APRIL 14, 2024

You’ve got a blog, but you’re stuck on what to write about. What if I told you there’s a treasure trove of blog post ideas just waiting to be uncovered? Ideas that your audience will love, share, and keep coming back for more? Are you ready to write your next blog post? Sound familiar?

Writing 105

Writing Blog Blogging Food 105

Jane Friedman

MARCH 7, 2024

Saying that romance is a genre the literati love to hate is a hackneyed truism. Why, then, are they so enduringly popular? Why do they continue to outsell so many other genres, when the story’s outcome in all cases is a given? I have come late in life to this popular genre. In a nutshell, here’s what I found.

Transportation 97

Transportation Hospitality Construction Storytelling 97

Jane Friedman

FEBRUARY 27, 2024

Note from Jane: Mirella’s original title for her piece was “I’d Rather Be Writing.” I retitled it to make a different point, one that I deeply hope more writers truly grasp and understand, for their sanity and success. I have always wanted to sit at the popular kids’ table.

Social Media 99

Social Media Storytelling Writer Publisher 99

Buffer

JANUARY 15, 2024

Every seasoned B2B marketer has their own idea of what good content looks like — I know I do — but to get a broader sense of what separates good from bad, I wanted to ask around. Learn their language. According to one study, it also costs over $50 billion annually due to wasted resources alone.

Content 123

Content Freelance Content Marketing Editorial 123

Freelance Union

MARCH 19, 2024

One of the things I hear most from creative freelancers and entrepreneurs is they feel like they’re winging it in their business. I know I can. There have been plenty of times in my life when winging it looked a lot like seizing an out-of-the-blue, life-changing opportunity and figuring it out as I went.

Freelance 100

Freelance Creativity Engagement Writing 100

Ann Handley

JUNE 17, 2023

Get it in your inbox ; you’ll love it. * * * My friend Paul shared his out-of-office email with me. The prompt Paul gave ChatGPT4: “Write me a clever out-of-office email that explains I’m going to be slow to reply to emails because I’m traveling for a series of talks about artificial intelligence.”

Writing 107

Writing Storytelling Writer Concept 107

Jane Friedman

SEPTEMBER 27, 2023

Learn more and submit —and use code Jane50 for an exclusive $50 off a Pitch Package review! Question In the eighth decade of my life and after having three books traditionally published—a travel memoir 50 years ago and two novels more recently—I am pondering the wisdom of writing a very personal memoir. Want to be considered?

Publisher 99

Publisher Publishing Publishing IT 99

Jane Friedman

JUNE 14, 2023

This month’s Ask the Editor is sponsored by The Writing Consultancy. I have no idea what could be wrong. I have a great story, but maybe for the wrong time. I am not a BIPOC author and my characters are not BIPOC, which seems to be a lot of what agents are looking for. It also features first-page critiques.

Consulting 138

Consulting Publisher Publishing Publishing 138

Ann Handley

NOVEMBER 18, 2023

Get it in your inbox ; you’ll love it. * * * One of the things I love about writing is that you’re never done improving. One of the things I hate about writing is that you’re never done improving. It’s like a lot of things in life, I guess. Anyway: writing. Public speaking.

Sales Copy 78

Sales Copy Copy Sales Storytelling 78

Make a Living Writing

SEPTEMBER 4, 2023

But in my decade-plus helping newbie writers launch their freelance careers, I’ve learned not to assume. People come from all walks of life into freelance writing, and aren’t born knowing the lingo. When I researched this question, it got even more interesting. How the copy helps make a sale may differ.

Copywriter 107

Copywriter Copywriting Sales Copy Copy 107

Grammarly

OCTOBER 26, 2023

LinkedIn summaries and first impressions are important, but that doesn’t mean writing has to be challenging. Let’s decode the art of crafting a compelling LinkedIn summary and why having a good one is critical to your application. Why should you have a LinkedIn summary? Your passions are what motivate you and set you apart.

Recruitment 111

Recruitment Writing Education Collaboration 111

Ben Settle

MAY 2, 2024

I am now officially part of the vile media class I hate so much. i.e., as of last week I own 10% of a paper n’ ink “dinosaur media” newspaper. Why would I become a part of that which I so despise (the mass media)? Anyway, I remember thinking hard about that. Because I love the print business.

Government 52

Government Social Media Editorial Copywriter 52

Jane Friedman

JANUARY 3, 2024

Years ago, I had a student in my AP World History class, who, despite seeming interested in the class, never submitted any homework. Hoping to solve this no-homework spiral, I pulled her aside and asked what she did after school most days. Most days, I get home from school and start reading a book. It was tanking her grade.

Writer 95

Writer Agency Social Media Engagement 95

Jane Friedman

OCTOBER 26, 2023

You would think given this is my seventh book (from six different publishers), I would be well prepared for this momentous occasion. And in some ways I was. In the month or two before my book’s release I bought new eyeglasses that make me look more writerly. I felt confident. All hail the newly published author.

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Publisher Publishing Publishing Copy 97

BKA Content

JANUARY 5, 2024

Why did the SEO go to the farmer’s market? Why are SEO businesses so expensive? Why did the SEO pro cross the road? Why are SEO experts always under so much stress? Why do SEOs like monkeys? Why was the new SEO sitting in a tree over a group of sheep? Which SEO metric do pirates love the most?

SEO 68

SEO Search Engine Optimization Insurance Collaboration 68

The Creative Penn

APRIL 21, 2024

How can you build a creative, sustainable career as a ‘mid-list' indie author? How can you design a business that works for you and your books over the long term? ” Stephen King ; Today's show is sponsored by ProWritingAid, writing and editing software that goes way beyond just grammar and typo checking.

Social Media 52

Social Media Publisher Publishing Publishing 52

Grammarly

DECEMBER 29, 2023

Have you ever wondered how to get in touch with that writer you admire, or that potential employer you’re excited about, without making it awkward? The answer is to write a thoughtful, professional cold email. Give your emails extra polish Grammarly helps you communicate confidently Write with Grammarly What is a cold email?

Writing 93

Writing Proofreader Collaboration Copywriter 93

Ann Handley

FEBRUARY 25, 2023

Get it in your inbox ; you’ll love it. * * * That’s a quote from Paulo Coelho, Buddha, or The Little Engine That Could , the classic children’s tale of a small train that persevered in pulling a heavy load over a mountain after bigger, lazier engines tapped out. 2) RR/OWBR is a signal for writing resonance. Well, friend.

Storytelling 103

Storytelling Engineering Audience Promotion 103

Grammarly

AUGUST 4, 2023

So no matter your relationship—be it a friend, teacher, or coworker—we have a guide for how to write a warm appreciation message. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly What is an appreciation message? How do you write an appreciation message?

Hospitality 91

Hospitality Projects Communication Writing 91

The Creative Penn

NOVEMBER 20, 2023

How can you transition into being an author after a long-term career elsewhere? How can you adopt an attitude of service in order to build your network in an authentic manner? Plus an update from 20BooksVegas, which will now be Author Nation ; and signing my gold foil hardbacks of Writing the Shadow. Penn, trained on my books.

Consulting 87

Consulting Writer Entertainment Creativity 87

The Creative Penn

OCTOBER 13, 2023

How can you let your creative dark horse run? What is the Shadow — and why explore your Shadow side? Why explore your Shadow side? I am the Charioteer, and I am in the race of my life. If both horses run together in the same direction, I can fly along, whooping in delight at the speed and power.

Writing 86

Writing Creativity Publisher Publishing 86