Content Marketing Institute

JULY 19, 2018

A little over halfway through 2018, you may be looking for insights on how to maximize your content marketing efforts. Take stock of what CMI’s annual research with MarketingProfs revealed about the state of B2B content marketing in 2018 – and what you can do to focus your efforts for the best return. Click To Tweet.

Content Marketing 106

Content Marketing Manufacturing Marketing Content Creation 106

Content Marketing Institute

JANUARY 16, 2018

data from our annual content marketing survey, as reported in today’s release of Content Marketing in the United Kingdom 2018: Benchmarks, Budgets, and Trends sponsored by Tomorrow People. If you’re looking for new ideas to keep your strategy fresh, check out Is Your Marketing Ready for 2018 ? Click To Tweet. Be realistic.

Content Marketing 98

Content Marketing Marketing Content Creativity 98

Publishing Trends

MARCH 22, 2023

For instance, Pushkin Industries , an audio production company co-founded by Jacob Weisberg and Malcolm Gladwell in 2018, does podcasts and (some) audiobooks based thereon. There’s general agreement that audiobooks and podcasts influence each other and are increasingly seen as synergistic.

Publisher 88

Publisher Publishing Publishing Projects 88

Neil Patel

JUNE 1, 2021

So this is like an editorial line for videos, with a good potential for going viral. YouTube published a video about 2018 that has accumulated millions of views. So far so good – but the video looks like advertising, not like a summary of 2018. Memory Videos. People like to remember things that happened at certain times.

Creativity 141

Creativity Storytelling Concept Audience 141

Content Marketing Institute

AUGUST 10, 2018

Editor’s note: Glenn LaFollette is a finalist for 2018 Content Marketer of the Year. The internally developed magazine is an editorial blend of content from internal communications, public relations, and service lines such as the Project and Development Services (PDS) team. That first printing generated 2,500 subscribers.

Content Marketing 64

Content Marketing Art Director Creative Director Storytelling 64

Content Marketing Institute

OCTOBER 11, 2018

adults who report they have one today, according to a 2018 Smart Speaker Consumer Adoption Report. 43% of companies already invest in technology to enable voice marketing, according to a survey taken at the 2018 Digiday AI Marketing Summit. 55% of adults will have a smart speaker by 2022 via @OCC_Strategy. technology Click To Tweet.

Content Marketing 100

Content Marketing Marketing Storytelling Content 100

Content Marketing Institute

NOVEMBER 14, 2018

For a closer look at SEO ranking tactics and factors, I recommend these resources: SEO Marketing Strategy: Tips for Success in 2018. Google’s 200 Ranking Factors: The Complete List (2018). Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Searchmetrics Ranking Factors 101.

Pharmaceutical 81

Pharmaceutical SEO Editorial Team Editorial 81

Content Marketing Institute

JANUARY 3, 2018

In their new book, Killing Marketing , Joe Pulizzi and Robert Rose recount the story of how Arrow Electronics, one of the world’s largest companies, spent millions between 2015 and 2016 to purchase more than 50 media properties to acquire their valuable subscriber lists and editorial talent. Will 2018 be? Click To Tweet.

Management 78

Management Electronics Media Architecture 78

Neil Patel

MAY 19, 2021

Create an editorial plan to go through older posts, remove outdated information, and update facts. Seventy percent of the featured snippets analyzed were from 2018, 2019, and 2020. Worried about dating your content because you’ll appear irrelevant in search results?

Keywords 139

Keywords SEO Digital Marketing Editorial 139

Content Marketing Institute

MARCH 1, 2018

Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Be inspired and learn the inside story from successful marketing leaders from the main stage and dozens of breakout rooms at Content Marketing World 2018 this September in Cleveland, Ohio. Register today. .

Brand 96

Brand IT Editorial Team Social Media 96

Content Marketing Institute

APRIL 6, 2018

HANDPICKED RELATED CONTENT: Road Map to Success: Turn Your Strategy Into a Stellar Editorial Content Plan. HANDPICKED RELATED CONTENT: Is Your Marketing Ready for 2018? Conclusion. It’s a digitally disrupted world with emerging channels and greater challenges. Your audience defines your brand as much as you do.

Content Marketing 111

Content Marketing Marketing Portfolio Content 111

Content Marketing Institute

JANUARY 2, 2018

Whether you want to address a micro or a macro issue of content marketing, make plans today to attend Content Marketing World 2018. Please note: All tools included in our blog posts are suggested by authors or sources, not the CMI editorial team. Registration is open. Sign up today. .

