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Optimizing Category Page Content for Traffic and Conversions

ContentWriters

Usability and having great product and category page content are paramount for e-commerce, impacting conversion rate, customer loyalty, and brand reputation. What Is Category Page Content? What Is Category Page Content? Category page content serves as the online equivalent of physical store aisles.

Content 59
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5 Steps To Write More Compelling Category Descriptions

BKA Content

5 Steps To Write More Compelling Category Descriptions SEO category descriptions are an increasingly important part of content strategy and are becoming a larger part of the e-commerce content marketing mix. Don’t get too technical in your category content copy. The tone of your writing is a large part of this.

Writing 52
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23 Actual Content Metrics From Actual Marketers

Ahrefs

To organize things a bit, we’ve organized the metrics into eight categories. Just the names themselves will give you a good idea of what’s important in content marketing. Let’s get to it. This type of metric measures the efficiency of … Read more ›

Marketing 108
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The 29 Best WordPress Plugins (Organized by Category)

Ahrefs

However, over 60,000 WordPress plugins are available, and more are released every day. Plus, installing too many plugins can cause slow website loading speeds, so you want to avoid adding too many of these plugins. To help you limit your … Read more ›

Ads 85
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How to Choose Google My Business Categories (With Cool Tools!)

Moz

Just how influential are the categories you select? Our recent State of the Local SEO Industry 2020 survey found that, out of all factors, GMB elements (which include categories) have the greatest impact on local pack rankings. When and where to choose Google categories. How to choose Google categories.

Medical 65
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How Much Does Content Marketing Typically Cost?

BKA Content

How Much Does Content Marketing Typically Cost? Content is king in the marketing world, and for good reason. In fact, 73% of business-to-business (B2B ) marketers use content marketing. Companies lean on content marketing to build their lowest sales funnel, as it is one of the best ways to cast a wide net of leads.

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How Marketers Are Spending Their Money in 2023 (We Asked 8032 Marketers)

Neil Patel

With the economy up in the air due to inflation kicking into high gear, war, interest rates rising, and other factors that we can’t control we decided it would be great to see how other marketers are reacting. And we didn’t want to know how marketers were reacting just in the U.S., Email Marketing. Here’s what we found out.

Marketing 144