Contently

AUGUST 11, 2022

Here’s how investing in content can help you overcome today’s biggest challenges and position your company to succeed long term. How content marketing leads to meaningful ROI. Paid ads and content marketing have inverse reputations. You’ve got to hook them and drive them to action.

Content Marketing 115

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The Hoth

JANUARY 11, 2023

Google Trends data is a precious tool for SEO and content marketing if you know how to use it, so stay tuned to learn everything you need to know. . Instead of scouring internet forums and Facebook groups for insight on what your audience is looking for, you can use the related topics table instead. .

Content Marketing 105

Content Marketing SEO Marketing Content 105

Content Marketing Institute

SEPTEMBER 26, 2018

Editor’s note: This article is the follow-up to an August post about 25 frequently asked questions about content marketing. Do you get asked tough, or even easy, questions about content marketing by your executives or clients? We just wrote about 99 benefits of content marketing. What is content marketing?

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Content Marketing Institute

MAY 22, 2018

To the uninitiated, a content marketing initiative can seem like an old-school, Dungeons and Dragons-style quest. You continually roll the dice in hopes of earning enough trust, credibility, and experience to persuade your audience to embark on a journey alongside your brand. Build a Content Brand. Click To Tweet.

Content Marketing 103

Content Marketing Marketing Content Storytelling 103

Content Marketing Institute

NOVEMBER 17, 2017

Imagine having your audience tied to your content with an 8-foot rubber hose for five minutes on a regular basis. We’ve got this very, very captive audience – and they’re bored – there’s really no super magic. Gas Station TV reaches millions of consumers with its content – a mix of entertainment, news, sports – and advertising.

Audience 102

Audience Landing Page Entertainment Content 102

Express Writers

SEPTEMBER 20, 2022

As an online content creator, it’s essential to pay close attention when Google makes algorithm updates. These changes can directly impact how your content ranks on the search engine results pages (SERPs). What is the Google Helpful Content Update? What Does the Google Helpful Content Update Mean for Content Marketing?

Content Marketing 52

Content Marketing Content Marketing Engineering 52

Content Marketing Institute

SEPTEMBER 3, 2018

We know how important it is for content marketers to tie their results to marketing and business goals, so we’ve updated it with new suggestions and resources. What does it mean that your content marketing is “working?” In general, this means it’s supporting your marketing and business goals. Click To Tweet.

Content Marketing 108

Content Marketing Marketing Content Content Creator 108

Buffer

DECEMBER 12, 2023

These systems are the backbone of a sustainable content-creation business. I think of systems as part of the broader PARTS model of becoming a creator (Product, Audience, Revenue, Trust, Systems) as created by Jay Clouse). Consistency 💪 Secondly, systems bring consistency to content creation.

Content Creation 116

Content Creation Content Creator Content Social Media 116

Buffer

JANUARY 4, 2023

Despite its limitations – only having data up to 2021 and sometimes spouting wrong information – ChatGPT is an incredibly powerful tool that is poised to change the way content creators work. As audiences demand more content across different platforms, the number of content creators is growing to meet the demand.

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Content Creation Content Creator Content Proofreader 142

Content Marketing Institute

DECEMBER 28, 2017

He encourages marketers to band together to convey the value of the profession: To compete for the new marketing talent, we need to promote the meaning of what we do, not the tactics of how we do it. We need to … express the creativity and wisdom that content creators, editors, and producers bring to our business.

Content Marketing 101

Content Marketing Marketing Content Government 101

Content Marketing Institute

NOVEMBER 19, 2018

In case you happen to be a n00b, Twitch began as a livestreaming video platform built around the interests of the gaming audience. But, as this passion-driven community grew, so too did the company’s view of its marketing value. HANDPICKED RELATED CONTENT: Ready to Go Live? How has your content strategy evolved in response?

Audience 78

Audience Brand Entertainment Concept 78

Content Marketing Institute

JUNE 7, 2018

Do you feel like you’re constantly explaining content marketing? Whether you’re seeking initial buy-in or justifying an existing program to a new executive, you’re often asked to prove that content marketing is a worthy investment. If you can’t get support behind your content efforts, how can you be successful?

