Quick Sprout

JULY 22, 2022

GetResponse – Best for Automated Lead Generation. With tools and features such as audience segmentation, autoresponders, landing page builders, automated emails, advanced analytics, and even a webinar software, you’ll be able to collect beaucoup leads, put them in the right workflows, and turn them into returning customers.

Marketing 144

Marketing Landing Page Lead Generation Sales 144

ContentWriters

DECEMBER 6, 2023

It builds trust, which supports lead generation and client retention. ” If your goal is lead generation, a KPI could be “number of free trial sign-ups.” ” If you’re looking to generate organic traffic, your KPI could be “website traffic from search engines.”

Content Marketing 64

Content Marketing Marketing Content Brand Awareness 64

Content Hacker

OCTOBER 25, 2022

In our digital age, both B2B and B2C business owners and marketers are seeing massive benefits when they use strategic content creation (like lead generation, for one!). Websites with 400+ blog posts receive more than 2x the traffic of blogs with 301-400 posts. Remember, more blogs equal more opportunities.

Content Marketing 98

Content Marketing IT Search Engine Optimization Marketing 98

BKA Content

MARCH 11, 2024

Generate Leads Another way content marketing drives sales is by attracting new customers and generating new leads. Depending on your type of business and the demographic you want to reach, you might create content like blog posts, social media posts, webinars, white papers or case studies.

Sales 52

Sales Content Marketing Marketing Content 52

Content Hacker

AUGUST 18, 2023

One of the ways to help you ensure your lead nurturing efforts result in sales — and to NOT spend additional marketing dollars — is to unravel conversion barriers. These prevent your leads from taking the desired action on your blog posts or landing pages. Examples include downloading an eBook or signing up for a webinar.

Sales 98

Sales Landing Page Marketing Copy 98

Smart Blogger

MAY 8, 2023

The variety and amount of sales copy needed in B2B is staggering: white papers , case studies, press releases, ebooks , a blog post , sell sheets, etc. Typically, marketers are concerned about tangible metrics: sales volume, leads generated, email subscribers added, etc. Its indirect nature is its biggest advantage.

Copywriter 90

Copywriter Copywriting Brand Awareness Social Media 90

Content Hacker

MARCH 2, 2023

It is an effective way for businesses to build relationships with their target audience by providing valuable information in the form of blog posts, videos, podcasts, ebooks, webinars, infographics, and more. More effective lead generation opportunities. Social media posts (sharing updates).

Content Marketing 105

Content Marketing Marketing Content Creation Content 105

The Hoth

NOVEMBER 30, 2022

If you have content on your websites, such as blog posts (with CTAs ), email lists , and product pages, you have a marketing funnel (also called sales funnel or conversion funnel ). . Social media posts . Blog articles . Webinars . Guest posts on popular blogs in your industry (with a link to your website) .

Marketing 105

Marketing Education Construction Landing Page 105

ContentWriters

JANUARY 4, 2023

Whatis.com , a revered encyclopedia of technology terms, defines a blog as a “frequently updated web page used for personal commentary or business content. Blogs are often interactive and include sections at the bottom of individual blog posts where readers can leave comments.” Specialized eCommerce Blogs.

Finance 97

Finance Blog Blogging Education 97

Smart Blogger

JULY 5, 2023

This could include blog posts on industry trends, how-to guides, case studies , or webinars. This increases your chances of getting in front of the right people, potentially increasing lead generation and conversion rates. LinkedIn’s sponsored content feature deserves special mention.

Marketing 64

Marketing Lead Generation Utilities Construction 64

Neil Patel

OCTOBER 25, 2021

Webinar capabilities. The sales tools you’ll need are a CRM system, lead generation tools, conferencing software, sales automation tools, performance management tools, and sales and market intelligence tools. Mobile screen sharing for iPhone and iPad, making it easy to conduct meetings on the go. Group collaboration. Conclusion.

Sales 131

Sales Electronics Lead Generation Digital Marketing 131

Smart Blogger

FEBRUARY 16, 2023

Content Marketing Statistics Here’s what you need to know about content marketing strategy : Video was the primary form of content being created in 2022, followed by blogs and images. GrowthBar , 2022) 83% of marketers say it’s better to focus on quality rather than quantity of content, even if it means posting less often.

