The Hoth

FEBRUARY 22, 2024

This is Google’s philosophy on the matter, but it doesn’t exactly align with the goals of digital marketers and search engine optimizers. Whenever a SERP feature or AI-generated Snapshot appears at the top of the results page for a keyword, you’ll always be at a disadvantage traffic-wise, even if you’re ranked in the #1 organic spot.

IT 59

IT SEO Brand Awareness Keywords 59

Smart Blogger

MAY 26, 2023

With every project comes the opportunity to learn about different industries, consumer behaviors, and marketing strategies. And as digital marketing evolves, there are always new techniques, trends, and platforms to explore. Step 4: Learn the Art of SEO In the digital world, copywriting and SEO are inseparable.

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The Hoth

MAY 18, 2023

Before that, search engines relied entirely on keyword usage to rank websites in their results pages, which caused a high influx of low-quality sites capitalizing on keyword spam. If you aren’t using target market and context relevance in your digital marketing strategy, now is the time to start.

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ContentWriters

MARCH 22, 2023

But more words are not better if they don’t add value, offer new ideas, define difficult concepts, or improve the quality of the reader’s experience. Whenever possible, try to: Use subheadings to introduce white space and break up the text. Keep paragraphs short and use visuals. Promote the content by re-purposing.

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Long Form Content IT Electronics Content 98

Quick Sprout

FEBRUARY 19, 2023

List posts are great for SEO because they tend to contain lots of keywords (and links) spread throughout them. Whether it’s screenshots of a website or a diagram illustrating a process, visual content can help break up the text and make it easier for readers to understand what you’re talking about.

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The Hoth

JANUARY 9, 2023

Yet, they can also show up for abstract concepts, such as influencer marketing or SEO. . The team at Google wants you to be able to search for a keyword and find the perfect information you need within a few minutes (or seconds). When and Why Do Google Knowledge Panels Appear? Things (companies, products, etc.). The good news?

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Intergrowth

MARCH 24, 2023

Affiliate marketing is becoming more and more popular every day as people trade in the 9-5 lifestyle for the opportunity to be their own boss. The only issue with this concept is that making it as an affiliate marketer is no easy feat. So how do you build a successful affiliate marketing business?

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Smart Blogger

JULY 5, 2023

In this guide, we will pull back the curtain on the bounce rate, revealing how you can transform your site into a digital hotspot that readers can’t resist. Bounce rate is one of those jargon terms that digital marketers throw around, but what does it really mean? What is Bounce Rate? (& Why Does it Matter?)

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Keywords Digital Marketing Storytelling Utilities 73

ContentWriters

JANUARY 4, 2023

If you’re in digital marketing, you know about Neil Patel. Named a Top Ten marketer by Forbes, there is much to learn from this expert. The Neil Patel Blog is an interesting mix of text posts, video posts, and podcasts. It’s great for marketing basics, learning how to advertise, and handling customer service.

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Finance Blog Blogging Education 97

Content Hacker

FEBRUARY 9, 2023

First, let’s review the concept of SEO. These on-page elements include titles, headings, meta tags, images, alt text, etc. Origins of the Term “SEO” So when did the term “SEO”, or search engine optimization, become common in the online marketer’s vernacular? What Is SEO? SEO stands for Search Engine Optimization.

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SEO Search Engine Optimization Content Creation Engineering 98

The Hoth

MAY 10, 2023

Before that, search engines relied entirely on keyword usage to rank websites in their results pages, which caused a high influx of low-quality sites capitalizing on keyword spam. If you aren’t using target market and context relevance in your digital marketing strategy, now is the time to start.

Construction 59

Construction Contractor Search Engine Optimization Text 59

Neil Patel

MAY 4, 2021

Interest in influencer marketing has skyrocketed 90x since 2013. And I hesitate to pat myself on the back, but I’m recognized as an influencer in the digital marketing space. Digital marketing is a broad topic, and I didn’t get to the top by focusing solely on a broad keyword. Take my case for example.

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Content Hacker

FEBRUARY 20, 2024

At Content Hacker, we believe in empowering you to share that narrative with the world through effective long-form content marketing. Videos and images do wonders for breaking text monotony and keeping readers engaged. Sometimes, concepts are better explained through visual aids than text alone. But where do you begin?

