Neil Patel

JUNE 9, 2021

It’s no secret that competition in online advertising has become super stiff. That’s why as a digital marketer, you must always prioritize business ethics in all you do, including in your PPC ads. The Importance of Business Ethics in PPC Ads. Don’t Advertise Misleading Products. Anything else is dishonesty.

Ad Copy 120

Ad Copy Landing Page Advertising Ads 120

Neil Patel

AUGUST 5, 2021

Below, you’ll find some of my top Snapchat ad strategies, tips, and resources to help you run successful campaigns. However, before we dive in, we need to establish if Snapchat ads are actually worth your time and money. Why Should You Advertise on Snapchat? What if you don’t have $700 to blow on ads? With $759.04

Ads 145

Ads Landing Page Brand Awareness Social Media 145

Freelance Writing Jobs

JANUARY 22, 2023

Landing Pages A landing page is created for a specific marketing campaign. Users will reach a landing page after clicking an email link or via Google, YouTube, or a social media platform. Aim for this blend of conversational writing that’s breezy but informative.

Writing Style 75

Writing Style Script Landing Page Writing 75

Smart Blogger

JULY 11, 2023

It’s all about making your site super visible on search engine results pages (SERPs) with some snazzy paid advertisements. Once that’s set, they whip up eye-catching ads that make people want to click and find out more. Then Google posts those ads on SERPs. This is called “ pay-per-click advertising.”

Engineering 64

Engineering Landing Page Marketing Construction 64

The Hoth

JANUARY 16, 2024

Whether your audience wants to look up information, answer a question, or make a purchase – they all turn to the mighty Google first ( 93% of the time , to be precise). That way, your ads will direct users to landing pages designed to convert, greatly increasing your chances of generating a lead or sale.

SEO 98

SEO Search Engine Optimization Landing Page Keywords 98

Neil Patel

APRIL 14, 2021

Tie on your AdWords apron, grab a pen to write down the key steps of a successful Google Ads Campaign, and follow along as I walk you through how to create a profitable Google AdWords campaign from scratch. All of this information will help you determine which keywords you want to use in your first campaign.

Landing Page 143

Landing Page Advertising Keywords Ads 143

Credible Content

MAY 29, 2023

When you understand the fundamentals of copywriting, you can create content that addresses your audience’s pain points, provides valuable information, and positions you as an expert or authority in your field. Enhanced Marketing and Advertising Copywriting plays a crucial role in marketing and advertising.

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

Neil Patel

AUGUST 18, 2020

Paid advertising offers a 200% ROI. But it’s not as easy as throwing ads up, seeing what sticks, and hoping people buy from you. But whether you’re an excellent PPC manager looking to outsource or have no experience running pay per click advertising campaigns , choosing the right PPC agency isn’t always straightforward.

Agency 144

Agency Landing Page Consulting Portfolio 144

Copywriter Collective

MAY 3, 2024

Keep Your Content Draft Simple When discussing marketing content, it’s important to understand that only a small portion is required to present detailed information. Whether writing unique ad copies or emails, you must convey your message using simple language so that your target audience understands the message.

Copywriter 52

Copywriter Copywriting Storytelling Marketing Copy 52

ContentWriters

OCTOBER 27, 2022

Creating organic SEO requires developing high-quality content that provides useful information. It also requires on-page, off-page, and technical SEO strategies to ensure both site visitors and search engines see your content as valuable. Google Ads (formerly known as Google AdWords) is the best-known SEM platform.

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

Neil Patel

AUGUST 25, 2020

In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. Without this essential set of information, you’ll have a hard time making an educated decision. So, that’s a TON of money. Source: Statistica. Not all PPC agencies are equal.

Agency 133

Agency Landing Page Digital Marketing Ads 133

Backlinko

MAY 14, 2024

And inform your marketing strategies and product offerings. Including demographic information. See what devices your audience uses, how they found your site, and which pages they spend the most time on. See what devices your audience uses, how they found your site, and which pages they spend the most time on.

Marketing 102

Marketing Social Media Keywords Engineering 102

Neil Patel

NOVEMBER 23, 2021

On the same note, try to upload about 3-5 images per ad campaign. Image choice : When choosing images to use in your responsive display ads, choose ones that clearly show what you’re advertising. Image optimization : Remember, your ads will scale up or down in size depending on the ad space they’re placed.

Ads 112

Ads Landing Page Text Copy 112

Neil Patel

MARCH 15, 2021

Instagram ads are paid content that show up with organic content in newsfeeds and stories. How much do Instagram ads cost to run? Is Instagram advertising suitable for your business? 12 Factors That Affect the Cost of Instagram Ads. Ready to move past building your Instagram following and try advertising?

Ads 104

Ads Social Media Advertising Ad Copy 104

Content Writing

DECEMBER 20, 2022

Content writing is perhaps the driving force behind many successful digital marketing campaigns, including Search engine optimization (SEM), pay-per-click (PPC), advertising, and social media marketing campaigns. It is about writing ad copy and providing “CAPTIONS” that resonate with the brand voice. Website Sales Copy.

Copywriter 94

Copywriter Copywriting Electronics Writing 94

Neil Patel

MAY 24, 2021

You’ve worked hard to perfect your ad campaign, create action-inducing landing pages, and win sales. Your ads have just gone live, but there’s one big problem: People are out there clicking your ads over and over with absolutely no intention of buying anything. Why It’s Important to Eliminate Click Fraud.

Ads 142

Ads Landing Page Social Media Advertising 142

Neil Patel

FEBRUARY 23, 2023

Facebook, Twitter, Instagram, and other social media sites all have their place in advertising. That said, there’s no point in advertising on the site unless you follow LinkedIn ads best practices. In this post, I explore how you can set up LinkedIn ads to connect you with your target customer without annoying them.

Ads 104

Ads Advertising Text Social Media 104

Neil Patel

DECEMBER 14, 2020

Facebook is on track to make over $60 billion in revenue this year from advertising. How do you get them to click your Facebook ads? Many marketers who have tried Facebook ads, especially in their early days, decided that Facebook advertising doesn’t work. Then come back to this post for a deep dive into advertising.

Ads 144

Ads Landing Page Advertising Text 144

ContentWriters

NOVEMBER 9, 2022

A/B testing can be used to test anything – from the color of a button to the copy on a landing page. What is the Purpose of A/B Testing for Marketers and B2b advertising? A/B testing is a powerful tool that can be used to improve a wide variety of online experiences, including: Landing pages. Product pages.

Landing Page 98

Landing Page Copy Ad Copy Website 98

Neil Patel

FEBRUARY 17, 2021

How does this fit with paid advertising? Sales promotions aren’t useful unless you promote them, and one of the most effective ways to do this is through paid advertising. Whether you advertise on Google, Facebook, Amazon, LinkedIn, or any other platform, you need to attract people’s attention. It’s in the name!

Promotion 131

Promotion Sales Ad Copy Retail 131

Smart Blogger

NOVEMBER 13, 2023

This digital marketing strategy not only showcases your knowledge but also builds trust with your audience, as they see you as an authoritative and reliable source of information. Paid Advertising Utilizing paid advertising , like Google Ads, can help you target those actively searching for courses in your niche.

Social Media 85

Social Media Utilities Education Digital Marketing 85

Neil Patel

DECEMBER 4, 2020

With pay per click (PPC) advertising, you can bring people directly to your real estate website, where you own the medium and are in control of how you present yourself. What information are your potential customers looking for? How do they search for that information? What does their customer profile look like? Lauderdale.

Marketing 127

Marketing Advertising Landing Page Keywords 127

The Hoth

OCTOBER 20, 2022

Have you been thinking about buying pay-per-click advertising for your business? Many businesses wander down the road of paid ads. In fact, nearly all small businesses advertise and about 45% of small businesses use PPC regularly. . In basic terms, PPC is when an advertiser pays for an advertisement each time it’s clicked.

Brand Awareness 98

Brand Awareness Advertising Search Engine Optimization Contractor 98

Neil Patel

AUGUST 6, 2021

You do that by sending post-sales emails like: product updates cross-selling and upselling emails feedback surveys promotional emails informational emails. Choose and understand the platform you’re advertising on and follow best practices. Craft personalized ad copy. Determine the ad format you’ll use (video, text, etc.)

Landing Page 142

Landing Page Social Media Sales SEO 142

Smart Blogger

MAY 25, 2023

In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. Content writing is typically more informational and educational, creating long-form content like blog posts or articles designed to inform or entertain the reader.

Copywriter 76

Copywriter Copywriting Copy Persuasion 76

Neil Patel

APRIL 5, 2023

What are the right tools to get this information? More specifically, we’ll explore how you can get an inside look at your competitors on each of the following fronts: SEO and web traffic Social media PPC and ads Blog content 1. Here are my results when I search for Nike’s Instagram fan page. Type in a website of your choice.

Social Media 133

Social Media Keywords SEO Advertising 133

Neil Patel

APRIL 22, 2021

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. The benefit to its users is access to the best information. Not all call to action messages are created equal.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Neil Patel

JULY 29, 2021

Are you searching for a new digital advertising opportunity that can help you reach new audiences and widen your overall reach? If you answered yes to that question, you should consider Reddit ads. Why Should You Advertise on Reddit? What Are the Different Types of Reddit Ads? Use Reddit as a Customer Research Tool.

Ads 110

Ads Sales Banking Advertising 110

Smart Blogger

JULY 13, 2023

Google Ads Editor Google Ads Editor acts like a turbo-charged word processor for your ad campaigns. You want to make bulk changes to your ads, copy, or even the structure of your campaigns? It’s like getting a play-by-play commentary for your ad campaigns. That’s Optmyzr!

Digital Marketing 75

Digital Marketing Landing Page Keywords Construction 75

Smart Blogger

FEBRUARY 11, 2023

Now let’s look at how copywriters may use this formula in advertisements. FAB Example “Our noise-canceling earplugs ( FEATURE ) block out 80% of noise ( ADVANTAGE ), so you can finally get a decent night’s sleep.” ( BENEFITS ) You can use this formula to write copy of different lengths, from a single sentence to a long sales letter.

Copywriter 100

Copywriter Copywriting Writing Sales Copy 100

Backlinko

AUGUST 16, 2023

The information on this graph allows you to compare the trajectory of your competitors with your own site’s progress. This is valuable information as it can help you avoid targeting the wrong keywords. The reports break down all of the information you can view when you’re using SpyFu.

Ad Copy 63

Ad Copy Keywords Projects Advertising 63

Neil Patel

APRIL 7, 2021

First, let’s cover the difference between an evergreen ad and a non-evergreen ad. PPC ads that aren’t evergreen mostly relate to trends or temporary campaigns. They might include new information, new tools, or recent trends to make consumers stop and stare. How to Select Topics for PPC Ads That Won’t Get Outdated.

Ads 86

Ads Ad Copy Brand Awareness Keywords 86

Neil Patel

APRIL 12, 2021

Rethink the Need for Advertising. It’s tempting to drop lots of cash on PPC ads with Google or Facebook when you want to increase your sales revenue. Choose your PPC network carefully; create a clean, well-written landing page with a clear call-to-action and make sure your ad copy and landing page are completely aligned.

Retail 141

Retail Marketing Landing Page Copy 141

Neil Patel

AUGUST 10, 2021

In some cases, this might not be a problem (such as you are writing for passion), but if you want to make sales and know how to market a book, then your writing has to be informed by your research. What information are they looking for? The more information you have about your genre, the easier it is to understand how to market a book.

Marketing 143

Marketing Social Media Sales Construction 143

ProBlogger

JULY 25, 2012

When bloggers think of online advertising, they usually think first of selling it, rather than buying it. But buying ad space can be a great traffic-generation technique if you’re careful in terms of how you go about it. So your first step is really to think about who you want to target with your advertising. social media.

Advertising 38

Advertising Entertainment Social Media Copy 38

ProBlogger

JUNE 2, 2011

But now you are thinking about stepping into the league of the the big boys (and girls) and spending some money on advertising your blog to the world. In this article I am going to show you the ins and outs of advertising your blog on a budget. Why you should start spending money on blog advertising. Where do you start?

Advertising 43

Advertising Landing Page Blog Blogging 43

Neil Patel

JANUARY 20, 2021

The network’s ad platform has cushioned the damage for those who’ve made the most of it. The advertiser count to date has surpassed 9 million. Wouldn’t we be better off focusing on Facebook ads ? But here’s the deal: You can just as easily spend a fortune on Facebook ads and see no return. Absolutely. Yes and yes.

Social Media 145

Social Media Persuasion Promotion Ads 145