Tue.Aug 29, 2023

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How to Write Conversationally: An (Almost) COMPLETE Guide with 18 Examples

Enchanting Marketing

Gosh, Helena thinks. She’s reading her draft post. And she doesn’t like the tone of her writing at all. Why is it so hard to engage her readers? Sigh. Helena is an expert in climate change, and she’d like to write in a conversational tone … As if she’s explaining climate change to a friend while sipping an ice tea at the town plaza.

Writing 266
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18 Best Tools For Freelancers to Grow a Successful Business

Freelance Magic

As a freelancer, we’re the boss and the employee, the admin and the HR department, the accounting team, and the marketing team. We’re the Jack/Jill of all departments and the master of some. Eventually, it can get tiring to wear so many hats and manage an array of responsibilities manually. Thankfully, we don’t need to. We’ve been blessed with the innovation of technology that can help us automate some parts of our business and spare us time to do our actual work.

Freelance 245
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New Release Spotlight: Kathi Lipp

Rachelle Gardner

Happy release day to author Kathi Lipp ! “The Accidental Homesteader: What I’ve Learned About Chickens, Compost, and Creating Home” hits shelves today. Kathi shares the hard-won wisdom she’s gained on her homestead journey to help you accomplish more at home, gain fresh perspective, and give yourself grace in the process. Highly practical, humorous, and inspirational, “The Accidental Homesteader” will encourage you to live with more peace, joy, and contentment.

Content 130
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How to Successfully Pitch Op-Eds and Timely Cultural Pieces

Jane Friedman

Photo by Steve Johnson on Unsplash Today’s post is excerpted from Writing That Gets Noticed: Find Your Voice, Become a Better Storyteller, Get Published by Estelle Erasmus. Writing an opinion piece (or op-ed) about a topic in the news or in the zeitgeist is one way to get the attention of editors, even if you are not an experienced writer. Almost all news outlets have op-ed sections, where writers not affiliated with the publication’s editorial board can contribute.

Editorial 101
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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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How to Effectively Market Your Small Business on Social Media

Quick Sprout

Social media marketing is no longer optional for small businesses in 2023. We see this problem all too often when … How to Effectively Market Your Small Business on Social Media Read More » The post How to Effectively Market Your Small Business on Social Media appeared first on.

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Things to Know Before Buying Backlinks

The Hoth

In the early days of SEO, buying backlinks was so common that it was considered good business – even though it clearly went against Google’s Webmaster Guidelines (now known as Google Search Essentials). There were plenty of directories that offered paid reviews and services that sold backlink packages in the early 2000s, and nearly every website used them.

More Trending

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We Asked 39 AI Writing Tools to Recommend Their Favorite AI Writing Tools. Here Are the Results

Ahrefs

To find out, I went meta and asked 39 AI writing tools to recommend their top 10 AI writing tools. I then tallied the votes.

Writing 114
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12 Tips for Taking Better Marketing Photos for Your Social Media Campaigns

Quick Sprout

Every business needs to be active on social media to be relevant in today’s digital world. If your company is … 12 Tips for Taking Better Marketing Photos for Your Social Media Campaigns Read More » The post 12 Tips for Taking Better Marketing Photos for Your Social Media Campaigns appeared first on.

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How to Automate Content with Jasper and Webflow

Jasper

Jasper is teaming up with Webflow! Users can now access Jasper natively in the Webflow to automate on-brand content creation across their website.

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21 Social Media Post Ideas

Quick Sprout

Social media has changed the way we live. As marketers, we need to recognize how our current and prospective customers … 21 Social Media Post Ideas Read More » The post 21 Social Media Post Ideas appeared first on.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Introducing Grammarly’s Latest Free Features for Students: Writing Assistance From Start to Finish

Grammarly

Grammarly is excited to launch new AI-powered features for students to kick off the new school year! Our goal is to empower students to harness AI—constructively and transparently—throughout your entire writing journey. Grammarly’s features include AI assistance that you don’t need to hide from your professors; instead, we’re here to help you turn in your best work, with integrity.

Writing 88
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How to Write a Newsletter

Quick Sprout

Email marketing is killer. It works. It’s awesome. You need to do it. But in order to truly harness the … How to Write a Newsletter Read More » The post How to Write a Newsletter appeared first on.

Writing 98
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How to Write a Concept Paper in 7 Steps

Grammarly

Before you can write a research paper, or begin your research, you may have to write a concept paper. A concept paper is a short academic paper that explains the research you plan to conduct. It covers your research goals, how you’ll carry out the research, how you’ll collect data, and the questions you aim to answer through your research. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly What is a concept paper?