Content Marketing 101

Content Marketing Marketing Content Persuasion 101

Content Marketing Institute

JANUARY 5, 2021

If content creators forget this crucial step, your content will miss the mark with your audience. Here’s an acronym to help you and your content team remember it. Continue reading → The post Want Better Content? Make Sure Your Team Knows This TRUTH appeared first on Content Marketing Institute.

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Content Creator Content Content Marketing Audience 136

Shorthand Content Marketing

APRIL 18, 2023

Of course, content marketers aren’t just going to give up on getting attention online. Known as content discovery platforms, they are an innovative way to draw attention while also funding your site with paid advertisements. Taboola today boasts an online audience of over 1.5

Content 98

Content Advertising Content Creator Lead Generation 98

Make a Living Writing

APRIL 15, 2024

Tips for Success : Hone your ability to write persuasive and concise copy, understand your target audience, and continuously refine your skills through online courses and practice. This role requires the ability to translate complex information into clear and accessible content for diverse audiences.

Freelance 73

Freelance Proofreader Portfolio Persuasion 73

Buffer

SEPTEMBER 13, 2023

With more than 50 billion daily views, YouTube Shorts offers a unique opportunity for content creators to reach a wider audience, promote longer videos, and even increase subscribers. For content creators and small businesses, Shorts can be a game-changer.

Content Creator 120

Content Creator Storytelling Creativity Banking 120

Content Marketing Institute

MARCH 23, 2020

Factually wrong content is bad. Accuracy is a necessity for trust from your audience. Welcome to the content creators’ and editors’ fact-checking checklist. Continue reading → The post Get an A for Accuracy With This Fact-Checking Content Checklist appeared first on Content Marketing Institute.

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Content Creator Content Content Marketing Audience 134

Content Marketing Institute

JULY 24, 2018

What would you do if your boss unexpectedly increased your annual content marketing budget? We asked the presenters at Content Marketing World 2018 to share what they would do. 50,000: Engage with an industry-specific freelance writer or visual content creator to enhance the content around a strategic business message.

Content Marketing 105

Content Marketing Marketing Content Content Creation 105

Contently

SEPTEMBER 20, 2022

For today’s content creators and content marketing teams, unique original content is always the best route to take. The difference between borrowing and stealing can be blurry on social media, where memes, sounds, and other types of content are widely redistributed by brands and users alike. .”

Social Media 80

Social Media Media Content Creator IT 80

Content Marketing Institute

SEPTEMBER 6, 2018

“What’s next for content marketing?” As modern marketing practitioners, no matter how focused we are on today’s pressing challenges and opportunities, we can’t help but keep an eye on what the future might bring. 5 at Content Marketing World: Project of the Year. Content Marketer of the Year.

Content Marketing 77

Content Marketing Editorial Healthcare Entertainment 77

ContentWriters

JANUARY 11, 2023

Google says they do not directly influence page ranks, however, E-E-A-T is a useful tool as part of your content marketing strategy as you create content to help you rank better. If they obscure content or do not benefit the visitor, they can detract from the quality. Creator and Reputation.

Content Creator 105

Content Creator Search Engine Optimization Landing Page Concept 105

Smart Blogger

SEPTEMBER 18, 2023

Jasper’s writing assistant is specifically aimed at content creators , marketers , bloggers, journalists, and students. The tool offers content creators a variety of Jasper AI recipes to aid writing. Just as you’d use a recipe to bake a cake, you choose your Jasper recipe ingredients to resonate with your audience.

Writing 78

Writing Content Creator Content Creation Marketing Copy 78

Content Marketing Institute

DECEMBER 21, 2018

If you’re looking for a holiday gift book to advance the recipient’s content marketing skills, I have good news. During 2018, authors and publishers created some of the most helpful and sophisticated content marketing books. Drivers of content marketing. Messages are filtered for relevance in real time.

Content Marketing 90

Content Marketing Storytelling Marketing Content 90

Copywriter Collective

MARCH 29, 2024

The realm of digital marketing is an ever-evolving tapestry with patterns and hues that shift with consumer behaviors, technological advancements, and innovative strategies. For businesses and content creators, staying ahead of these changes is not just advantageous; it is crucial to maintaining relevance and competitive edge.

Digital Marketing 52

Digital Marketing Marketing Writing Content Creator 52

Contently

OCTOBER 11, 2022

Many companies diversify their structure by creating content teams under a demand generation function of marketing as well. When you think of content marketing, you probably think of multi-media influence across mediums. You need to understand your audience and cater to their needs. The reward? Let’s face it.

