Neil Patel

NOVEMBER 23, 2021

This is because most businesses are going digital, increasing their reach online, and leveraging paid ads. To help you stand out from the crowd, you should consider running responsive display ads. What Are Responsive Display Ads? Google Responsive Display Ads are your typical Google Display Ads with a twist.

Ads 112

Ads Landing Page Text Copy 112

Neil Patel

APRIL 27, 2021

Have you ever thought a struggling ad campaign would perform better outside of the country? Here are seven top tips for running international PPC ads to give you the knowledge necessary to succeed anywhere on the planet. International PPC Ad Strategies. Decide Which Countries to Target With Your International PPC Ads.

Ads 89

Ads Ad Copy Advertising Copy 89

Neil Patel

OCTOBER 7, 2021

That’s because you can build paid ad campaigns around typos, misspellings, and other types of mistakes if you play your cards right. Mistakes in ads have a high chance of going viral. An ad with a typo, misused apostrophe, incorrect homophone, or any other error could make more people aware of your brand than ever before.

Ads 139

Ads Brand Awareness Keywords Digital Marketing 139

The Hoth

JANUARY 31, 2023

If you’ve ever looked for a local restaurant on a search engine and clicked on one of the ads at the top of the page, you’ve seen a local PPC campaign in action. It differs from traditional PPC in that you’re targeting a specific location with your ads instead of going international. Why Bother with Local PPC?

Ads 81

Ads Brand Awareness Landing Page Digital Marketing 81

Neil Patel

MAY 14, 2021

How often do you see ads asking a question? Whether you notice or not, plenty of PPC ads utilize questions to get more engagement. In this article, we’ll discuss why you should consider asking questions in your PPC ads and provide tips about best practices in doing so. Why Should You Use Questions in Your PPC Ads?

Utilities 104

Utilities Ads Engagement Agency 104

Backlinko

DECEMBER 21, 2023

Your click-through rate (CTR) is one of the most important metrics to track if you’re running online ads or investing in SEO campaigns. It gauges the frequency with which users click through to your site froom a search result, ad, or link within an email, relative to the number of impressions (views) the link received.

IT 102

IT Ad Copy Keywords Landing Page 102

The Creative Penn

MARCH 25, 2024

Matt Holmes gives his tips as well as insights from running my ads for my store, JFPennBooks.com. Matt has a great newsletter and courses for authors around Facebook ads and direct sales. Matt has a great newsletter and courses for authors around Facebook ads and direct sales. Transcript of Interview with Matthew J.

Ads 52

Ads Marketing Sales Retail 52

Elna Cain

FEBRUARY 27, 2024

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. I went from getting $.10/word 10/word to $.50/word 50/word and more.

Content Writer 237

Content Writer Writer Content Writing 237

The Hoth

JANUARY 16, 2024

Paid ads are also getting an overhaul, as they’ll appear in conjunction with Google’s new generative AI features. Read on to learn everything you need to know about paid ads and organic SEO, including notable pros and cons. SEO 101: Understanding Search Engine Optimization First, let’s take a look at what SEO can do for your business.

SEO 98

SEO Search Engine Optimization Landing Page Keywords 98

ContentWriters

OCTOBER 27, 2022

In this article, we’ll explain the difference between paid SEO and paid search, how to use paid search effectively, and organic SEO strategy for improving search engine results page (SERP) ranking. It also requires on-page, off-page, and technical SEO strategies to ensure both site visitors and search engines see your content as valuable.

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

Neil Patel

JANUARY 19, 2022

Paid ads are just one example of local search marketing being used, but most users ignore paid ads and skip to the first organic search result anyway. When you introduce local paid ads to your strategy, you’re taking that a step further. This means that the business is going to spend money every time that ad is displayed.

Marketing 133

Marketing Ad Copy Search Engine Optimization SEO 133

BKA Content

DECEMBER 7, 2022

Writing ads may not seem like creative work, especially if you’re used to fiction writing. Who creates ad copy to entice consumers? The higher commercial landing pages rank on search engine results pages, the more likely internet users will click the link. Explore Creativity. Written Content Creation.

Copywriter 87

Copywriter Copywriting Freelance Content Creation 87

Smart Blogger

MAY 9, 2023

Brainstorm a personal story that connects to your product or service and use it as the foundation of your ad copy. Discover Your Strengths by Experiment with Different Copywriting Styles There’s more to copywriting than just ad copy. Try your hand at technical copywriting , social media , or even Facebook ads.

