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9 Must-Follow Copywriting Tips for Creating Stellar Copy

Make a Living Writing

Website copy Almost all businesses today, small, medium, big, even solopreneurs have a website. With websites, you’re writing marketing copy. Those welcome emails you get when you sign up for a newsletter are a common type of email copy. Copy will vary for these posts depending on the platform the client wants to post on.

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How to Copywrite With AI

Grammarly

Copywriting is commercial writing used in marketing, mainly to attract customers. Any form of writing used in marketing is considered copy , from the text on a website page to a TikTok video script. Because AI is still relatively new, it can struggle with longer pieces like blog articles or involved web page copy.

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Struggling to Write Copy? There’s a Better (and Affordable) Way

Susan Greene

A skilled copywriter can craft copy that: Attracts prospective customers. I specialize in writing copy that generates leads and sales. I work with small- to mid-sized companies that can’t afford a full-service marketing firm or ad agency but appreciate the value of high quality, persuasive copy in their marketing materials.

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How to Start Your Career as a Freelance Copywriter

Express Writers

Copy is the written content used to market brands and products. Copy can be used for advertising, websites, billboards, email campaigns, newsletters, and blogs, just to name a few. The best marketing copy leaves a lasting impression on those that interact with it.

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UX Copywriting: What It Is & Why It Matters (+ Examples)

Smart Blogger

UX copywriting, or microcopy, is the short form copy that guides users through the critical touch-points of an app or website’s customer journey. Good UX copy lets the user know what’s coming. That’s why effective UX copy matters. At their most fundamental, microcopy is navigational, conventional copy is persuasive.

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What is Content Writing? 10 Essential Tips for Irresistible Content

Smart Blogger

The term “content writing” covers everything that goes into planning, writing, editing, and publishing written digital marketing content. It might include a blog post (like the one you’re reading now), video or podcast scripts , social media posts , ebooks , white papers , press releases, web pages, and the like.

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How to Use The Five-Act Structure to Turn Concepts Into Compelling Stories

Freelance Writing Jobs

Convenient, then, that in marketing content you’re writing for a targeted reader with a problem who needs solving. You’ll probably have heard of the three-act structure Hollywood film scripts are written to follow. Before he starts writing a script, he answers the following questions, which I’ve answered for this article as an example.

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