Content 109

Content Brand Awareness Content Creator Education 109

Buffer

DECEMBER 12, 2023

These systems are the backbone of a sustainable content-creation business. I think of systems as part of the broader PARTS model of becoming a creator (Product, Audience, Revenue, Trust, Systems) as created by Jay Clouse). Consistency 💪 Secondly, systems bring consistency to content creation.

Content Creation 52

Content Creation Content Creator Content Social Media 52

Contently

FEBRUARY 16, 2023

A content marketer’s job is to create quality content that gets in front of readers organically. After all, what is content worth if you don’t access the readers who would most benefit from your writing? Align your SEO strategy with audience research. Consider these seven techniques: 1.

SEO 103

SEO Search Engine Optimization Content Keywords 103

Bramework

JANUARY 4, 2023

Candice Zakariya is a freelance writer for sites such as SEO Portland Growth , which helps local businesses increase their organic traffic through content marketing and SEO optimization. As a freelance writer, Candice was struggling to increase the amount of content she was able to produce for clients. “I Candice Zakariya.

Writing 98

Writing Content Creator Freelance Keywords 98

Income Diary

MARCH 22, 2024

That’s where AI-generated content comes in. By using artificial intelligence technology, you can create high-quality content that is optimized for search engines and engages your audience. Time Saving: Frase can save you a lot of time and effort by automating the process of researching and creating content.

Engineering 52

Engineering Content Creation Content Content Creator 52

Content Hacker

AUGUST 10, 2023

Have you ever pondered the future of content marketing ? The future of content marketing is like a chameleon, constantly changing its colors to adapt and thrive. So, let’s explore the future of content marketing and how to position yourself for the changing times. AI is taking over.

Content Creation 52

Content Creation Content Content Creator Collaboration 52

Content Marketing Institute

MAY 7, 2018

Only 5% of content creators get loyal followers, traffic, and dominating positions at the top of Google. (I They are the golden eggs of content. Differentiation is just one part of the content marketing equation; but an important part nonetheless. The target audience? Click To Tweet. Talk differently.

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Content Creator Blog Blogging Food 106

Content Marketing Institute

APRIL 17, 2018

If your logo didn’t appear with your content, could your audience identify the content as coming from your brand? Would someone viewing your content on different channels know it all came from the same brand? Review the selected content as the best examples of the brand voice you want to embody. Click To Tweet.

Brand 112

Brand Content Creator Electronics Editorial 112

Contently

NOVEMBER 10, 2022

The job’s not over until the paperwork is done—or, for content marketers, until results are measured. For most Chief Marketing Officers (CMOs), the holy grail of content measurement is return on investment (ROI). Make content plans that align with campaign goals. Create content efficiently and at scale.

Management 86

Management Freelance Content Management System Content 86

Content Hacker

JUNE 15, 2023

This means you’ll use AI as your baseline content creator to produce blog drafts. Here’s what you need in your hire: Industry Expertise An industry expert understands your niche and has the ability to create relevant, informative content that resonates with your audience.

Writer 98

Writer Content Creation Content Creator Storytelling 98

Neil Patel

DECEMBER 21, 2021

In this article, I’ll explain what inclusive content really means, why you need to be creating it, and how to do it in a meaningful way. What Does “Inclusive Content” Mean? Inclusive content is any form of media (such as a blog post, a video, an image, etc.) that speaks to a broad and diverse audience without excluding anyone.

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Content Content Creator Advertising Text 132

Content Marketing Institute

DECEMBER 5, 2018

Look to academic literature for a great source of new #content ideas, says @Manish_Analyst ? Much of what’s been covered in academic literature hasn’t made it to mainstream audiences because the content is dry or too dense for most. HANDPICKED RELATED CONTENT: 5 Lessons Content Marketing Can Learn from Journalism.

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Content Creator Content Creativity Content Marketing 103

Content Hacker

FEBRUARY 15, 2023

The tools you use for SEO can make or break your content marketing success. Not only is this AI-powered tool ineffective when it comes to keyword research and blogging insights, but there are better ways to leverage AI in your content marketing efforts – without sacrificing quality. Is ChatGPT good for SEO? In short: no.

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SEO IT Keywords Content Creation 98