Concept 85
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How Web Hosting Works

Quick Sprout

Web hosting is crucial for any website—but it’s also very misunderstood. When most people first get started creating websites, they … How Web Hosting Works Read More » The post How Web Hosting Works appeared first on.

Website 96
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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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How to Advertise Your Business: 5 Proven Low-Cost Strategies

Ahrefs

I could give you some generic advice like “make a website” and “post on social media.” But you probably already thought of that—and likely haven’t had any luck with it yet.

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How to Get Followers On Facebook

Quick Sprout

Facebook marketing is somewhat of a double-edged sword. On the one hand, Facebook had 2.99 billion monthly active users as … How to Get Followers On Facebook Read More » The post How to Get Followers On Facebook appeared first on.

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How to Automate Content with Jasper and Google Docs

Jasper

Your favorite chat bot and your go-to workspace are now best friends: welcome to the Jasper and Google Docs integration.

Content 98
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How to Build An SEO Plan From Scratch

Quick Sprout

If you were to start optimizing a site for search engines from the ground up, what would you do? Answering … How to Build An SEO Plan From Scratch Read More » The post How to Build An SEO Plan From Scratch appeared first on.

SEO 93
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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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Will AI Make Marketing Teams Stronger or Cover Their Weaknesses?

Content Marketing Institute

Can generative AI help your marketing and content teams if you don’t have a documented creation process? And if you do, should AI play to your strengths or weaknesses? Let’s explore the answers.

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Website Statistics and Facts: A 2023 Study

Quick Sprout

It’s easy to get whiplash from how fast the Internet changes. Just think: Merely 8.2% of US households owned a … Website Statistics and Facts: A 2023 Study Read More » The post Website Statistics and Facts: A 2023 Study appeared first on.

Website 91
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Amplify B2B Content Visibility, Authority, and ROI With Strategic SEO Integration [Sponsored]

Content Marketing Institute

While B2B and B2C consumers are fundamentally the same, their buying processes aren’t. Learn how integrating a B2B-specific SEO approach can help you amplify reach, authority, and ROI.

SEO 76
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11 Business Philosophies to Live and Die By

Quick Sprout

As an entrepreneur, you’re going to have to find your own path… both for your work and personal life. It … 11 Business Philosophies to Live and Die By Read More » The post 11 Business Philosophies to Live and Die By appeared first on.

IT 88
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Let's Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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How to Automate Content with Jasper and Zapier

Jasper

Jasper and Zapier are now in sync so you can automate your workflows with creative AI-assisted content.

Content 97
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How to Identify the Target Market of Your Startup

Quick Sprout

Not everyone wants to buy what you’re selling. For your startup company to succeed, you must identify your target market. … How to Identify the Target Market of Your Startup Read More » The post How to Identify the Target Market of Your Startup appeared first on.

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Army Nurse's Journey: From PTSD to Powerful Copywriting Success

AWAI

Discover the surprising parallels between copywriting and playing a didgeridoo, and why gender stereotypes couldn’t stop Pauline’s rise. Learn to rewrite your own narrative, reshape your path, and find unwavering purpose amidst challenges.

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A Guide to Turning Images Into Links

Quick Sprout

Guest posting. Article directories. Press releases. What do they all have in common? They all use on words to land … A Guide to Turning Images Into Links Read More » The post A Guide to Turning Images Into Links appeared first on.

Post 85
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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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Find Your Ideal Writer’s Path FAST with Barefoot Writer Magazine

AWAI

Barefoot Writer magazine walks you through top answers to the biggest questions in starting a paid writer’s life — and shows you pathways to a lucrative writing career.

Writer 52
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How to Build Links and Traffic from Link Roundups

Quick Sprout

Think about all of the hard work you put into creating your content. Don’t let all of that hard work … How to Build Links and Traffic from Link Roundups Read More » The post How to Build Links and Traffic from Link Roundups appeared first on.

Content 83
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LAST CHANCE: Save $200 on Writers Club Membership

AWAI

Save 80% on our exclusive writers club membership—and receive $363 in bonus writing career launching resources—if you join today.

Writer 52
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Advanced ScrapeBox Link Building Guide

Quick Sprout

Utter the word “ScrapeBox” around a group of white hat SEOs and you’ll notice a sea of icy glares pointing … Advanced ScrapeBox Link Building Guide Read More » The post Advanced ScrapeBox Link Building Guide appeared first on.

SEO 82
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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha