Content Marketing Institute

JUNE 29, 2018

Given the power of visual content (it’s more memorable and more engaging than text-based content), many marketers have turned to DIY graphic design software or contracted with graphic artists. HANDPICKED RELATED CONTENT: 27+ Handy Tools for Better Visual Content Marketing . 4-7 in Cleveland, Ohio.

Editorial Team 111

Editorial Team Storytelling Text Editorial 111

Content Marketing Institute

JUNE 19, 2018

Ready to take your content marketing expertise to the next level? HANDPICKED RELATED CONTENT: SEO Marketing Strategy: Tips for Success in 2018. Some search engine optimizers tend to add a link whenever a keyword is used. SEO tip: Don’t add link to every keyword. the main keyword and its synonyms).

SEO 100

SEO Editorial Team Editorial Search Engine Optimization 100

Content Marketing Institute

NOVEMBER 20, 2017

Only after I heard Paul Roetzer’s Content Marketing World talk did I realize that my experience represented exactly that: artificial intelligence at work. Try #artificialintelligence in your B2B marketing and don’t wait, says @PaulRoetzer. As a marketer, you’ll never have to understand artificial intelligence in depth.

Marketing 105

Marketing Content Agency Content Marketing 105

Content Marketing Institute

JANUARY 7, 2019

Text Optimizer: Include related keywords and concepts. HANDPICKED RELATED CONTENT: How to Make Your Content Powerful in Eyes of Searchers (and Google). Serpstat: Research keyword gaps. To look at content gaps on a page: Search for the primary keyword in Google. What to do with all those new keywords.

Editorial Team 98

Editorial Team Editorial Concept Content 98

Content Marketing Institute

OCTOBER 16, 2018

? ? ? The value of building SEO content is second to none. However, I’m not merely talking about properly optimized content that has the right meta information, links, keywords, and technical SEO. Instead, I’m talking about honing powerful content that speaks to readers irresistibly. Here’s the kicker.

Content 100

Content Editorial Team Keywords Construction 100

Content Marketing Institute

NOVEMBER 14, 2018

Website developers and marketers buzz about page load time, especially because Google announced beginning this past July that speed is a keyword ranking factor for some mobile versions of websites. You could have page load issues, but that deficiency might not be to blame for your Google keyword rankings. You probably do too.

Pharmaceutical 79

Pharmaceutical SEO Editorial Team Editorial 79

Content Marketing Institute

JANUARY 24, 2019

The massive amounts of social data, growing number of demands and requests from customers through social platforms, and evolving best practices make it easy for marketers to get overwhelmed. HANDPICKED RELATED CONTENT: How to Build a Smart Yet Simple Social Media Marketing Plan [Template]. Pricing: Free for limited access.

Social Media 97

Social Media Media Editorial Team Collaboration 97

Content Marketing Institute

OCTOBER 24, 2018

Content marketing heavily relies on technology, which means it evolves quickly. Mobile search, video marketing, SEO – all of that has been changing and advancing content marketing for the past few years. HANDPICKED RELATED CONTENT: Road Map to Success: Content Distribution Essentials That Win Eyeballs.

Editorial Team 90

Editorial Team Content Editorial Communication 90

Content Marketing Institute

MARCH 1, 2018

Resolved to do better, in 2016 we began creating premium content monthly. We published lengthier e-books, practical templates , and how-to guides ; we also posted blog content pointing to those premium assets. HANDPICKED RELATED CONTENT: 5 Brands Share Their Content Marketing Process. The results came quickly.

Brand 92

Brand IT Editorial Team Social Media 92

Content Marketing Institute

APRIL 24, 2018

HANDPICKED RELATED CONTENT: 5 Reasons SEO Should Take a Back Seat With Website Content. Identify a head term – an overarching keyword topic with high monthly search volume. Use the Keywords Everywhere plug-in to determine monthly search volume. 8+ Tools to Find Related Keywords for Your Content.

Content 111

Content Editorial Team Engineering Content Creation 111

BKA Content

NOVEMBER 14, 2022

Publishing content regularly is the easiest and most affordable way for lawyers to get found, which is why if you don’t already have a legal content writer on your team, it may be time to hire one. What Is a Legal Content Writer? The Reality of Legal Content Marketing. Where To Find a Legal Content Writer.

Content Writer 52

Content Writer Writer Content Copywriter 52

Content Marketing Institute

JUNE 25, 2018

There’s one fundamental tactic behind brand monitoring online: Promote your promoters – use your marketing channels to drive traffic to content that promotes your business. Use your #marketing channels to drive traffic to #content that promotes your business, says @SEOSmarty. Web mentions into monthly roundups.

