The Hoth

DECEMBER 21, 2023

If so, you need to perform an SEO competitor analysis to understand why they always seem to be on top. Even if you somehow manage to outrank them through random tactics, you won’t know why – making it incredibly difficult to maintain the edge. Why is that? What’s a SEO Competitor Analysis, and Why Does it Matter?

Keywords 59

Keywords SEO Engineering Website 59

Buffer

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. But what makes B2B content good ? Identify what keeps them up at night." Tough question. Interview them. Learn their language. Listen intently.

Content 59

Content Freelance Content Marketing Editorial 59

Moz

MARCH 5, 2020

Posted by rjonesx. In this week's Whiteboard Friday, search expert Russ Jones dives into what negative SEO is, what it can affect beyond rankings, and tips on how to fight it. But what I want to talk about today is actually pretty bad. What is negative SEO? Let's talk a little bit about negative SEO.

SEO 72

SEO Search Engine Optimization Copy Website 72

Fat Joe

JULY 5, 2023

Many SEOs struggle with content duplication issues as they scale their clients’ sites. We’ll cover: What URL canonicalization is Why it’s important How to do it What Is URL Canonicalization? Search engines can get confused over which page to rank if you have identical (or near-identical) content on multiple pages.

SEO 52

SEO Engineering Retail Utilities 52

Neil Patel

DECEMBER 15, 2020

What, Exactly, is an XML Sitemap? What is an XML sitemap? That’s why it’s called a sitemap. It maps out how the website is structured and what pages the website includes. (“XML” That’s what an XML sitemap is, but why should you even have one? That’s what an XML sitemap is, but why should you even have one?

SEO 141

SEO Architecture Engineering Website 141

Neil Patel

JUNE 11, 2014

As a matter of fact, press releases are branding and credibility tools, not SEO tools. The simple tenets of who, what, where, why, and when apply (the five Ws). If you have never written a press release, consider using a professional content writer or service. These days, most people prefer to read their news online.

Prose 73

Prose Brand Awareness Social Media Collaboration 73

The Creative Penn

NOVEMBER 4, 2022

What are the different types? How does a creative career develop over the long term and when do you need to take a step back to consider how to move forward? He's also the co-host of the Geek Syndicate podcast. Shifting from traditional to indie publishing in the early days What is transmedia? Show Notes. Welcome, Barry.

Publisher 98

Publisher Publishing Publishing Script 98

ProBlogger

AUGUST 15, 2011

This guest post is by Aman Basanti of Ageofmarketing.com. Owned by Google (Google bought it in 2007 for $100 million), FeedBurner is one of the biggest feed syndicators on the Internet. Owned by Google (Google bought it in 2007 for $100 million), FeedBurner is one of the biggest feed syndicators on the Internet.

Blog 39

Blog Blogging Publisher Publishing 39

ProBlogger

OCTOBER 9, 2012

This guest post is by Scott Aughtmon of RecessionsSolution.com. But the content strategy that Ted Turner stumbled upon would change his life forever. It’s a story that will reveal a content strategy you can use to elevate your own blogging efforts to a whole new level. He was confused and unsure what to do next.

Content 40

Content Content Creator Content Creation Audience 40

Income Diary

APRIL 29, 2024

Creating exceptional content is not just a strategy, it’s a value. Google’s mission is to connect people with what they want, and what they want is your great content. Next, you need to optimize your articles so that Google knows what you want them to rank high in their search engines.

Writing 59

Writing Keywords SEO Content Creation 59

Smart Blogger

FEBRUARY 15, 2023

Are you looking for white paper examples to add to your content marketing strategy? Topnotch brands and businesses around the world share fact-based, relevant content, and effective solutions with their audiences. What is a White Paper?… And Why Do You Need One? And for 52%, the preferred content is white papers.

