Elna Cain

APRIL 5, 2023

Writing is a form of creativity, and as freelance writers, it’s our job to write compelling blog posts, white papers, case studies, or any content a client wants. But speaking from experience, that makes the process of creating something significantly more painful—and, despite the grit it took, the end result is still subpar.

Freelance 187

Freelance Writer Creativity Copywriter 187

Jane Friedman

MAY 10, 2023

I also received dozens of friendly and often deeply personal messages from readers, plus a handful of job offers, right out of the blue. I didn’t have a blog or an email list. One rejection from a major publisher specifically cited my Twitter follower count, still a mere three digits. The funniest thing? Exhilarating.

Promotion 137

Promotion Writing Freelance Publisher 137

Enchanting Marketing

DECEMBER 20, 2022

I briefly interrupt my typing to wrap my fingers around a hot cup of tea. Living with chronic pain has taught me how to be comfortable with discomfort. I’ve learned to be curious about the pain in my body, and I can apply that same curiosity to the cold, too. The cold creeps up from my feet to my knees. Frustration.

Concept 56

Concept Creativity Writer Writing 56

Contently

DECEMBER 26, 2022

Organic Traffic: How many people found your content organically, without clicking a link on a paid ad or sponsored blog post? Does your content alleviate a pain point? Blogs are typically top of the funnel, whereas case studies thrive at the bottom of the funnel. You can track Unique Page Views via Google Analytics.

Lead Generation 86

Lead Generation Content Brand Awareness Sales 86

Blogtrepreneur

MARCH 3, 2024

For organizations in the city, preventing slip-and-fall accidents is not only a legal duty but also plays a key role in protecting them from costly legal proceedings and lawsuits. The Consequences of Slip-and-Fall Accidents Slip-and-fall accidents can lead to a range of injuries, from minor bruises to broken bones or head trauma.

Medical 52

Medical Retail Education Management 52

ContentWriters

NOVEMBER 22, 2023

The average conversion rate for website visitors is 3.68% , but 55% of consumers who prefer digital engagement from businesses said email is the preferred means of contact. Your clients want to hear from you. The most robust results come from addressing buyers at every stage. How Do I Drive Business With a Newsletter?

Sales 59

Sales Healthcare Hospitality Text 59

Smart Blogger

MAY 11, 2023

It might include a blog post (like the one you’re reading now), video or podcast scripts , social media posts , ebooks , white papers , press releases, web pages, and the like. Then you can write a blog post that hits ‘em right in the feels. Look for patterns in the types of visual media they include.

Writing 102

Writing Content Persuasion Prose 102

Neil Patel

OCTOBER 24, 2020

Hire a consultant, hands down. On the other hand, an AdWords consultant should be Google AdWords-certified and know how to improve ad Quality Score. After all, the whole point of hiring a consultant is to solve specific pain points, along with taking advantage of opportunities. So what do you do? Creative Problem-Solving Skills.

Consulting 132

Consulting Agency Advertising Recruitment 132

The Hoth

NOVEMBER 7, 2023

Even better, these types of keywords boast higher conversion rates , and they bring in higher-quality traffic than ‘head’ keywords (which have high search volume). Around 11% comes from the ‘chunky middle,’ which contains terms that lie somewhere in between short-tail and long-tail. Bummer, right? Make sense? Why is that?

Keywords 98

Keywords SEO Digital Marketing Landing Page 98

Make a Living Writing

SEPTEMBER 12, 2023

Additionally, such memes can offer a brief but welcome break from the sometimes solitary and intense nature of writing, serving as a source of inspiration, motivation, or a good laugh amidst the writing process. This is simply for you to scroll through while you take a break (probably from a writing assignment you are putting off).

Writing 85

Writing Freelance Writer Social Media 85

Smart Blogger

MARCH 31, 2023

In this post, you’ll get some great examples of imagery, and you’ll also learn: The difference between imagery and figurative language; Five additional literary devices that use figurative language; Seven common types of imagery (with examples); How imagery has been used in literature, movies, songs, and everyday speech. Let’s dive in.

Banking 87

Banking Storytelling Food Engagement 87

Fat Joe

JULY 21, 2023

You can scale your content creation without leaving your in-house writer like a caffeinated squirrel, frantically typing away in a desperate attempt to beat looming deadlines. It can include creating blog posts, web copy, press releases , and other content assets. But keeping on top of multiple content campaigns can be overwhelming.

