Content Marketing Institute

JULY 11, 2018

Storytelling can help users connect with your retail brand in a positive way and build a connection that might motivate them to initiate a new retail therapy session. Need a little inspiration for your next content effort? Consider the example set by Grace & Lace, a clothing retailer that appeared on ABC’s Shark Tank. Click To Tweet.

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ProBlogger

DECEMBER 11, 2017

I wanna encourage you today, as we approach the end of 2017, move into a new year, to put this on your today list. This is something that’s possibly a little bit easier to do because you’re not writing extra content for your newsletter, you’re just promoting that content, or you’re repurposing that content for your newsletter as well.

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Content Marketing Institute

JULY 20, 2018

Planning, creating, distributing, and promoting content typically involves people on more than one team. In mid-2017, NASCAR leaders united the teams and put Evan, who reports to NASCAR CMO Jill Gregory, in the driver’s seat. Enterprise content marketing is an exercise in collaboration. The 40-person team handles: Social media.

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Storytelling Entertainment Social Media Collaboration 57

Content Marketing Institute

JUNE 22, 2018

You face significant challenges when it comes to successful storytelling in this space, not to mention plenty of competition. Travel Oregon – The Game proves that you don’t need fancy AR overlays, VR-enhanced graphics, or livestreaming video to create immersive storytelling. joderama Click To Tweet.

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Hospitality Storytelling Content Content Marketing 97

Content Marketing Institute

MAY 14, 2018

Detail the broad range of use for video – to build brand awareness, to show corporate responsibility, to promote, to entertain, to educate, etc. Other helpful stats include: Video content was expected to consume 74% of online traffic in 2017 ( KPBC ). Video Storytelling Secrets From an Award-Winning Series. Buffer , 2014).

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Content Marketing Institute

DECEMBER 20, 2017

What has 2017 taught you? This post touches on some ways, according to 2017 CMWorld and ICC speakers, you might do just that. Data scientist – someone who “can demonstrate the special skills involved in storytelling with [complex] data, whether verbally, visually, or – ideally – both” (definition from Harvard Business Review ).

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Buffer

JULY 27, 2017

sessions in May 2017. The 3-step system behind our blog growth In this post, we’ll draw back the curtains and share the three-step process we use to grow this blog: Audience Cadence Promotion Feel free to click on the bullet point that interests you the most to skip to that step. Ready to jump in?

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Editorial Social Media Blog Blogging 52

Content Marketing Institute

APRIL 13, 2018

Its audience has grown rapidly, totaling over 800 million (increasing 200 million between July and September 2017 alone). One successful example of this approach is the Instagram campaign conducted by Australia-based beauty brand Frank Body to promote its coffee ground-based body scrub. Instagram is a good answer. The results?

Engagement 111

Engagement Content Retail Food 111

Content Marketing Institute

APRIL 26, 2018

By promoting the content on social and engaging with followers, the team also gathers feedback and shares any questions people had with sales and other relevant teams. Promoting content on social enables #content team to get feedback for sales & other teams. LukeKintigh Click To Tweet.

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Content Marketing Institute

MARCH 21, 2018

Powerful storytelling shares these four elements: a human hero, a goal, resistance, and truth. Pratik Dholakiya offers a three-act structure to successful storytelling – and the secret sauce, he says, is suspense. HANDPICKED RELATED CONTENT: Go Behind the Scenes of Coca-Cola’s Storytelling. @AnnGynn Click To Tweet.

Content Marketing 100

Content Marketing Marketing Content Storytelling 100

The Creative Penn

JUNE 19, 2023

Joanna: What about the author swaps and the group promotions? If you're saying, hey, I'm in this great promotion with these 30 other space opera authors, nobody's expecting you to have read all 30 of those space opera authors' books. Damon: So we launched direct sales in September 2017, so two years after BookFunnel launched.

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Copy Sales Publisher Publishing 98

Content Marketing Institute

DECEMBER 13, 2017

I entered the subject “content promotion” and clicked the pencil button. Here’s the opening sentence: Content promotion is a subject in the promotion universe relating to publishing important messaging to a specific audience white papers will be an example of this. Let’s get knee-deep in great content promotion tactics.”.

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Content Creator Content Creation Content Storytelling 103

The Creative Penn

FEBRUARY 24, 2023

Have a look at David Gaughran’s blog for a glimpse [ Scammers break the Kindle store from 2017, Kindle Unlimited: A Cheater Magnet from 2021 , and a whole load more.] But this is the nature of stories and storytelling in general. So far I'm not using those and I'm not doing a newsletter or anything like that to promote.

