Content Marketing Institute

APRIL 11, 2018

I also use Asana to track client projects and to keep my team working like a well-oiled machine. You can communicate on each individual task, attach documents, and assign things on the fly. Use @asana to track projects & keep your team working like well-oiled machine. TheBillWidmer #productivity Click To Tweet.

Content Marketing 111

Content Marketing Marketing Content Editorial Team 111

Content Marketing Institute

AUGUST 23, 2018

Because a strong team works together and marketing is a collaborative effort. Not only does it allow you to plan your editorial calendar and schedule social media, it is also an easy way to keep your team on the same page. Use @coschedule to keep your #content team on the same page, says @SEOSmarty.

Content Marketing 93

Content Marketing Marketing Editorial Team Search Engine Optimization 93

Content Marketing Institute

JUNE 19, 2018

17 No-Cost Ways Writers Can Extend Reach of Their Editorial. TF-IDF stands for term frequency-inverse document frequency. This method determines the topical relevance of a page based on – you guessed it – term frequency within a document. All the content about blenders, microwaves, food processors, etc., Boom – topic cluster.

SEO 104

SEO Editorial Team Editorial Search Engine Optimization 104

Content Marketing Institute

OCTOBER 15, 2018

As many pairs of eyes as possible should read a document before it goes live. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. HANDPICKED RELATED CONTENT: Conversational Content: How to Market Through Text Messaging and Chatbots. Seek feedback and proofread.

Medical 97

Medical Proofreader Government Editorial Team 97

Content Marketing Institute

DECEMBER 18, 2017

Even though the amazing CMI editorial team wanted me to write about marketing, I wrote this instead (ha). I hope documenting and reviewing your goals regularly changes your life like it changed mine. This is my last article for a while, so I really wanted this one to make an impact and stay with you.

Insurance 108

Insurance Editorial Team Communication Editorial 108

Content Marketing Institute

MAY 21, 2018

To provide structure to your writers, consider a project management tool like Trello , Asana , or, my favorite, a shared G Suite document with links. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Oh, and invest in a written content marketing strategy. Have research?

Writer 109

Writer Content Freelance Editorial Team 109

Neil Patel

OCTOBER 13, 2020

This is also applicable if you will need the firm to be physically present, whether it’s for setting up a new IT system or scanning last year’s tax documents. This is a document you can use as a resource moving forward. Share Documents and Monitor Progress. Last but not least, you need the ability to share documents easily.

Freelance 141

Freelance Projects Manufacturing Social Media 141

Content Marketing Institute

SEPTEMBER 10, 2018

Document everything you learned. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. You can add a few “immediate opportunities” bullets that may lead to follow-up. John Bell , vice president enterprise digital marketing, Travelers. Rewrite, then teach.

Content 91

Content Editorial Team Banking Editorial 91

Content Marketing Institute

JANUARY 30, 2019

With content marketing becoming more complicated and integrated, your editorial calendar should grow up too. It’s no longer enough to document your planned content assets. Today’s editorial calendar should involve team collaboration aspects and advanced analytics steps to make higher-level content management possible.

Editorial 95

Editorial Editorial Team Collaboration Social Media 95

Content Marketing Institute

JANUARY 26, 2018

In Content Marketing Institute articles, you probably see “content calendar” and “editorial calendar” used interchangeably. The term “editorial calendar” sometimes refers to a published list of issue themes and dates that sales teams use to book advertising into publications. Are they the same thing? KMoutsos Click To Tweet.

Editorial 111

Editorial Government Content Editorial Team 111

Content Marketing Institute

NOVEMBER 22, 2018

With this vision of mentorship in mind, our editorial team asked a few influential experts in the Content Marketing World community to share the best piece of advice they received from someone whom they look up to in the industry or someone who has inspired their content marketing career. If you document it, you can achieve it.

Content Marketing 92

Content Marketing Marketing Content Editorial Team 92

Kayleigh Moore

JANUARY 12, 2023

But over the course of my (almost) decade of full-time freelance writing, I’ve written for a handful of places that maintain extremely high editorial expectations. Maybe you’ll find a thing or two you can add to your own editorial process. The guidelines High editorial expectations are laid out before a single word is written.