Government 94

Government Landing Page Search Engine Optimization Electronics 94

Moz

APRIL 3, 2019

Posted by AlliBerry3 There’s a lot to consider when creating a content strategy in 2019. Not only is there more competition than ever online, but there are so many types of content and ways to reach your target audience. How do you really know what to do? Content goal: Brand awareness. Syndication.

Brand 68

Brand Government Finance Brand Awareness 68

Neil Patel

NOVEMBER 12, 2020

Let’s talk about meta tags — what they are, why they matter, and how to do them better. First things first — what made you click on this article to read it? This is why so many online marketers are so focused on getting SEO right. What are Meta Tags? There’s a very specific syntax needed.

Keywords 145

Keywords Engineering SEO Digital Marketing 145

The Hoth

NOVEMBER 28, 2023

You still have a few precious months to optimize the heck out of your website and content before SGE lands in 2024, so you should make the most out of it. You still have a few precious months to optimize the heck out of your website and content before SGE lands in 2024, so you should make the most out of it. The good news?

Keywords 59

Keywords SEO Digital Marketing Engineering 59

ProBlogger

APRIL 6, 2011

This guest post was written by Mark Pollard of MarkPollard.net. That’s what this article is about. Google just downgraded content farms. guest posting is the new content marketing. Google just downgraded content farms. guest posting is the new content marketing. Why listen to me?

Brand 42

Brand Blogger Recruitment Agency 42

Content Powered

MARCH 2, 2023

AI is sweeping the internet in art and writing, and the more creative content producers out there are starting to get worried. A little while ago, I did a deep dive review into Jasper , the business content AI promising to revolutionize blogging, which I found to be… decidedly unthreatening.

Content Writer 52

Content Writer Writer Content Long Form Content 52

Content Marketing Institute

JUNE 27, 2018

Editor’s note: You may have missed the original version of this post a couple years ago. We’re sharing Aaron’s updated version today, as more efficient teamwork is a constant need for content marketers. As content marketers, we have our work cut out for us. Getting original ideas off the ground is hard enough. Click To Tweet.

Collaboration 109

Collaboration Content Editorial Editorial Team 109

Content Marketing Institute

FEBRUARY 27, 2018

More than 86 million blog posts are published on WordPress every month. Where does that leave the millions and millions of other “content opportunities”? Innovative marketers are embracing a solution – the slow content marketing movement. The argument for slow content marketing isn’t just anecdotal. 86 million.

Content Marketing 108

Content Marketing Marketing Content Content Creator 108

CoSchedule

FEBRUARY 28, 2023

table of contents] Marketing Project Management Software Fundamentals What Is Marketing Project Management? On average, 11.4 percent of investment is wasted because of poor project management. In terms of marketing efforts, this statistic is a direct translation to money lost on underperforming ads and failing campaigns. The solution?

Projects 62

Projects Management Marketing Collaboration 62

ProBlogger

SEPTEMBER 27, 2023

The post Ramit Sethi Exposed: How He Earns Millions Blogging appeared first on ProBlogger. This guest post is by Michael Alexis. In this post, I’m going to show you the exact steps one blogger used to earn over $1 million. But a heads-up: this post is long and extremely detailed. It took me over 20 hours to write.

Blog 45

Blog Blogging Persuasion Finance 45

Moz

JANUARY 16, 2019

Posted by bsmarketer Content promotion isn’t tweeting or upvoting. Here’s how Kissmetrics, Sourcify, Sales Hacker, Kinsta, and BuildFire have used advanced content promotion tips like newsjacking and paid social to elevate their brands above the competition. Social media did drive traffic to their posts.

Promotion 57

Promotion Content Social Media Manufacturing 57

Content Powered

APRIL 13, 2023

One of the most common questions I get from people, including clients and prospective clients, is whether or not it's okay to copy content from elsewhere and post it as a blog article on their site. So, I'm writing a post about it that I can point to as a resource later. Let's dig in!