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BKA Content

JANUARY 19, 2023

What You Can Expect From AI Content in 2023 AI-generated content may seem like the next big digital marketing trend , but it may be more like the next Napster , creating huge ripples in the marketing industry and generating a lot of controversy. with content is dangerous as of now. TLDR spoiler: it is lying.

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Content Medical Content Creation Writer 91

BKA Content

JANUARY 19, 2023

AI Content Exposed: The Truth Behind AI Bots in 2023 AI-generated content may seem like the next big digital marketing trend , but it’s more like the next Napster , creating huge ripples in the marketing industry and generating a lot of controversies (and potential lawsuits). with content is dangerous as of now.

Content 88

Content Medical Content Creation Insurance 88

Neil Patel

DECEMBER 10, 2021

That included keyword stuffing and creating spammy backlinks on a regular basis. Similarly, Penguin (the fan-titled the “webspam algorithm” ) has seen a few changes over the last few years – meaning the anchor text you use in your backlinks and internal links is more important than ever. What Are Anchor Texts, and Why Bother?

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Moz

SEPTEMBER 24, 2020

So to kick things off, I learned about this weird concept called brood parasites this summer, and it's fascinating. So we are going to use this concept to our advantage. Another one is a text generator. You can summarize text, which is really valuable. Let me just walk you through what that looks like. So check that out.

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Content Hacker

JUNE 30, 2023

Ebooks, guides, and other resources provide extra insights into relevant topics while reinforcing key concepts your students learn throughout the coursework. This is simply a text prompt + link that encourages the reader to take a specific action — like signing up for your course! This, in turn, makes it easy to sell on your blog.

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ContentWriters

FEBRUARY 21, 2024

Thomas Tourville , Manager of Digital Marketing, said, “We tested AI content creation on over 30 websites, and every piece of content has been detected as plagiarized or AI content. ” Perplexity is a measure of randomness within a sentence, and burstiness is the overall randomness of sentence structure in the text.

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Content Marketing Marketing Content Creation Content 59

Neil Patel

JANUARY 21, 2021

And, unlike social media that relies on text or video, you can listen while driving, cleaning, or completing whatever other tasks are on your to-do list. For instance, like TikTok’s algorithm, you’ll likely discover a lot of digital marketing content if you follow me. Alternatives to the Clubhouse App.

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Social Media Media Engagement Concept 138

Content Marketing Institute

JANUARY 15, 2018

Regurgitation of basic information that’s reformatted on a company blog with a lot of injected ads, unnecessary links, and keyword stuffing in hopes of achieving a high SERP rank. I rewrote this post about concussion-related light sensitivity, even though it was already ranking number one for several target keywords.

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Content Content Creator Content Marketing Social Media 111

Moz

SEPTEMBER 27, 2020

Compared to when I started working in SEO (2014), today, content is consistently one of the most popular topics covered at digital marketing conferences, there are way more tools that focus on content analysis and optimization, and overall it seems to dominate most of SEO news. That’s what SEO is all about nowadays, right?

Content 74

Content Keywords Ad Copy SEO 74

Moz

NOVEMBER 8, 2020

Posted by rootandbranch Editor’s note: This blog is from the perspective of five University of Pittsburgh students — Kirsten , Steve , Darcie , Erin , and Sara — who completed a class this summer called "Digital Marketing Search Fundamentals", taught by Zack Duncan of Root and Branch. Part 1: Why digital marketing matters.

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Digital Marketing Marketing Advertising Ads 64

Neil Patel

JANUARY 15, 2019

Digital marketing is going to change drastically in 2019. You already know that each year marketing gets more expensive and more competitive. One of the big reasons we are seeing digital marketing change so much is because of the adoption of new technologies. We can all agree that text-based content is saturated.

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Digital Marketing Marketing SEO Engineering 112

Moz

OCTOBER 15, 2018

We discovered that 78% of people surveyed search for an answer first before reaching out: This is a promising sign, and perhaps no surprise that people working in digital marketing and search are very much in the habit of searching for the answers to their questions. As a result, we’re seeing a drop in August.