Editorial 221

Editorial Writer Editorial Team Search Engine Optimization 221

Content Marketing Institute

JANUARY 10, 2018

The output is a Google Sheets document, which makes the review process of completed interviews easier. In the automated interview process, we assign tasks to see how well they follow processes and provide our standard operating procedure (SOP) document as a resource. For example, we will ask them to optimize for a target keyword.

Content Creator 102

Content Creator Script Editorial Team Portfolio 102

Content Marketing Institute

AUGUST 1, 2018

Of course (to poorly paraphrase Robert Rose), you want your editorial to tell one story instead of each piece being disconnected from the rest. Your editorial should tell 1 story instead of many disconnected pieces, says @MicheleLinn. Step 10: Incorporate your ideas into your editorial calendar. Click To Tweet.

Editorial 83

Editorial Content Editorial Team Projects 83

Content Marketing Institute

JANUARY 25, 2018

Support more balanced editorial planning. Document how people find their way to the content. Document the characteristics of audio or video files you want to capture. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. List the template this content is based on.

Content 107

Content Editorial Editorial Team Social Media 107

Content Marketing Institute

MARCH 29, 2018

Thanks go out to the CMI editorial team for the extra eyes, ears, and gray matter between the ears that made it possible to pull together this post.). For example, a chatbot might point one audience to a marketing case study and point another audience to a case study on user documentation. mrcruce Click To Tweet.

Content 107

Content Editorial Team Script Copy 107

Content Marketing Institute

JULY 17, 2018

You will see the number of pages and documents Google has discovered. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Google may email you directly. Monitor your website pages with this simple technique: site:yourwebsite.com or site:m.yourwebsite.com.

SEO 88

SEO Editorial Team Keywords Engineering 88

Content Marketing Institute

APRIL 20, 2018

Use this drag-and-drop document builder to gather pieces of content you want to repurpose and collaborate with other content creators working on the same piece. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Airstory (free and paid versions). What tools do you use?

Editorial Team 106

Editorial Team Content Social Media Collaboration 106

Content Marketing Institute

OCTOBER 26, 2017

HANDPICKED RELATED CONTENT: How to Document Your Content Marketing Workflow. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Be passionate about your work. No system in the world can make up for a lack of passion for what you’re doing with it.

Pharmaceutical 97

Pharmaceutical Landing Page Marketing Editorial Team 97

ProBlogger

MAY 29, 2017

In today’s episode, we’re going to take a deep dive into a tool we’ve been using on ProBlogger for the last 18 months that has been incredibly useful for our team both as an editorial calendar tool but also to help us with our social media promotion of content. Laney: Really, it’s an editorial calendar but it’s a lot more than that.

Promotion 50

Promotion Editorial Content Social Media 50

Content Marketing Institute

DECEMBER 19, 2017

Even a simple, high-level inventory – a documented list of the content published, the topics covered and when, the formats of each piece, and the platforms where the assets were distributed – can help you track down the materials you have to work with, and make it easier to compare their relative performance as a next step.

Long Form Content 92

Long Form Content Editorial Team Editorial Content Marketing 92

Content Marketing Institute

MARCH 6, 2018

Unless today is your first day as a content marketer, you’re aware of how essential a documented strategy is to achieving content marketing success. What’s in an editorial plan? Similar to building your content marketing strategy, planning your editorial can seem intimidating at the outset. It really is that important.

Editorial 102

Editorial Government Collaboration Content 102

Content Marketing Institute

NOVEMBER 6, 2017

Practically everyone understands the importance of “doing content marketing,” but many – even those with documented content marketing strategies – don’t know how to align the types of content they create with their desired content marketing goals. 17 No-Cost Ways Writers Can Extend Reach of Their Editorial. Data/research.

SEO 110

SEO Social Media Content Landing Page 110

Content Marketing Institute

NOVEMBER 27, 2017

Document everything. A lot of marketers fail because they don’t document their process. In my experience, my clarity of thought and efficiency in execution quadrupled when I started documenting my process. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Editorial Team 97

Editorial Team Post Content Creation Long Form Content 97

Content Marketing Institute

OCTOBER 29, 2018

So, as an editorial team, we have changed the headline and image accordingly to hopefully better reflect our aim with the post. Content teams are often virtual or perform roles divided between traditional marketing and/or other skill positions within the business. There may be few or no owned media platforms at work.

Content Marketing 75

Content Marketing Marketing Content Editorial 75