Agency 52

Agency Content Creation Writing Content 52

Make a Living Writing

SEPTEMBER 12, 2023

Additionally, such memes can offer a brief but welcome break from the sometimes solitary and intense nature of writing, serving as a source of inspiration, motivation, or a good laugh amidst the writing process. This is simply for you to scroll through while you take a break (probably from a writing assignment you are putting off).

Writing 77

Writing Freelance Writer Social Media 77

Neil Patel

JULY 29, 2021

He proved this by giving groups of people the option to select from different Amazon gift cards. Respondents could choose from receiving either: A $10 Amazon gift card for free, or A $20 Amazon gift card for only $7. They pass along a useful ebook, webinar, or email course, asking for very little (if anything) in return from visitors.

Persuasion 145

Persuasion Freelance Landing Page Audience 145

Express Writers

JANUARY 31, 2023

It can be an important tool to improve conversion rates on landing pages, blogs, and other types of content. X Direct Response Copywriting Takeaways from Real-World Examples How do you write great direct response copy? Here is an example from HubSpot’s homepage that highlights how their CRM platform can help “you.”

Copywriter 98

Copywriter Copywriting Landing Page Persuasion 98

The Hoth

JULY 6, 2023

A keyword or search query is a term or phrase a user types into a search engine like Google. Therefore, a product description becomes SEO-friendly when it contains the right keywords, provides value to its audience , and comes from a trustworthy source. How can you find these types of keywords?

Copy 98

Copy SEO Keywords Persuasion 98

Creative Little World

JANUARY 4, 2023

To see great results from a successful marketing and advertising campaign, copywriting must be high on your radar if you hope to write successful copy. This means understanding how different types of copywriting should be used in each element of marketing to create an effective message. Marketing and copywriting should go hand in hand.

Copywriter 52

Copywriter Copywriting Persuasion Marketing 52

Neil Patel

MARCH 26, 2021

Fractl used IBM’s Watson Personality Insights API from 2019 to pick out the key traits and characteristics of 20 of the world’s most prominent marketing leaders (I even made the list!). When we write a blog post or appear on a podcast , we’re presenting. If I told you to write me a blog right now, you’d likely find it pretty tough.

Marketing 131

Marketing Storytelling Brand Awareness Persuasion 131

Smart Blogger

JULY 13, 2023

From start-ups breaking into crowded markets to established brands working to stay on top, referral marketing is their secret sauce to success. Referral Marketing vs Affiliate Marketing Now, let’s distinguish referral marketing from affiliate marketing , two terms often used interchangeably but are fundamentally different.

Marketing 74

Marketing Communication Promotion Retail 74

Neil Patel

AUGUST 11, 2020

You ultimately want a blog that continuously runs on autopilot with no work required by you. Deliverable: a fully-managed content marketing plan, strategy, and system Goal: attract more of the right visitors to your website with high-quality content End result : a blog 100% managed by someone else. Let’s dive in!

Digital Marketing 144

Digital Marketing Agency Marketing Contractor 144

ContentWriters

OCTOBER 4, 2023

When you optimize category pages, you streamline the search process for shoppers, making buying from you more enjoyable. This means that close to three out of four potential customers who want to make a purchase leave without buying anything from your website. The Impact of Usability A shopper landing on your website is a victory.

Content 59

Content Keywords Text Engineering 59

Neil Patel

AUGUST 6, 2021

A product feature is a characteristic of your product that differentiates it from other products in the market. Slack’s feature page below highlights these types of features: Features don’t have to be unique to your product, though. After all, only one-third of customers trust the brands they buy from.

Website 142

Website Landing Page Manufacturing Sales Copy 142

ContentWriters

AUGUST 23, 2023

From which point of view is your content written? How to Create an Editorial Style Guide An effective editorial guide for blogs and other content will reflect your brand and speak to your target audience. There also may be questions you hear from writers or editors consistently, like, ‘Do you use Oxford commas?”

Editorial 52

Editorial Content Creator Writer Entertainment 52

Ann Handley

NOVEMBER 19, 2021

I’m typing this with one hand—let’s call it Lefty, because it’s my left hand. In the back of my notebook, I keep a random list of things like half-baked blog post ideas, speech fragments, book ideas. Your daily journal entries read: “In pain.” From Lynda Barry’s Syllabus.

Writing 57

Writing Storytelling Creativity Writer 57

Smart Blogger

MARCH 3, 2023

If you want to nurture leads and turn them into raving fans who will shout your virtues from rooftops (as well as buy whatever you’re selling), you need to learn the ins and outs of email marketing. Email marketing is a type of digital marketing strategy where emails are sent to nurture leads and convert them into customers.