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Keywords Landing Page SEO Engineering 50

ProBlogger

MARCH 20, 2017

Have in mind that although what you will read below is the story of a fitness blog, the concepts and techniques can be applied to all kinds of blogs and websites. It can give you a lot of information about a domain including ranking keywords, traffic and a thorough backlink analysis. STEP 2: Do your keyword research.

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Blog Blogging Keywords SEO 54

Moz

DECEMBER 10, 2018

Posted by matthew_jkay Keyword research has been around as long as the SEO industry has. Search engines built a system that revolves around users entering a term or query into a text entry field, hitting return, and receiving a list of relevant results. If a keyword or phrase has higher competition (i.e. The reason is obvious.

Keywords 54

Keywords Utilities Agency SEO 54

Article Writing

OCTOBER 29, 2022

One of the easiest ways to do this research is to take the target keyword you plan to write on, google it, and read through the posts or pages of the sites that rank for that keyword. . They’ll offer you direction on what readers value and what Google thinks is the top resource for that keyword. Next, make your text scannable.

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Smart Blogger

MAY 9, 2023

This could include keyword research for SEO copywriting or understanding your target audience’s pain points. For example, if you’re writing about digital marketing, research the latest trends and statistics to back up your claims. But no one likes to read convoluted text. ” Notice the improvement?

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Copywriter Copywriting Persuasion Search Engine Optimization 88

Fat Joe

AUGUST 18, 2023

This glossary is designed to break down SEO jargon into quick, easy-to-understand concepts. Keyword A specific phrase users enter into search engines to find relevant information. Ranking The position of a web page in search engine results for a specific keyword. Inbound Marketing Inc. Inbound Marketing Inc.

SEO 52

SEO Search Engine Optimization Keywords Engineering 52

Neil Patel

JUNE 2, 2021

I’ve just noticed there are plenty of underutilized marketing platforms right now. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why. TrueView Discovery ads are promoted throughout YouTube, appearing as an image thumbnail with up to three lines of text.

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Ads Brand Awareness Lead Generation Advertising 141

Content Hacker

AUGUST 31, 2023

This can be a sentence, a question, or any text that provides context for the conversation. For instance, “Explain this concept in simple terms” or “Give me a detailed analysis.” Use Keywords If your prompt involves specific keywords or terms, include them naturally to guide the model’s response.

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Content Creation Content Social Media Concept 98

Content Hacker

JANUARY 10, 2024

Do Keyword Research and Topic Clustering 4. These platforms are like creative co-pilots who never tire out — ready 24/7 to spitball fresh concepts or refine your drafts until they shine. Do Keyword Research and Topic Clustering Keyword research is a fundamental part of any successful content marketing strategy.

Content Creation 40

Content Creation Brand Content Proofreader 40

Neil Patel

SEPTEMBER 17, 2021

Below are the steps you need to take to become a successful YouTuber, from starting a vlog and coming up with concepts for a video series to making a quality video and making sure people find your videos. How to Come up With a Concept for a Series of Videos. You, however, will be able to clearly read the text as it scrolls.

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Script Concept Entertainment Content Marketing 134

Moz

FEBRUARY 11, 2019

Despite the fact that the term “ cannibalisation ” does not sound very suitable for digital marketing, this core concept has been around for a long time. This term simply identifies the issue of having multiple pages competing for the same (or very similar) keywords/keyword clusters, hence the cannibalisation.

Keywords 61

Keywords Editorial Landing Page Engineering 61

Neil Patel

NOVEMBER 16, 2020

I’m going to explain the steps you need to take to become a successful vlogger, from starting a vlog and coming up with concepts for a video series to making a quality video and making sure people find your videos. How to Come up With a Concept for a Series of Videos. You, however, will be able to clearly read the text as it scrolls.

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Content Powered

AUGUST 7, 2022

The more complex a sentence is, the more words it uses, and the more complex the expressions are, the higher the reading level of the text (resulting in a lower score). It's a relatively simple mathematical analysis of a piece of text. This is why keyword stuffing is now problematic for web content.

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SEO Keywords Text Audience 52