Social Media 110

Social Media Management Media Editorial Team 110

Moz

APRIL 18, 2019

Diversity of domains, rate of link growth, and editorial nature of links ALL matter. So the different kinds of domains and the rate of link growth and the editorial nature of those links all matter. Now Moz, since 2018, is much bigger and has higher correlation than they do. Are links still important to Google?

SEO 68

SEO Editorial Text Engineering 68

Content Marketing Institute

JANUARY 31, 2018

For a growing number of brands, the story of standout content marketing success in 2018 might just sound like a podcast. Establishing a smooth workflow and sound editorial processes will make the process easier to navigate and can help your team stay on schedule – and on topic – even when glitches occur. jayacunzo Click To Tweet.

Brand 108

Brand Storytelling Creativity Content Marketing 108

Content Marketing Institute

DECEMBER 15, 2017

Whether you want to address a micro or a macro issue of content marketing, make plans today to attend Content Marketing World 2018. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Registration is open – sign up today. . No one post can provide all relevant tools in the space.

Recruitment 96

Recruitment Marketing Editorial Team Editorial 96

Moz

AUGUST 7, 2019

January 2017–June 2018. I officially left Sales Hacker in August of 2018, when the company was acquired by Outreach.io. That means, the editorial process is intense and laborious. So, the real secret sauce was in our editorial process. 2017 - Sept. Every B2B company is investing in content marketing right now.

Media 49

Media SEO Keywords Sales 49

Content Marketing Institute

JULY 6, 2018

As we begin to unveil our 2018 finalists in the coming weeks, we want to give you a closer look at last year’s honoree. Find out in the coming weeks as we profile the 2018 Content Marketer of the Year finalists. Want to make sure you’re one of the first to read about the 2018 Content Marketer of the Year finalists?

Content Marketing 106

Content Marketing Marketing Content Retail 106

Content Marketing Institute

APRIL 27, 2018

Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. What better place to build relationships with other content marketers than Content Marketing Word 2018. No one post can provide all relevant tools in the space. Register today and use code BLOG100 to save $100. .

Landing Page 110

Landing Page Editorial Team Editorial Social Media 110

Content Marketing Institute

DECEMBER 7, 2018

HANDPICKED RELATED CONTENT : 19 Favorite Tools for Content Promotion in 2018. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Set up a few cause-and-effect triggers so each time you publish a blog post it automatically gets promoted on your social media. Cost: Free.

Content Marketing 100

Content Marketing Proofreader Marketing Editorial Team 100

Content Marketing Institute

JUNE 19, 2018

HANDPICKED RELATED CONTENT: SEO Marketing Strategy: Tips for Success in 2018. 17 No-Cost Ways Writers Can Extend Reach of Their Editorial. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Ready to take your content marketing expertise to the next level? Boom – topic cluster.

SEO 104

SEO Editorial Team Editorial Search Engine Optimization 104

Content Marketing Institute

JULY 24, 2018

We asked the presenters at Content Marketing World 2018 to share what they would do. 1,000: Lunch with all our editorial team members – internal subject-matter experts. The next step would be audio as a regular new format in our editorial calendar and optimization of our best performing content for voice search.

Content Marketing 105

Content Marketing Marketing Content Content Creation 105

Content Marketing Institute

SEPTEMBER 19, 2018

HANDPICKED RELATED CONTENT: 19 Favorite Tools for Content Promotion in 2018. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. While if you want to promote content in a community forum like Reddit , consider Telegram if you’re operating in Russia and Ukraine.

Editorial Team 102

Editorial Team Contractor Freelance Content 102

The Subversive Copy Editor

JANUARY 16, 2023

Hamilton explains the different kinds of editors (developmental, substantive, copyeditor, proofreader), then addresses a raft of questions and misconceptions about the editorial process.  Chicago: University of Chicago Press, 2018. Both posts include links to other valuable resources. Friedman, Jane.  Ginna, Peter. 

Proofreader 52

Proofreader Writer Editorial Publisher 52

Content Marketing Institute

DECEMBER 18, 2017

Even though the amazing CMI editorial team wanted me to write about marketing, I wrote this instead (ha). You can catch CMI founder Joe Pulizzi at Content Marketing World 2018. This is my last article for a while, so I really wanted this one to make an impact and stay with you. Register today for the best savings!

Insurance 109

Insurance Editorial Team Communication Editorial 109

Content Marketing Institute

MARCH 30, 2018

Rohit’s done much of the work for you, offering up a “stealable idea” for each trend he shared in the 2018 edition of his best-selling book series Non-Obvious: How to Predict Trends and Win the Future. Grace Bonney (@designsponge) March 15, 2018. To listen in, you can access all sessions for free until May 28, 2018.