Digital Marketing 121

Digital Marketing Marketing Retail Landing Page 121

Bramework

OCTOBER 3, 2023

But remember: pursuing effective content marketing isn’t simply about generating leads—it’s also about fostering them. Incorporate lead-generating call-to-actions into your posts like free ebooks or webinars registration forms. Transform Your Blog Writing with the Ultimate Checklist ?

Blog 105

Blog Blogging Search Engine Optimization Social Media 105

Content Hacker

JUNE 30, 2023

To grow yours, consider offering freebies and lead magnets that tie into your blog content and course content. You could also consider offering other incentives like downloadable resources or exclusive access to webinars related to the subject matter covered in your course.

Collaboration 98

Collaboration Blog Blogging Banking 98

Smart Blogger

JULY 31, 2023

Want to know which of your blog posts are most popular? The best time to post on social media? It helps with email marketing, lead generation, and nurturing, all aligned with your CRM data. It’s like having a 24/7 marketing team, minus the overtime. Which emails have the highest open rates?

Marketing 66

Marketing Social Media Digital Marketing Landing Page 66

Content Marketing Institute

OCTOBER 24, 2018

While conversational marketing has always been primarily useful for lead generation and customer support, it can be used successfully for content distribution. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space.

Editorial Team 91

Editorial Team Content Editorial Communication 91

Bramework

AUGUST 20, 2023

Here’s a breakdown of how it all works: Provide value to your subscribers with your blog content. Include a crucial CTA (call to action) in every blog post. By obtaining email addresses from my own blog post, I’ve seen the value in building a loyal fanbase — and I don’t want to let them down!

Blog 98

Blog Blogging Freelance Brand Awareness 98

ProBlogger

MARCH 1, 2017

Instead of blogging simply to have some fun or blow off steam, blogging is what people and businesses do to generate revenue – both directly and indirectly. To use a business term, blogging has become a key source for lead generation. Identifying Your Blog’s Purpose and Audience. Host a Webinar .

Lead Generation 53

Lead Generation Blog Blogging Landing Page 53

ContentWriters

JULY 19, 2023

Improve Blogging Returns It’s a best practice to have a consistent, frequent blog posting strategy as one of the pillars of content marketing. HubSpot recommends posting to a blog between one and four times a week for smaller brands, and daily (or even more often) for larger brands.

Content 52

Content Content Creation Search Engine Optimization Content Marketing 52

The Hoth

AUGUST 1, 2023

Valuable content like infographics, how-to videos, podcasts, whitepapers, and webinars will attract new customers to your website as the fruit did with the squirrel. These tactics will help you generate leads from the valuable content you create for your audience, furthering prospects down your sales funnel. Read more CTAs.

Landing Page 52

Landing Page Marketing Brand Awareness Keywords 52

Content Marketing Institute

FEBRUARY 2, 2018

Not every blog post needs to be a SEO hit but most of our traffic comes from Google, so we care about optimizing our content. That said, we’ll still cover a hot topic that can generate a big spike of traffic in the first few weeks mainly from social sharing. Click To Tweet. Researching. Click To Tweet.

Content Marketing 111

Content Marketing Brand Editorial Marketing 111

Neil Patel

AUGUST 16, 2021

Lead generation is the process of creating consumer interest in your products or services. With lead generation, you can attract leads (your potential customer) into a marketing software system with the hope of nurturing them through the buying process. Here are my top lead generation tips.

Lead Generation 145

Lead Generation IT Landing Page Social Media 145

Quick Sprout

JULY 19, 2022

This allows you to create and manage blog posts. It allows you to do things like: See how many people are visiting your website Find the demographic info of your visitors See what blog posts and pages are receiving the most visits. Publishing a new blog post? Pitch your list at the bottom of the blog post.

Blog 144

Blog Blogging Finance Freelance 144

ProBlogger

SEPTEMBER 28, 2016

Add Snapshots, Data References and Infographics To Your Blog Posts. Publishing 2000+ word blog posts is great. But when you’re putting so much effort in creating blog content, why not make it truly epic by backing your arguments with data references and explaining your tips with snapshots.

Brand 52

Brand Blog Blogging Lead Generation 52

ProBlogger

NOVEMBER 27, 2014

Okay, you know how much it costs to keep your blog going, but you want to consider that in the context of how much traffic your blog generates. If you spend money promoting your blog posts, through PPC, Outbrain, or outreach, factor this in. Don’t forget to include any associated labor costs.