Copywriter 88

Copywriter Copywriting Persuasion Search Engine Optimization 88

Credible Content

SEPTEMBER 19, 2022

Joseph Sugarman is one of the greatest direct marketing copywriters who started his mail-order business JS&A and sold multiple revolutionary products by publishing long ad copies that converted like crazy. So, the answer would be, “yes” You want to improve your search engine rankings or social media visibility?

Copy 130

Copy Copywriter Copywriting Writing 130

Neil Patel

JUNE 23, 2021

Most ads are a waste of money. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Ready to craft magnetic copy for your ads? Google Ads Copy Strategies.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

Credible Content

MAY 29, 2023

Here are ten examples of where you can utilize copywriting fundamentals: Advertising Campaigns: Print ads, online banners, social media ads, and PPC campaigns. In the case of low search engine rankings, you need to identify the specific factors affecting your website’s visibility and search performance.

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

Intergrowth

NOVEMBER 14, 2022

After cutting back on TV ads, billboards, social media, and other long-term brand awareness campaigns, SEO vs. PPC will be the primary investment question for many of you. SEO = Search Engine Optimization. TL;DR: any initiative where you pay for advertising space on a property you don’t own (think Facebook Ads, Google Ads, etc.)

SEO 100

SEO Search Engine Optimization Advertising Brand Awareness 100

Neil Patel

DECEMBER 4, 2020

As you can see, those large sites are dominating the search engine results pages (SERPS). When someone clicks on your ad, the page they land on needs to directly address why they clicked in the first place. An ad budget of hundreds (or even thousands) doesn’t guarantee a sale, but PPC is worth a try for most markets.

Marketing 127

Marketing Advertising Landing Page Keywords 127

Smart Blogger

MAY 25, 2023

Picture this: an ad campaign filled with vivid images but no words, just silent messages. SEO, or Search Engine Optimization copywriting, leverages keywords — those commonly searched terms that your audience types into search engines — to improve a website’s visibility and ranking. Why is Copywriting Important?

Copywriter 72

Copywriter Copywriting Copy Persuasion 72

Smart Blogger

JULY 13, 2023

An SEM (Search Engine Marketing) tool is a software application or service that aids in managing, optimizing, and analyzing search engine marketing campaigns. You want to run ads targeting locals looking for a birthday cake. That way, you ensure your ads are seen by folks who are actively searching for a bakery like yours.

Digital Marketing 69

Digital Marketing Landing Page Keywords Construction 69

The Hoth

OCTOBER 20, 2022

Many businesses wander down the road of paid ads. The ad is displayed prominently in a Google search so more people are likely to see it when searching for specific products or services. Successful ad campaigns require ongoing management and can take time before you begin to see results. Display ads. So, what is PPC?

Brand Awareness 98

Brand Awareness Advertising Search Engine Optimization Contractor 98

Neil Patel

OCTOBER 7, 2021

Mozilla Firefox and Apple Safari already block third-party cookies, and recently, Google revealed it would no longer support cookies on ad networks and its Chrome browser. These cookies can help marketing teams understand user behaviors and ad performance, but they may feel like an intrusion of privacy for many users. Here’s how.

Marketing 123

Marketing Ad Copy Advertising Copy 123

Content Writing

DECEMBER 20, 2022

Content writing is perhaps the driving force behind many successful digital marketing campaigns, including Search engine optimization (SEM), pay-per-click (PPC), advertising, and social media marketing campaigns. It is about writing ad copy and providing “CAPTIONS” that resonate with the brand voice. Website Sales Copy.

Copywriter 94

Copywriter Copywriting Electronics Writing 94

Freelance Writing Jobs

JANUARY 22, 2023

PPC Ads PPC advertising, or Pay-Per-Click advertising, is a method of marketing in which companies promote an ad online and pay a fee each time a consumer clicks on the ad itself. The art of writing a solid PPC ad is an important skill to learn, even if you’re not currently planning to make use of a PPC campaign.

Writing Style 75

Writing Style Script Landing Page Writing 75

The Creative Penn

DECEMBER 10, 2023

I’ve been using Google Bard and Microsoft Bing, both generative search engines, in the last few months to see how things might play out. For the last two decades, we have used various search engines to type in a couple of words or a question and then hit enter. We need to be ready for this change.

