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How to Prod, Poke, and Fire Up Your Readers: 8 Science-Backed Tips for Impactful Writing

Enchanting Marketing

Psychological Drivers of Reading Online Content,” ACR North American Advances (2019), quoted in Writing for Impact , p. 5 (2021), quoted in Writing for Impact , p. Enjoying vs. Smiling: Facial Muscular Activation in Response to Emotional Language,” Biological Psychology 118 (2016), quoted in Writing for Impact , p.

Writing 184
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19 Key Market Research Statistics

Backlinko

Market research is a growing multi-billion-dollar industry. Brands leverage market research insights to introduce customer-focused offerings and improve their experiences. Online/mobile quantitative research services accounted for 35% of worldwide revenues of market research companies. billion S&P Global (IHS Markit) $1.97

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Master the 4 Ps of Marketing for Explosive Business Growth

Smart Blogger

Mastering the 4 Ps of marketing could be your ticket to making your business explode with growth. In this article, we’ll discover these four pillars undergirding all successful marketing promotions and explore each principle in depth. What are the 4 Ps of Marketing? Did you know? But what are the 4 Ps, and what do they do?

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The 4 Ps of Marketing: A Step-by-Step Guide (With Examples)

Neil Patel

The 4 Ps of marketing… You’ve probably heard about them from a friend, a textbook, or even at school. So before we dive into it, let’s first break down what they are… What are the 4 Ps of marketing? Let’s dive into each P… Product. But sadly nothing is that easy. :/.

Marketing 145
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41 Key AI Statistics

Backlinko

This is a complete list of the most important AI statistics every marketer needs to know in 2024. So if you want to find data and facts on: AI Market Size AI Adoption AI Use by Marketers Consumers Views on AI AI Impact on Jobs and Employment You’ll love the massive list of up-to-date stats on this page. AI Market Size 2.

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People Round Up, Mid-December, 2023

Publishing Trends

Zondervan Books will have Mark Glesne joining as vice president of marketing. Norton & Company , Meghan Brophy has joined as senior academic marketing manager for trade. Delaney Heisterkamp has joined Sourcebooks as a marketing and social media associate. She is leaving her position as publisher at Bantam UK.

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19 Key User-Generated Content Statistics

Backlinko

User-generated content (UGC) has become a powerful element in marketing initiatives, helping build authentic and trusting relationships between brands and consumers. User-generated content comes in a wide range of formats, including reviews, Q&As, images and videos. What’s the value of user-generated content (UGC) to brands?

Content 87