Blog 53

Blog Blogging Lead Generation Social Media 53

Moz

JANUARY 22, 2019

Creating multiple TOFU offers gives you the information (company, name, email address) you need to segment and nurture leads further down the funnel. Blogging Let’s say Directive wants to create lead generation content. This is because you’re sending a very specific audience to that page.

Landing Page 56

Landing Page Sales Manufacturing Social Media 56

Contently

MAY 9, 2024

Take a look at the topics of content you’ve already created, like blogs, social media posts, and podcast episodes, for inspiration. Write an outline While you might be able to wing it with a blog post, long-form content like white papers require more planning. This turns your white paper into lead-generating content.

Proofreader 119

Proofreader Writing Recruitment Brand 119

ProBlogger

FEBRUARY 23, 2016

Some formats generate more leads than others so it is crucial you understand your target market and the types of formats that are most effective in generating those leads. . Types of Content formats that Work Best for lead generation: Blog posts and articles. Enewsletters and online magazines.

Content Creation 33

Content Creation Proofreader Marketing Content 33

Neil Patel

SEPTEMBER 22, 2021

For example, let’s say that visitor X came to your website and read a single blog post and bounced. Now let’s say visitor Y came to your site, read that same blog post, but then also filled out a lead-magnet form and even checked out your product and pricing page. Are you prepping for a webinar?

Lead Generation 139

Lead Generation Landing Page Ads Advertising 139

Neil Patel

DECEMBER 18, 2018

Whether it is an e-commerce site or a B2B lead generation site, 2 steps typically beat out 1 step. Whether it is a lead generation page or an e-commerce checkout page, use a 2-step. Within your blog, link to your cornerstone content within your sidebar on every page. sales for every 100 webinar registrations.

Sales 111

Sales Landing Page Lead Generation Text 111

Content Marketing Institute

DECEMBER 3, 2018

When the goal is lead generation, you need to incorporate that objective into your strategy. Think webinars. Webinars play a very important part in content marketing and lead generation process. From a 60-minute webinar, you can make around 10 shorter videos to distribute around your networks.

Content Marketing 110

Content Marketing Marketing Lead Generation Content 110

Moz

APRIL 3, 2019

Blog posts. Blog posts are among the most common ways to rank well in organic search and acquire featured snippets. My team has almost exclusively been focused on blog articles up until this point, as it’s relatively easy and efficient to produce at scale. Goal: Lead generation. Original research.

Brand 68

Brand Government Finance Brand Awareness 68

Contently

JULY 19, 2022

Marketing teams often spend a good chunk of time and resources on efforts to get new customers—think top-of-funnel blog posts, sales collateral, and everything in between. But creating post-sales content that helps improve the experience for new and long-term customers is just as crucial.

Sales 133

Sales IT Search Engine Optimization Content 133

Contently

OCTOBER 25, 2023

The content should showcase your brand’s unique attributes, transitioning them from just a lead to a marketing qualified lead (MQL)—someone who’s shown interest in your products or services through specific marketing activities, indicating a higher likelihood of becoming a customer.

Agency 52

Agency Content Projects Utilities 52

Content Marketing Institute

SEPTEMBER 17, 2018

OptinMonster does this by helping you build high-converting lead-generation forms. For example, when you publish a new blog post (“this”), an update automatically posts to Twitter (“that”). Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Promotion 110

Promotion Content Social Media Editorial Team 110

Content Marketing Institute

DECEMBER 6, 2018

IEEE GlobalSpec used a proprietary model to find people who interacted with its videos or webinars to develop the circulation for the newsletter, according to Zander Wharton, senior account executive of Finn Partners. When visitors submit questions to the site, the answers get published as a blog post on its “FAQ ask an expert” page.

Content Marketing 104

Content Marketing Brand Hospitality Contractor 104

Content Marketing Institute

OCTOBER 8, 2017

A glance through Content Marketing Institute’s recently published posts, Growthhackers Must Read articles, or BuzzSumo’s most-shared marketing content from the past six months makes it clear – one blog post framework seems to be winning: How (Company You Know) Is Doing (Something) to Achieve (Positive Result).

Content Creator 101

Content Creator Audience Script Content 101