Copy 97

Copy Website IT Blog 97

Neil Patel

AUGUST 16, 2021

What Is Lead Generation? If you’ve spent a lot of time creating content, hoping to attract the right leads, but you still aren’t getting results, it can be discouraging. At one time in my content marketing career, I struggled to acquire leads. Why Is Lead Generation Important for Businesses? Hear this: you’re not alone.

Lead Generation 145

Lead Generation IT Landing Page Social Media 145

ProBlogger

JANUARY 25, 2012

This guest post is by Michael Alexis of WriterViews. In this post, I’m going to show you the exact steps one blogger used to earn over $1 million. But a heads-up: this post is long and extremely detailed. But a heads-up: this post is long and extremely detailed. What to do right after the customer buys.

Blog 55

Blog Blogging Persuasion Finance 55

Moz

MAY 3, 2020

Posted by KristinTynski For the last decade, I’ve touted the enormous long-term value of a dualistic approach to content marketing for SEO. In rare cases, we create content that generates results so far beyond what was anticipated that a single project can greatly move the needle. Content production.

Keywords 65

Keywords Finance Concept Brand Awareness 65

ProBlogger

MARCH 11, 2014

Let’s rethink how we create content. In this article I’ll dive into content marketing smart, not hard. I’ll discuss re-using your content in five awesome ways that will save you time, energy, and increase your content ROI in the new year. Introduction to content marketing smart. Image via Flickr user captainmcdan.

Content Marketing 52

Content Marketing Brand Awareness Marketing Blog 52

The Hoth

FEBRUARY 20, 2024

It’s now 2024, and digital marketers are changing the way they approach optimizing content for search engines for various reasons (the rise of AI content, Google SGE, Microsoft Copilot, and the list goes on and on). What’s topical authority? How does Google know which websites have topical authority? User signals.

SEO 59

SEO Medical Digital Marketing Keywords 59

Content Powered

DECEMBER 16, 2022

Google Loves Fresh Content. Fresh content doesn't rank well every time – most search results are at least a year old for evergreen topics, but it helps the site rank better holistically. An abandoned blog doesn't represent a site that Google wants to recommend to people; what if they make an order and it never ships?

SEO 52

SEO Blog Blogging Social Media 52

Neil Patel

FEBRUARY 16, 2021

But the stats don’t matter much if your site doesn’t show up in the search results at all. Or you can make it happen now, giving you more time and energy to put towards increasing your conversion rate , improving your social presence — and, of course, writing and promoting great and useful content. Want to do the same thing?

Website 141

Website Search Engine Optimization Engineering Social Media 141

Content Marketing Institute

JANUARY 28, 2019

In case you haven’t noticed – over the years here at CMI we’ve spent quite a few brain cells and digital ink defining and defending the approach of content marketing as a separate and distinct methodology to influence customer behavior. That post still reflects on CMI’s definitions page – which still serves to this day as the No.

Marketing 96

Marketing Government Content Content Creation 96

Men With Pens

DECEMBER 6, 2009

No one ever told me that…&# We both know there’s no retirement fund in what we do. We blog our hearts out, pouring creativity, knowledge and advice into each post we write. We blog our hearts out, pouring creativity, knowledge and advice into each post we write. Why the hell not? What do you have?

Blog Post 64

Blog Post Post Blog Blogging 64

Men With Pens

JUNE 2, 2010

I used the power of guest posting and blog commenting tactics to reach people around the globe. If reaching people is what you want, you’ll find plenty of advice on guest posting right here at Men with Pens, including great tips on accepting guest posts to your blog – like this post on submission guidelines from Ann Smarty.

Post 81

Post Blog Blogging Copywriter 81

Smart Blogger

MARCH 29, 2023

But first, let’s define what we mean by a lifestyle blog. What is a Lifestyle Blog? But why should you? Of course, successful lifestyle bloggers share common tactics that keep their target audience entertained and engaged! Should You Start a Lifestyle Blog? That’s not all!) How Do Lifestyle Blogs Make Money?

Food 101

Food Entertainment Blog Blogging 101