Keywords 87

Keywords Advertising Text Engineering 87

ContentWriters

NOVEMBER 15, 2023

In the past couple of years, even more advanced tools have emerged to generate entire articles, product descriptions, social media posts, books, ad copy, and more. The search engine’s latest updates focus more on improving their systems to give props to quality content.

SEO 64

SEO Content Content Creation Finance 64

Content Hacker

DECEMBER 15, 2022

Now you have to unlock it again and scroll through the endless ads and life story from Lady Food Content Blogger to get back to the freaking 200-word recipe, somehow with grimy hands. I open the Notes app on my iPhone, get my AI recipe, and cook gloriously — without ads or interruptive stories in my face when I need them the least.

Copywriter 105

Copywriter Copywriting Writing Copy 105

BKA Content

JANUARY 19, 2023

Being able to make changes is essential in order to help your website with Search Engine Optimization (SEO). In its basic form, SEO is the practice of optimizing your web pages with targeted keywords that people search for in an effort to help your website rank on search engines. The first is via paid traffic such as paid ads.

Marketing 52

Marketing Search Engine Optimization Lead Generation Insurance 52

Neil Patel

OCTOBER 9, 2020

But I have no idea where to start with Google ads – in fact, I don’t know where to begin at all!”. In the end, you‘ll have better pay-per-click management that will give you more exposure in search engines. Compelling Ads That Actually Convert. So what next? Well, even if that’s the case, you still have nothing to worry about.

Consulting 83

Consulting Portfolio Ad Copy Recruitment 83

Neil Patel

AUGUST 25, 2020

But year after year, global ad spend across every major PPC channel is growing even higher. Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand.

Agency 133

Agency Landing Page Digital Marketing Social Media 133

Smart Blogger

MAY 31, 2023

These channels could range from owned media like your website or blog post , to earned media like customer reviews and social media mentions, or even paid media , think Google Ads. By optimizing your website and content for search engines, you improve your visibility online. Is your ad copy persuasive?

Digital Marketing 75

Digital Marketing Marketing Brand Awareness Social Media 75

Smart Blogger

MAY 26, 2023

This involves integrating keywords seamlessly into your text and understanding how to optimize your copy for search engine rankings. To give you a clearer idea, let’s walk through some of these roles: Marketing Copywriter : Crafts compelling ad copy designed to sell products or services.

Copywriter 74

Copywriter Copywriting Persuasion Freelance Copywriting 74

Neil Patel

OCTOBER 16, 2020

Let’s consider the following statistics: Google ads produce 3.5 90% of consumers say that ads influence their purchase decisions. So if you want to use your Google ads account to its full potential, you should definitely consider hiring an AdWords consultant. billion interactions every day. Aggravated and confused users.

Consulting 111

Consulting Landing Page Search Engine Optimization Persuasion 111

Smart Blogger

JULY 6, 2023

From hyper-targeted ads to personalized content, mobile marketing is your golden ticket to explosive growth. From fitness apps to online shopping platforms, targeted ads seamlessly integrate into the user’s app experience. The value here is in the precision targeting and seamless integration of ads into the user experience.

Marketing 57

Marketing Social Media Digital Marketing Brand Awareness 57

Content Hacker

JANUARY 10, 2024

Conclusion The Role of AI in Modern Content Creation Artificial intelligence is not just a buzzword; it’s the engine driving modern content creation into new realms of possibility. Can AI create original content? Is there a free AI content generator? Say hello to more targeted campaigns as well. And personalization? And what about SEO?

Content Creation 40

Content Creation Brand Content Proofreader 40

Backlinko

JUNE 2, 2023

Some of its most useful templates include video script outlines, blog idea outlines, photo post captions, and social media ad posts. When I was creating an ad with the Facebook Ad Primary Text template, I had to use three prompts. I added these details: “$9.99 You’ll never lose that much-needed ad copy again!).

Content 67

Content Landing Page Ad Copy Copy 67

The Hoth

NOVEMBER 1, 2022

If you want to rank high in search engines , you should focus on creating a few stellar pieces of content instead of churning out hundreds of so-so articles. . It’s a valuable metric to monitor because search engines view websites with a higher content velocity as more authoritative. ” .

IT 98

IT Content Creation Content Copy 98