Content 109

Content Social Media Content Marketing Content Creator 109

Content Marketing Institute

DECEMBER 4, 2018

A mysterious headline might be: The One Word I Promised to Stop Using in 2018. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. As Patsy explains, the headline is peppered with grandiose statements, directly addresses the reader, and contains several superlatives.

Content 99

Content Editorial Team Entertainment Content Creator 99

Content Marketing Institute

MAY 9, 2018

And yet here we are, well into 2018, still waiting for it to fully materialize. Some of the fashion magazines are offering opportunities for advertisers to align products with editorial in the same issue. In 2018, several major brands are releasing standalone VR headsets that will be significantly cheaper than any predecessors.

Brand 97

Brand Storytelling Food Manufacturing 97

Content Marketing Institute

NOVEMBER 6, 2018

Does it fit in with our editorial mission ? Social media was a hot topic at Content Marketing World 2018. Will it help us meet our objectives? . Why does it make sense for our business to use this channel? What goals will we pursue through our actions here? HANDPICKED RELATED CONTENT: Is Your Brand Breaking the Law on Social Media?

Social Media 111

Social Media Media Marketing Long Form Content 111

Content Marketing Institute

APRIL 24, 2018

Remember, search engines are much smarter in 2018 and understand synonyms of your head term. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. The Keywords Everywhere plug-in also enables you to view monthly search volume for each suggestion.

Content 111

Content Editorial Team Engineering Content Creation 111

Content Marketing Institute

SEPTEMBER 17, 2018

Here are 19 of my favorite tools (and pricing – though many are free) I use in my content promotion in 2018. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. The post 19 Favorite Tools for Content Promotion in 2018 appeared first on Content Marketing Institute.

Promotion 111

Promotion Content Social Media Editorial Team 111

Content Marketing Institute

JULY 25, 2018

Cost management isn’t just a concern for patients: According to the Deloitte 2018 Global Health Care Outlook , improving financial performance and operating margins is a top issue for health care companies. HANDPICKED RELATED CONTENT: Why Brands Need to Take the Plunge Into Virtual Reality Today.

Hospitality 68

Hospitality Medical Insurance Healthcare 68

Content Marketing Institute

OCTOBER 29, 2017

Michele Linn bought into the vision and took over editorial. So, while I, of course, will be at Content Marketing World in 2018, I’ll be moving away from my other duties, including the podcast. It was hard to believe it was working. In May 2010, @cmicontent was born. The concept took off, says @JoePulizzi. Click To Tweet.

Content Marketing 111

Content Marketing Marketing Content Consulting 111

ProBlogger

JUNE 27, 2018

Instead of the usual price of $99 you can buy it now until 30th June 2018 for $49, which is less than half price. Special Offer For You to Take the Course As a ProBlogger reader, we’d like to extend an invitation for you to take the 31 Days to Build a Better Blog Course at a discounted ‘launch offer’ rate. Buy Course Now.

Blog 42

Blog Blogging Editorial Blogger 42

Content Marketing Institute

DECEMBER 27, 2017

Ready or not, 2018 is on its way. They can help you tackle your usual tasks with less effort, so you can conserve your time and energy to prepare for whatever surprises 2018 might bring. Creating an actionable editorial plan. Determine your editorial guidelines and governance details. joderama Click To Tweet.

Content Marketing 111

Content Marketing Editorial Marketing Government 111

Moz

OCTOBER 22, 2018

Editorial summary This is generated by Google via unconfirmed processes and is meant to provide a summarized description of the business. Lengthier editorial summary Shown in addition to showing the category of the business, this editorial summary is created by Google by unconfirmed processes. Controllable? Controllable?

Editorial 54

Editorial Landing Page Utilities Persuasion 54

Neil Patel

DECEMBER 15, 2020

For instance, you can have your creative department working on your artwork while editorial hashes out the content calendar and you reach out to potential guests. grew by 17 million people from 2018 to 2019. Why Start a Podcast? According to Edison Research , the number of monthly podcast listeners in the U.S.

Script 125

Script Concept Insurance Social Media 125

Content Marketing Institute

MARCH 12, 2018

HANDPICKED RELATED CONTENT: 3 Aha Moments to Improve Your Content Marketing in 2018. Later, I will go back, see where I’m going with what I wrote, and fix it. Or, I’ll ask an editor to help me. Burying the lede. Writers make choices. Sometimes you make outstanding choices. And sometimes they are downright bad.

Writing 111

Writing Persuasion Writer Content Marketing 111