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Text Creativity Publisher Publishing 98

ProBlogger

JANUARY 6, 2017

I’m excited, and I know you’re super-keen to get moving, so these are my top tips for getting your blog in tip top shape for 2017. If you chafe under such restrictions, think it hampers your creativity, or just need a hand getting started, then you might want to check out these posts: Creating a Blog Content Plan for 2017.

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Editorial Social Media Blog Blogging 49

ProBlogger

JANUARY 6, 2017

I’m excited, and I know you’re super-keen to get moving, so these are my top tips for getting your blog in tip top shape for 2017. If you chafe under such restrictions, think it hampers your creativity, or just need a hand getting started, then you might want to check out these posts: Creating a Blog Content Plan for 2017.

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Editorial Social Media Blog Blogging 42

Content Marketing Institute

DECEMBER 27, 2017

Not only can it help identify and characterize the unique value your company will provide through its content, it’s also a critical component for governing your storytelling efforts and guiding your decision-making throughout the life of your program. Promote your efforts. Register by December 31, 2017 for the lowest rates!

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Content Marketing Editorial Marketing Government 111

ProBlogger

SEPTEMBER 25, 2017

Bloggers to Watch in 2017. It’s the type of content that you continue to promote on social media again and again, it tends to do quite well in Google. You could do one that’s storytelling. That actually worked really well because it enabled us to link those posts together and promote them together. They went crazy.

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Content Blog Blogging Search Engine Optimization 44

The Creative Penn

AUGUST 21, 2023

You could be spending all your money on marketing and advertising and promotion and barely take anything home. Make it fun and make it part of your storytelling because if those emails just ooze with your creative style and your narrative voice , then every one of those emails gets people to buy in more. Look at where you're ranking.”

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Insurance Creativity Advertising Publisher 98

ProBlogger

JULY 3, 2017

I want to present with you my biggest lessons in podcasting, some tips on launching, recording, producing and promoting a podcast. I want to share some tips on launching, recording, producing, promoting a podcast, and I also want to share with you the tools that I use to put the show together. I want to share with you my big lesson.

Content Creator 49

Content Creator Blogger Blog Blogging 49

Content Marketing Institute

OCTOBER 24, 2017

As with any content effort, your video-based storytelling needs to be supported by a deliberate, strategic plan. According to REI’s Managing Editor Paolo Mottola (2017 Content Marketer of the Year), this base has helped his team provide a consistent audience experience, no matter what stories they decide to tell at a given time.@REI

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Script Content Storytelling Social Media 105

Content Marketing Institute

APRIL 19, 2018

We promoted the magazine and restaurant and all their followers with several shares. If I’ve been doing a lot of storytelling content, I’ll try an informative article instead. HANDPICKED RELATED CONTENT: The Best Content Marketing Books of 2017 to Boost Your Creativity and Productivity. McCormick, Bert Wolfe Toyota.

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Creativity Healthcare Digital Marketing Projects 111

The Hoth

JANUARY 5, 2023

Promote new discounts, deals, and promotional offers. If you’re about to run a new promotional offer at your company, make sure to bring it up in your newsletter. . If your narrative storytelling is strong and your call-to-action is convincing, you stand the greatest chance of boosting conversion rates. .

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Writing Marketing Education Text 100

Neil Patel

JANUARY 21, 2021

On January 10, 2017, the Google Webmaster Blog said: Starting today, pages where content is not easily accessible to a user on the transition from the mobile search results may not rank as high. This is fundamental — there is no point in promoting or building links to an unhealthy site. Use Storytelling.

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Keywords Text SEO Social Media 145

Content Marketing Institute

DECEMBER 21, 2017

Here are 15 of the most intriguing as she shared them in 2017. Starbucks inspires with multichannel Upstander series ( February 2017 ). HANDPICKED RELATED CONTENT: Documentary Storytelling: 6 Examples From Brands That Nail It. Metropolitan Museum of Art creates extension for Chrome ( February 2017 ).

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Content Marketing Transportation Marketing Content 96

Content Marketing Institute

AUGUST 14, 2018

Wish would die: Sleazy webinar promotion. Let sleazy webinar promotions end. Seriously, who remembers what 2017 was the “year of”? Storytelling should evolve into a conscious unlocking of humanity’s harmonious potential. Storytelling should evolve into a conscious unlocking of humanity’s harmonious potential.

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Content Marketing Marketing Storytelling Content 97

Content Marketing Institute

OCTOBER 20, 2017

HANDPICKED RELATED CONTENT: 16 Visual Storytelling Tips to Give Your Content Marketing a Boost. You can upload that meme on social media to promote your blog post. For example, Neil Patel chose a photo of a student to promote his online courses for entrepreneurs. Today I present 12 types of visuals you can use in a blog post.

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Blog Post Post Content Blog 111