Brand 99

Brand Content Editorial Team Social Media 99

Neil Patel

NOVEMBER 11, 2020

As a digital marketer, you know just how important the tone and message of your blog are to the overall success of your business. A cohesive approach to your digital content, especially the content on your blog, is critical to your brand. The best way to ensure your site is editorially cohesive is with an editorial style guide.

Editorial 145

Editorial Editorial Team Freelance Utilities 145

Content Marketing Institute

SEPTEMBER 19, 2018

English-speaking markets are attractive, but for most niches, they’re also the most competitive. If you want results with less effort – and it makes sense for your audiences – think about localized markets. Building a multi-language content marketing team doesn’t require a huge budget, but it requires some thought and planning.

Editorial Team 98

Editorial Team Contractor Freelance Content 98

Content Marketing Institute

OCTOBER 22, 2018

You also can use Keywords Everywhere , a free Chrome extension, for search volume and costs per click. HANDPICKED RELATED CONTENT: The Smart (and Not-So-Smart) Ways to Use Vanity Metrics. Keyword search volume. For any sort of commercial term, advertisers are buying tons of your keyword search traffic through Google AdWords.

Editorial Team 86

Editorial Team Keywords Medical Engineering 86

Content Marketing Institute

JANUARY 15, 2019

Facebook, Instagram, and YouTube let you give your video content a title and description. These text-based tools allow you to entice people to watch the video and to make sure the videos can be found through search (don’t forget to include keywords). HANDPICKED RELATED CONTENT: Video Marketing Strategy: What Marketers Need to Know.

Landing Page 92

Landing Page Editorial Team Editorial Brand Awareness 92

Smart Blogger

NOVEMBER 15, 2022

This site is filled with helpful how-to articles on copywriting , content writing, writing contests , content marketing , article writing, and SEO writing. The other way is to keep checking their “career” page: The Content Marketing Institute maintains a detailed database of agencies. Click here to check it out.

Freelance 126

Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

MAY 29, 2018

Are you struggling with too much content marketing work? The following is list of tools that will help you save time and become more effective with your content marketing: 1. SEMrush is a great tool to help you assess competitors’ traffic on Google and the keywords for which they are ranking.

Content Marketing 106

Content Marketing Editorial Marketing Content 106

Content Marketing Institute

APRIL 2, 2018

I doubt any marketing team can perfect its SEO and content marketing efforts. HANDPICKED RELATED CONTENT: SEO Marketing Strategy: Tips for Success in 2018. Keyword selection. Keyword selection. Keywords are probably the easiest SEO area to mess up. Pages attract too many keywords.

Content Marketing 110

Content Marketing Website SEO Healthcare 110

Content Marketing Institute

APRIL 16, 2018

No matter what your content marketing strategy is, keyword research is the fuel. Keywords inform marketers as to what their audience strives to know, let them monitor their competition, and offer a constant source of content ideas. The web is getting to be a better place after all. Is it worth the trouble?

Keywords 111

Keywords Concept Content Editorial Team 111

ProBlogger

MARCH 16, 2014

Now I know that a good website will always share some exact contacts with its visitors (it may be e-mails of support teams, this blog’s founders, editorial teams, etc., One more mistake of mine was the usage of keywords as an anchor. but you will definitely find EXACT contacts there). Hello Admin!

Post 47

Post Editorial Team Proofreader Editorial 47

Content Marketing Institute

JUNE 27, 2018

We’re sharing Aaron’s updated version today, as more efficient teamwork is a constant need for content marketers. As content marketers, we have our work cut out for us. By a landslide, social media posts top the lists of types of content both B2C (96%) and B2B (94%) marketers say they use. Click To Tweet.

Collaboration 109

Collaboration Content Editorial Editorial Team 109

Content Marketing Institute

OCTOBER 8, 2018

Can you quantify the impact of your video content on your marketing goals? Can you quantify the impact of your #video content on your marketing goals, asks @apricot_amir. For the sake of marketing budgets, audience engagement and experience, and ROI, let’s push things forward. Old model of video marketing.

Marketing 108

Marketing Editorial Team Social Media Promotion 108

Content Marketing Institute

JANUARY 10, 2018

Your team has developed audience personas and knows which topics and keywords resonate with your audience. The content promotion plan is done and the KPIs are set. You begin assigning the content marketing work. And then you hit a wall: You can’t find enough quality content creators to join the team.

Content Creator 98

Content Creator Script Editorial Team Portfolio 98

Content Marketing Institute

JULY 17, 2018

Some marketers may believe that a formal mobile website is separate from a desktop website – like one that’s distinctive with an “m” like m.worldfamouscontentwebsite.com (also known as an m-dot). Sometimes mobile pages are shorter, which means the site has fewer opportunities to rank well for long-tail keyword phrases.