Marketing 98

Marketing Landing Page Social Media Brand Awareness 98

Neil Patel

MARCH 1, 2021

Productized services allow you to grow your business and serve more customers without doing a ton of hands-on work on each project. The model is duplicatable and should only need modifications, not overhauls, from client to client or project to project. Benefits of Productized Services for Freelancers and Consultants. Website Design.

Consulting 141

Consulting Content Creation Portfolio Landing Page 141

Neil Patel

FEBRUARY 8, 2021

From here, you can begin to monetize your account and continue growing your revenue streams. in 2020 but there are growing pains. Diversify your channels: Grow your other platforms such as blogs and social media. Select the type of ads you want to run. billion in advertising revenue in the U.S. How to Turn on Ads.

Advertising 144

Advertising Social Media Content Creator Ads 144

Animalz

SEPTEMBER 22, 2021

Most blog posts suffer from the same problem: they feel like content marketing. But read that article on the Airtable blog , and the reader can’t help but recognize that Airtable can probably help with those processes. Set Expectations From the Outset.

Persuasion 98

Persuasion Content Recruitment Writer 98

Neil Patel

FEBRUARY 2, 2021

Quora is kind of a social media platform, but it’s far different from most. However, there’s something that Quora offers that helps it stand apart from the other platforms. To follow different topics, type into the search bar any subjects within your industry that you want to engage in. What is Quora?

Marketing 94

Marketing Lead Generation Social Media Communication 94

ContentWriters

AUGUST 9, 2023

According to the 2023 Video Marketing Trends report by HubSpot , video is becoming an essential form of content marketing, with 91% of businesses using video as a marketing tool and 9 out of 10 consumers wanting to see more videos from brands. Think about your target audience’s interests, behaviors, and pain points.

Script 52

Script Writing Consulting Education 52

Neil Patel

APRIL 1, 2021

The main difference between niche marketing and other types of marketing is it uses hyper-personalized messaging and is picky about platforms. As a result, you could stand out from the crowd with strategies designed for those most likely to be interested in your products or services. Gen-Zers, on the other hand, prefer Snapchat.

Audience 96

Audience Marketing Utilities Social Media 96

Neil Patel

JANUARY 20, 2021

You can still get tons of traffic from Facebook. Who you interact with, the type of media, and the popularity of the post are all used as ranking signals. According to Mark Zuckerberg , Facebook now prioritizes posts that spark “meaningful interactions” and posts from friends and family. Absolutely.

Social Media 145

Social Media Persuasion Promotion Engagement 145

Content Marketing Institute

NOVEMBER 30, 2017

The content team at Red Hat found this out first hand. Drawing from emails with Anna and from her Content Marketing World talk, Beyond Traffic Reports: Using Data, Organizational Messaging, and Passion to Reinvigorate Your Content Strategy , this post sums up how the Red Hat content team did all this and how you can, too.

Content 223

Content Editorial Editorial Team Content Marketing 223

Content Marketing Institute

APRIL 11, 2018

HANDPICKED RELATED CONTENT: 50 Best Social Media Tools From 50 Most Influential Marketers Online. Managing your social media can be a big pain. I used the scroll depth software to spice up a section of content that was prompting people to leave and reduced the page’s bounce rate from 50% to 30%. Let’s dive in! Influence.co

Content Marketing 111

Content Marketing Marketing Content Editorial Team 111

Content Marketing Institute

JUNE 14, 2018

You can start from as little as $1 per day. Solve a problem or pain point your customer has. Whether it’s video, written, or live content , you can see what brings a better reaction from the audience. HANDPICKED RELATED CONTENT: 4 Unconventional Ways to Promote Blog Content on Social Media. Best thing? Let’s dive in.

Ads 109

Ads Content Entertainment Content Creation 109

Neil Patel

SEPTEMBER 18, 2020

Or you’re trying to get the email of a website or blog owner as a part of a link reclamation strategy. Rather than waiting around for people to visit your site and reach out, you’re taking matters into your own hands. Remove anyone who opts out from any mailing lists within ten days. Sometimes these are scraped from the web.

Recruitment 136

Recruitment Collaboration Advertising Social Media 136

Content Marketing Institute

NOVEMBER 12, 2018

Selling complex equipment, machinery, or newly found technology requires salespeople to be properly trained so they can talk about the benefits of new products and technology in the context of their customers’ challenges and pain points. The salespeople hand us nicely printed brochures or booklets to help us decide.

Sales 93

Sales Content Marketing Marketing Content 93