SEO 85

SEO Editorial Team Keywords Engineering 85

Content Marketing Institute

JANUARY 4, 2018

Voice-enabled search is one of the biggest topics in SEO circles, but many content marketers haven’t embraced the implications of virtual assistants and other voice-powered technology. HANDPICKED RELATED CONTENT: Are You Ready for Content Marketing in 2018? Voice SEO basics every marketer should know.

Content 110

Content Editorial Team Keywords SEO 110

Content Marketing Institute

JANUARY 30, 2019

With content marketing becoming more complicated and integrated, your editorial calendar should grow up too. It’s no longer enough to document your planned content assets. HANDPICKED RELATED CONTENT: Editorial Calendar Tools and Templates. Use ContentCal to diversify content you market.

Editorial 91

Editorial Editorial Team Collaboration Social Media 91

Content Marketing Institute

JANUARY 25, 2018

A content strategist like Laura Creekmore, that’s who. Someone who knows that without a deep understanding of your existing content, you’re working in the dark. In Laura’s Content Marketing World talk, Conducting a Content Audit , she answers the basic questions any marketer might have about this formidable, invaluable task.

Content 104

Content Editorial Editorial Team Social Media 104

Content Marketing Institute

JUNE 26, 2018

Want a shortcut to creating content that will convert, resonate with your customers, and save you time? For content marketers, reviews are like an unending recipe book. They are your golden ticket to efficient content that converts. (A Spark content ideas. Enter third-party review websites. Click To Tweet.

Editorial Team 108

Editorial Team Content Editorial Landing Page 108

Content Marketing Institute

JULY 13, 2018

Editor’s note: Given ongoing demand for better content promotion, the author updated his earlier posts on blog promotion with this fresh checklist. Unfortunately, while you might like to click “publish” on a blog post and wipe your hands clean, savvy marketers recognize that the work is only beginning. Click To Tweet. Get visual.

Promotion 97

Promotion Editorial Team Blog Blogging 97

Content Marketing Institute

MAY 24, 2018

Is a hot topic or does not have existing helpful content – If all goes well, you’re going to build the definitive resource on this subject. The process is not too different from choosing your top priority SEO keywords. HANDPICKED RELATED CONTENT: How to Find and Reuse Your Best Content [Tools].

Content 102

Content Editorial Team Promotion Social Media 102

Content Marketing Institute

DECEMBER 19, 2017

Identify which of the assets in your at-a-glance review have the best potential to further your content marketing goals. TIP: For most questions about your content’s performance, Google Analytics can provide the answer as long as you know where to look. Do your keyword research. Check your search traffic.

Long Form Content 89

Long Form Content Editorial Team Editorial Content Marketing 89

Content Marketing Institute

APRIL 20, 2018

Like all content marketers, you want readers to get the most out of your content. But creating and distributing high-quality content across the increasing number of channels you’re expected to manage takes a lot of time and resources. The tool is flexible enough to handle the entire content reuse process.

Editorial Team 102

Editorial Team Content Social Media Collaboration 102

Content Marketing Institute

JANUARY 29, 2018

Editor’s note: Even if you read this title when CMI published it three years ago, you’ll find the updated information and new examples helpful to your content curation. Content curation taps into the power of existing owned, social, and third-party media to enhance and extend your content marketing resources.

Editorial 110

Editorial Editorial Team Content Social Media 110

ProBlogger

MAY 29, 2017

In today’s episode, we’re going to take a deep dive into a tool we’ve been using on ProBlogger for the last 18 months that has been incredibly useful for our team both as an editorial calendar tool but also to help us with our social media promotion of content. We could be doing email and newsletters, other marketing promotions.

Promotion 50

Promotion Editorial Content Social Media 50

Content Marketing Institute

SEPTEMBER 7, 2018

HANDPICKED RELATED CONTENT: How 3 Serious Brands Engage Humanly on Social Media. While it’s hardly the best tool on the market, it is free and easy to use. Some marketers measure the impact of their digital campaigns almost solely by the number of links the campaigns generate. Keyword Planner. Google Alerts.

Brand Awareness 111

Brand Awareness Brand Content Editorial Team 111

Content Marketing Institute

AUGUST 6, 2018

What if you could ask today’s influential online marketers one question: “What social media tool is your all-time, desert-island, can’t-live-without favorite?”. What follows are – by any list or metric – 51 big names in online marketing, content marketing, and e-commerce along with their top social-media tool and reason for loving it.

Social Media 111

Social Media Media Marketing Storytelling 111